Download RESUME - Task.MY

RESUME
W. Nurrul Sarah Binti W. Rusdi
Age
Address
I/C No.
Gender
Marital Status
Languages
Telephone No.
Expected Salary
: 31 yrs
: No 13, Jalan Serambi U8/25A ,
Bukit Jelutong Shah Alam, 40150
Selangor Darul Ehsan.
: 850607-14-6294
: Female
: Married
: Bahasa Malaysia / English
(High proficiency)
: 017 – 682 9535
: RM 4200
Work Philosophy
Public Relation, Customer Service and Marketing
Mostly interested in the Corporate Industries as I have experience in dealing with prominent
companies such as Embassies, corporate companies, Banking and others, I would like to
develop and pursue a career in this field with passion and diligence.
To consistently be successful in today’s business environment, most companies need to
execute well through out marketing strategies. Part of the Marketing strategy will be raising
the level of business relations with the target market and moreover using this relationship
to create long term business associations. Corporate Marketing Events are becoming more
prevalent in the corporate world to generate product recognitions and brand awareness.
To be able to generate and gain deeper understanding of a company’s product and the
current business environment, as well as doing researches on trends of the current market.
These information will be used widely in the development, planning & executive of
corporate marketing strategies. I would like to gain knowledge and development
competencies in this area in the pursuit of a longer term career.
Summary
Professional Experience
March 2013 – Current
PR & Marketing Executive – Second Liner
KPJ Damansara Specialist Hospital
RESPONSIBILITIES :









Feb 2011 – Nov 2012
Responsible for planning and conducting
public relation programs designed to create
and maintain favorable public image for
the hospital.
Responsible for helping to achieve the
strategic vision and business goals through a
comprehensive integrated marketing
program inclusive of advertising, social
media marketing and website coordination
To assure the profitability and growth of the
Hospital through strategic marketing and
effective execution of the marketing plans
Maintaining and developing relationships
with existing and new customers
Review customer complaints with relevant
Head of Services to assess the cause of the
problem. Recommend action to rectify
problem. Provide monthly statistical report
to Senior General Manager
Active participation from the planning,
organizing through the implementation of
events & projects initiated/proposed
Respond promptly and sensitively to clients’
enquiries and take immediate action, follow
up must be made within 48 hours
To prepare the monthly reports
To organize events, celebrations and health
campaigns in conjunction with specific
health days or festive celebrations with the
community. To ensure GPs are aware of
hospital’s activities and promotions
Marketing and Event Executive
LC Merchandising Sdn Bhd
Les’ Copaque Production Upin&Ipin
RESPONSIBILITIES :










Dec 2009 – Current
Organizing and attending events such as
conferences, seminars, receptions and
exhibitions.
Communicating with target audiences and
managing customer relationships.
Liasing and networking with a range of
stakeholders, e.g. customers, colleagues,
suppliers and partner organizations.
Arranging for the effective distribution of
marketing materials
Contributing to and developing marketing
plans and strategies
Evaluating marketing campaigns
Supporting the marketing manager and
other colleagues
Project Manager for Karnival Upin dan Ipin
Conduction company event
Emceeing company event such as Press
Conference and Karnival Upin & Ipin
Event Coordinator (Contract Basis)
ASTRO
XFM radio station
RESPONSIBILITIES :
Jan 2009 – Dec 2008

Handling events
Conference, etc)
in
XFM
(Gig,
Press

As the Leader of XFM cruiser I have to
manage the entire schedule, arrange daily
location, do daily report and make sure all
the equipment are sufficient.

Manage and handling the artist and the
client/sponsor needs during the events.

I’m in charge of updating the XFM website.
(Content Editor)
Marketing Excutive
Tangerine Models & Advertising
RESPONSIBILITIES :




July 2008 - Jan 2009
Coordinating major events :–
Formula 1, Lotus Motorsports, Multimedia
Development Corp. Berhad (MDEC), etc.
Administrative work
Securing and maintaining future events
Talent search & casting
Global Support Executive
Hongkong Shanghai Bank Commerce (HSBC)
RESPONSIBILITIES:

My job function is to provide high quality
professional
and
courteous
services
to
achieve customer’s satisfaction.

Efficiently handle inbound and outbound
calls to resolve overseas customer's inquiries.

Responsible for setting and maintenance of
processing
standards
and
ensuring
productivity and quality standards are met.

Beside that I’m in-charge of Account
Opening Team. Therefore my responsibility
is to make sure that the account that I’ve
opened is correctly done as required and
the data that I’ve key in is correct.
June 2007 till Oct 2007
Assistant Producer & Broadcast Journalist
Position Level : Practical
Firdaus Maju Production (FMP)
RESPONSIBILITIES:

During my practical training, I was assigned
to broadcast an Investigation Programme
and
Current
Issues
called
Expose.
Completed full 6 episode of Expose. The
programme has been aired at Astro Prima

I also have the credibility on script writing.
Able to do Research and Development
and contacts search i.e location or person
in-charge.
Other Skills & Experience
Microsoft Windows & Microsoft Office
(Words, Excel, Power Point, Outlook, Schedule, and Project),
Educational Qualifications
2006-2008
Universiti Teknologi Mara (UiTM), Shah Alam, Selangor
Bachelor of Mass Communication (Hons) (Broadcasting)
CGPA: 3.33
2003-2006
Universiti Teknologi Mara (UiTM), Shah Alam, Selangor
Diploma in Communication and Media
CGPA: 2.78
1998-2002
Sekolah Menengah (P) Assunta Petaling Jaya
>
Sijil Pelajaran Malaysia
>
Penilaian Menengah Rendah
1995-1997
Sekolah Kebangsaan Desa Tun Hussein Onn
>
Ujian Penilaian Sekolah Rendah
Miscellaneous
Willing to Travel
Willing to Relocate
Possess Own Transport
: Heavy (>50%)
: Yes
: Yes
Referees
Pn Norliza Abd Hafiz
PR & Marketing Manager
Tel : 011-12166892
Pn Noor Zurina Zulkifle
HR Manager LC Merchandising Sdn Bhd
Tel : 019-6060407
Mohd Hairul Ekzan
Manager of XFM, Astro
Tel : 016-3551203
Mr Ganesh Rao
Manager of Sterling Foreign Currency Account (HSBC)
Tel : 012-2583927
Pn. Rozita Bt Ahmad
Director of Ris Management Consultant
Tel: 019-6912930
En Zainal Rashid
Chief Executive Officer
FIRDAUS MAJU SDN. BHD.
30, Jalan Zirkon, F 7/F,
Seksyen 7 4000 Shah Alam, Selangor Darul Ehsan
Tel : 013-3994435