Download Text Message Marketing

How Text Message Marketing Can Help
You Connect With Local Consumers
Presented by: Your Name
Your Phone Number
Your Website Address
What is Text Message Marketing?
Permission-based communication with
customers and potential customers via text
messages sent to their mobile devices…
Communication includes helpful
information, coupon offers, event
notification, and more…
How Does It Work?
1
2
3
4
5
• Consumer Sees Promotion
• Consumer Sends Your Keyword to Shortcode
• Consumer is Added to Your Mobile List
• Consumer Receives Confirmation
• Consumer Will Receive Your Future Text Offers
How Does It Work?
For instance, to get new subscribers, a
pizzeria could have flyers that read, “Text
‘PIZZA NOW’ to 71441 for FREE Appetizer
with purchase of Medium Pizza.”
Once people subscribe, the pizzeria can start
sending them occasional offers right to their
mobile phone with a quick text message that
reads something like, “Get $5 Off Any Large
Pizza – Offer Available Today Only.”
Text Messaging Facts & Trends
Every Business Should Know About
 More than 6 Billion Mobile Users Worldwide
 Approximately 90% of Consumers Read Their
Text Messages within MINUTES
 Most Text Messages are Responded to Within
90 Seconds…vs. 90 Minutes for Emails
 Most mobile users prefer to text over talk
(174 Million Americans Text EVERY DAY)
Text Messaging Facts & Trends
Every Business Should Know About
Mobile Coupon Offers Get up to a 20%
Response Rate – 10 Times More Than
Traditional Methods
73% of Consumers WANT to Receive Special
Offers on Their Mobile Devices but are Not
Getting Them
Popular Mobile Activities
What Are People Doing on Their Mobile Devices?
Social Networking
Performing Searches
Using Mobile Apps
Listening to Music
Browsing Websites
Watching Videos
Sending and Reading Emails
Checking News and Weather
Sending and Reading Text Messages
Mobile Technology is
GREAT, But It Has
Caused Problems for
Some Local Businesses…
Mobile has changed the way consumers spend their money…
It has also changed the way your business can truly
CONNECT with your local target market…
Traditional Advertising Methods Are No
Longer as Effective as They Once Were
TRADITIONAL METHODS
MOBILE METHODS
• Yellow Page Books
• Newspaper Ads
• TV Commercials
• Mobile Websites
• Text Message Marketing
• Mobile Apps & More!
What Does This Mean for Your Business?
You Must :
1.
Put your business in front of your
mobile target audience
2.
Spend your marketing dollars
where they can yield the best
returns
3.
Utilize the power of mobile
marketing to stay connected to
your local market
Could Text Message Marketing Be The Missing
Piece of the Puzzle for YOUR Small Business?
Text Message Marketing
is No Longer a Trend…
It’s the NEW Way to Do
Business!
Why Text Message Marketing?
It’s POWERFUL For Helping You…
 Build Your Brand
 Gain the Edge on Your Competitors
 Connect with Local Consumers
 Generate New Leads & Repeat Loyal Customers
Benefits of Text Message Marketing
 Enables Personalized, TARGETED
Communication with Customers
 It is Permission-based So Your Messages are
Welcomed
 Decreases “No-Shows” for Appointments
 Increases Repeat Business
Benefits of Text Message Marketing
Cost-Effective, Easy to Use, and Easy to Track
High Deliverability and Open Rates
Promotes Customer Engagement & Loyalty
Increases Exposure, Sales, and Revenue
Ways to Use Text
Message Marketing
Offer Coupons and Discounts
Appointment Reminders
Service Reminders
Conduct Customer Surveys and Polls
Provide Valuable, Relevant Information
ANY
QUESTIONS
Thank You For Viewing
Our Text Message
Marketing Presentation!
For More Information About How You Can Lower
Advertising Costs and Boost Profits at the Same Time,
Contact Me Today!
Your Name
Your Business Name
Your Phone Number
Your Website Address