Download JOB DESCRIPTION Version 1: March 2017

JOB DESCRIPTION
Version 1: March 2017
JOB TITLE:
COMPANY:
REPORTING TO:
DIRECT REPORTS:
Marketing Assistant
SDL Group
Director of Marketing
None
PURPOSE OF ROLE
Providing support across the marketing mix to the Group Marketing Team, you will be an ambitious, driven
and diligent individual. Working with as part of a team of 10, you will develop experience of all aspects of
marketing, including the creation of online and print collateral, digital marketing, campaign development,
PR, and the management of agencies and suppliers.
The SDL Group is a national group of property and financial services companies, including national
coverage in estate agency, estate management, mortgage broking, insurance broking, residential
surveying and auctions.
DUTIES & RESPONSIBILITIES
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Assisting in the delivery of the SDL Group marketing strategy.
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Copywriting for internal and external collateral, presentations and online content.
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Development of tactical marketing campaigns to achieve marketing KPIs.
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Statistical analysis of campaigns for presentation to internal stakeholders.
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Shared responsibility for brand consistency across the SDL Group.
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Helping to generate positive PR and award wins for the SDL Group’s brands.
 Working alongside Group Digital Marketing Executive to maintain the Group’s websites,
including SEO.
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Development and analysis of email marketing campaigns.
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Liaising with external agencies, providing clear briefs to maximise returns.
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Negotiation with media owners, printers and other providers.
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Prioritising time and budgets by brand with guidance from Line Manager.
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Any other duties as assigned by your Line Manager.
3-4 Regan Way | Chetwynd Business Park |Chilwell |Nottingham |NG9 6RZ
T: 0345 450 2351 E: [email protected] W: www.sdlgroup.co.uk
JOB DESCRIPTION
Version 1: March 2017
PERSON SPECIFICATION
ESSENTIAL
DESIRABLE
Knowledge & Qualifications

A proven track record of experience within
the industry.
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Degree-level qualification or experience in
Marketing.
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Creative thinking.
Working under pressure to tight deadlines.
Experience in financial services, property, estate
agency and lettings.
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Design skills and knowledge, including the
Adobe Creative Suite.
Time management, and ability to prioritise
effectively.
Ability to communicate at all levels.
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Flexible attitude towards work.
Experience
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Portfolio of work from a similar role or roles.
3+ years in a Marketing role.
Media buying and campaign management.
Skills & Competencies
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Excellent communication skills, both written
and verbal.
Ability to manage multiple tasks.
Time management and ability to prioritise
Problem solving and decision making
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Other
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Successful completion of Pre-Employment
Screening (PES)
Legally entitled to work in the UK.
Willingness to temporarily work from any of
the group or third party locations when
required.
Willingness to undertake staff training and
development as required.
Ability to work as part of a team.
3-4 Regan Way | Chetwynd Business Park |Chilwell |Nottingham |NG9 6RZ
T: 0345 450 2351 E: [email protected] W: www.sdlgroup.co.uk