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Marketing Executive role – Theatrical & Home Entertainment Reporting to the Senior Marketing Manager Overview Metrodome Distribution are seeking a Marketing Executive to work within an innovative and creative marketing team at one of the UK’s leading independent film distributors. You will be responsible for assisting with the creation of marketing materials, overseeing advertising, social media management and general campaign work. The ideal candidate will have 1-2 years experience in film marketing. Home Entertainment Preparing creative briefs and overseeing the design and delivery of DVD sleeves, ads and sales materials Ensuring campaign and production deadlines are met Managing and delivery of advertising copy across all media Booking of agreed media plans with media agency Ensuring all costs are entered into the production budgets Market and product research Creating innovative digital and social media campaign work to support releases Working with and managing agencies assisting in aspects of the release campaigns Overseeing delivery of artwork to digital platforms Theatrical Working in consultation with the Senior Marketing Manager and Head of Theatrical Marketing to help create and execute campaign plans Working alongside the Senior Marketing Manager and Head of Theatrical Marketing in the creative execution of print, AV, digital and outdoor campaign work Creating and executing campaign plans in consultation with the Head of Theatrical Dealing with agencies in the production of media and artwork Maintaining and updating the P&A budget Competitive product and consumer research Coordinating grass roots activity around key titles Liaising with cinema chain marketing departments, informing them of all media activity, coordinating any tie-ins, production of any cinema materials Attending and assisting the running of Metrodome events and screenings including evening and weekend work on occasion Talker screenings: Liaising with media partners and cinemas to run promotional screenings Promotions: getting brands and websites to tie in with different titles in order to maximise coverage and organise competitions Running asset placement on key websites where no external agency is employed Executing any other bespoke below the line promotion as laid out in the campaign plan Other Maintaining company website alongside the Publicity Coordinator Creating marketing materials for markets for the International Sales Agency Maintaining social media sites to increase following and promote key events Delegating relevant tasks to Interns/Runners Skills/Requirements Excellent administrative and IT skills including working knowledge of Microsoft Office Strong copywriting and proofreading skills Proficiency with social media platforms Creative flair – ability to use Photoshop a bonus Strong project management skills with ability to work under pressure Ability to work on projects without supervision Ability to communicate well and complete tasks in a pro-active manner Awareness of recent film marketing campaigns Previous marketing experience essential Please send your CV and cover letter to: [email protected]
