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Chapter 3 Applied Anthropology Chapter Outline Applied Versus Pure Anthropology Applied Anthropology in the Twentieth Century Special Features of Anthropology Examples of Applied Anthropology The Greater Use of Anthropological Knowledge Pure and Applied Anthropology Pure anthropology - aimed at refining the discipline’s theory, methods, and data. Applied anthropology - focused on using anthropological insights toward the solution of practical social problems. Special Features of Anthropology Participant-Observation The Holistic Perspective Regional Expertise The Emic View Cultural Relativism Topical Expertise Specialized Roles of Applied Anthropologists Policy researcher: provides cultural data to policymakers to help them make informed decisions. Evaluator: Uses research skills to determine if a program is successful. Impact assessor: measures the effect of a project, program, or policy on the local community. Specialized Roles of Applied Anthropologists Planner: helps design programs and policies. Research analyst: interprets research findings so policymakers, planners, and administrators can make culturally sensitive decisions. Needs assessor: conducts research to determine whether a proposed program or project is necessary. Specialized Roles of Applied Anthropologists Trainer: teaches professionals working in cross-cultural situations about the culture of a population. Advocate: actively supports a particular group of people. Administrator/manager: assumes administrative responsibility for a project. Specialized Roles of Applied Anthropologists Expert witness: presents culturally relevant research as part of judicial proceedings. Cultural broker: acts as a liaison between program personnel and local ethnic communities. Examples of Applied Anthropology Penny Van Esterik’s advocacy involvement in the Nestlé baby formula controversy. Elizabeth Grobsmith’s work with Native American prison inmates. Examples of Applied Anthropology Richard Dembo’s ethnographic research on teenage cocaine dealing in Florida. Warren Hern’s work with the Shipibo of the Peruvian Amazon, which had important policy implications for programs of population control.