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Transcript
Hood River Distillers Promotes Keri Eliason to Marketing Brand Manager
HOOD RIVER, Ore. (December 29, 2011) – Hood River Distillers, the Northwest's oldest and
largest importer and producer of distilled spirits, announced today the promotion of Keri Eliason
to the company’s Marketing Brand Manager position.
The brand management responsibilities will include developing and executing all marketing
initiatives including the development and implementation of internal and external marketing
campaigns that increase brand identity and awareness for premium brands Broker’s Gin, Yazi
Ginger Vodka, ULLR Nordic Libation, and the portfolio of value added brands for Hood River
Distillers.
“Keri has demonstrated her dedication to all of the Hood River Distillers’ brands
throughout her time at this company,” said Tia Bledsoe, Director of Marketing. “We are
looking forward to ramping up our marketing efforts for these brands in 2012, and her
background is a great fit for this new position.”
Prior to starting as the Marketing Coordinator for HRD in May 2010, Eliason worked as a
Marketing Manager for a community bank and a Product Marketing Manager for a medical
software company. She brings over 10 years of marketing experience to her new role.
About Hood River Distillers
Founded in 1934 and headquartered in Hood River, Ore., Hood River Distillers is the
Northwest’s largest and oldest producer, bottler and marketer of distilled spirits. Pendleton
Whisky®, Pendleton 1910™, Broker’s London Dry Gin, Yazi Ginger Vodka, Knickers Irish
Cream Whiskey, ULLR Nordic Libation, HRD Vodka and the complete line of Monarch distilled
spirits are just a few of the company’s brands distributed across the country. Hood River
Distillers is a member of the Century Council and promotes responsible drinking habits. For
more information, visit www.hrdspirits.com.
###
MEDIA CONTACT:
Tia Bledsoe
(503) 574-3693
[email protected]