* Your assessment is very important for improving the workof artificial intelligence, which forms the content of this project
Download RE-BATH
Marketing strategy wikipedia , lookup
Multi-level marketing wikipedia , lookup
Ambush marketing wikipedia , lookup
Marketing communications wikipedia , lookup
Integrated marketing communications wikipedia , lookup
Guerrilla marketing wikipedia , lookup
Marketing plan wikipedia , lookup
Direct marketing wikipedia , lookup
Youth marketing wikipedia , lookup
Advertising campaign wikipedia , lookup
Multicultural marketing wikipedia , lookup
Marketing mix modeling wikipedia , lookup
Global marketing wikipedia , lookup
Green marketing wikipedia , lookup
Personal branding wikipedia , lookup
Digital marketing wikipedia , lookup
Street marketing wikipedia , lookup
Viral marketing wikipedia , lookup
Social commerce wikipedia , lookup
CLIENT SOLUTION RE-BATH Bathroom Remodeling Franchise ANATOMY OF THE PROJECT Summary of things created · Content marketing publishing calendar · Development of social media content · Creation and optimization of social media channels for all franchisees on up to eight different platforms · Weekly blog content development and publishing · Social engagement monthly reporting RESULTS CLIENT DESCRIPTION CREATIVE SOLUTION Re-Bath has manufactured and installed Re-Bath was seeking increased positive bathtub liners since 1979. Today the recognition online, but struggling to find company has grown to an international, a solution that would work well for both full-service bathroom remodeling the corporate office and franchisees. Since company with more than 200 franchisees Divvy was already managing Re-Bath’s and a range of bathroom products that collateral materials and print marketing, includes everything from shower heads the Re-Bath team approached Divvy by to sink vanities. Alexander’s for a solution. A single source of corporateapproved content franchisees can access to improve their digital marketing. Re-Bath specializes in quick, efficient and Divvy designed a social media publishing More than a 26% increase in traffic to Re-Bath’s website. affordable bathroom remodels by skilled program for Re-Bath’s 200+ franchisees that designers, craftsmen and installers who utilized multichannel marketing strategies create custom home bathrooms every day. to boost SEO and generate leads through More than 160 locations using our social publishing software. Content marketing: A social media publishing program that allows franchisees to opt-in to automatic social media updates. online engagement. The Alexander’s marketing team creates content, manages publishing on a handful of social platforms for each franchise, and provides monthly reporting. 245 South 1060 West | Lindon, Utah 84042 | 801.224.8666 | Alexanders.com “Alexander’s is like a Swiss Army Knife. You open it up and more cool stuff keeps coming out. From managing production and shipping of our branded collateral, to keeping Facebook and Twitter up to date for our franchisees, Alexander’s is a tremendous asset.” –Bill Taysom Marketing Manager Re-Bath