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Communication skills ”seek first to understand than to be understood” Stephen Covey Let’s start with the movie Why communication • Effective communication skills are critical element in your career and personal life • Marketing • We all must use a variety of communication techniques to understand and be understood Why communication • Half of what is said is heard • Half of what is heard is listened to • Half of what is listened to is understood • Half of what is understood is believed • Half of what is believed is remembered So it ends up remembering 1/32 of what is said All communication methods are important in training but our emphasis will be upon the spoken word... since 70 % or all our communication efforts are: misunderstood, misinterpreted, rejected, disliked, distorted, or not heard (in the same language, same culture)! Communication methods 50% 45% 40% 35% 30% 25% 20% 15% 10% 5% 0% writing reading speaking listening Communication levels 50% 45% 40% 35% 30% 25% 20% 15% 10% 5% 0% writing reading speaking listening Types Of Communication Communication Intra-personal Inter-personal Intra personal • You and yourself • If u cannot communicate with your self how can u communicate with others • Talk with your self as anyone else • Personal bank account Interpersonal communication • It is the process of sending and receiving information among people medium receiver Sender feedback What’s that?? I know you believe you understand what you think I said BUT I am not sure you realise that what you heard is not what I meant Emotional bank account • Depositing and withdrawal • Green vs. red line Let’s play a PLAY listening Seek first to understand listening • • 1. 2. 3. 4. 5. We filter every thing through our paradigm Listening types Ignoring Pretending Selective Attentive empathetic Empathic listening • I don't care how much you know until I know how much you care • It takes time • EBA • Listen with your heart Techniques to improve listening skills Paraphrase Restate what was said in your own words Question Challenge speaker to think further clarifying both your and their understanding Summarize Pull together the main point of a speaker Barriers to listening • • • • • • Takes time Takes a clear mind Emotional state Noise and verbal clutter Boredom Shrinking attention Play this game Modes of communication Verbal •Pace •Power •Pause Non-Verbal •Appearance •Body language •Eye contact •Manners •Visuals Verbal Communication Effective use of words • Using effective words • Tailoring words • Speech rate • Loudness • Asking questions Non - verbal communication Speaking behaviors Importance of words Importance of voice tone Importance of body language Non-verbal communication ‘Body Language’ t t t t t Face Arms Body Angle Hands Legs (95%) (90%) (80%) (70%) (50%) Non-Verbal Communication ‘Space and physical contact’ • Distance during interaction • Touching Non-verbal communication -Appearance • Dress like the customer -Visuals -Manners Game Barriers to communication • • • • Judging Sending solutions Finishing other sentences Preparing our response before someone has finished speaking • Filtering contents or meaning based on the speaker • avoiding finally Communication is a two way process in order to have good communication -listen to understand -understand before speaking -Speak to be understood -seek understanding before proceeding -repeat Final word Personality What you say and do What people can see 20% Character What you really are Your inside 80%