Download strategic plan 2016 2021 2030

STRATEGIC PLAN
2016 2021 2030
EXECUTIVE SUMMARY
Mayor and
City Council
Bettendorf, Iowa
October 2015
Lyle Sumek Associates, Inc.
9 Flagship Court
Palm Coast, FL 32137-3373
Phone: (386) 246-6250
Fax:
(386) 246-6252
E-mail: [email protected]
Executive Summary: Strategic Plan 2016 – 2021 – 2030/Mayor and City Council/Bettendorf, Iowa
Table of Contents
EXECUTIVE SUMMARY
Strategic Planning for the City of Bettendorf
1
Bettendorf Vision 2030
2
Bettendorf City Government: Mission
6
Bettendorf City Government: Core Beliefs
7
City of Bettendorf Plan 2016 – 2021
8
City of Bettendorf: Action Agenda 2016
19
This report and all related materials are copyrighted. This report may be duplicated for distribution to appropriate
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for consulting purposes outside your organization.
Copyright © 2015: Lyle Sumek Associates, Inc.
Project 151002
Executive Summary: Strategic Plan 2016 – 2021 – 2030/Mayor and City Council/Bettendorf, Iowa
STRATEGIC FRAMEWORK
VISION 2030
“Desired Destination for Bettendorf”
PLAN 2021
“Map to Bettendorf’s Destination”
EXECUTION
“Route for Next Year”
MISSION
“Responsibilities of Bettendorf’s Government”
BELIEFS
“Expectations of Bettendorf’s Employees”
Copyright © 2015: Lyle Sumek Associates, Inc.
Project 151002
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Executive Summary: Strategic Plan 2016 – 2021 – 2030/Mayor and City Council/Bettendorf, Iowa
Bettendorf – A Premier City:
Vision 2030
The City of BETTENDORF
is the PREMIER CITY (1) in which to LIVE!
The City of BETTENDORF
is the MOST LIVABLE COMMUNITY (2)
with RICH EDUCATIONAL, CULTURAL, AND
RECREATIONAL OPPORTUNITIES (3)
where we enjoy a VIBRANT RIVERFRONT (4)
and a GROWING, COMPETITIVE
BUSINESS ENVIRONMENT.(5)
We take PRIDE IN OUR GREAT COMMUNITY.(6)
Copyright © 2015: Lyle Sumek Associates, Inc.
Project 151002
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Executive Summary: Strategic Plan 2016 – 2021 – 2030/Mayor and City Council/Bettendorf, Iowa
Vision 2030
Guiding Principles
PRINCIPLE 1
PREMIER CITY
 Means
1.
2.
3.
4.
5.
6.
7.
Pacesetting city
Progressive community
Excellence in city services
Efficient city operations
Uses best management practices
Environmentally friendly and sensitive city and community
Bedroom community balanced with business opportunities
PRINCIPLE 2
MOST LIVABLE COMMUNITY
 Means
1.
2.
3.
4.
5.
6.
7.
People feel safe and secure
All residents feeling welcome – something for everyone
People have convenient access to services, shopping and leisure amenities
People enjoy great parks, connected bike and hike trails, and green areas
Residents and businesses have access to state-of-the-art technology and city
infrastructure
All residents from young singles to families to seniors find housing opportunities
People have access to a variety of modes of transportation within and to/from
Bettendorf
Copyright © 2015: Lyle Sumek Associates, Inc.
Project 151002
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Executive Summary: Strategic Plan 2016 – 2021 – 2030/Mayor and City Council/Bettendorf, Iowa
PRINCIPLE 3
RICH EDUCATIONAL, CULTURAL, AND
RECREATIONAL OPPORTUNITIES
 Means
1.
2.
3.
4.
5.
6.
Everyone has a choice of leisure time activities
Citizens have the use of a top quality library that offers a variety of programs and
services
Residents and visitors have opportunities for life-long learning from the programs
and services
Everyone finds convenient opportunities through the programs and services offered
at recreational facilities
Students attend schools that are among “the best in Iowa” and the nation
Residents understand the array of programs, services and facilities available from the
City
PRINCIPLE 4
VIBRANT RIVERFRONT
 Means
1.
2.
3.
4.
5.
6.
The Mississippi River provides a beautiful gateway to Bettendorf
The riverfront has a modern dynamic feeling and character
Residents have access to the river for active and passive leisure
Tourists are drawn to the Riverfront to enjoy anything from trails to land based
gaming
Economically successful businesses with appropriate buffers exist along the River
People enjoy unmatched views of the River
Copyright © 2015: Lyle Sumek Associates, Inc.
Project 151002
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Executive Summary: Strategic Plan 2016 – 2021 – 2030/Mayor and City Council/Bettendorf, Iowa
PRINCIPLE 5
GROWING, COMPETITIVE BUSINESS
ENVIRONMENT
 Means
1.
2.
3.
4.
5.
6.
7.
High technology businesses locate here and build their companies here
I-80/Middle Road area is a successful, high technology business park
Multiple business and commercial centers exist within Bettendorf at Downtown,
Duck Creek, I-80 and along major corridors
Medical businesses provide the best quality local healthcare and services available
within Bettendorf
Quality retail businesses provide convenient shopping opportunities
City government is friendly to all businesses by being responsive and supportive
Technology infrastructure available to support home offices and home based
businesses
PRINCIPLE 6
PRIDE IN OUR GREAT COMMUNITY
 Means
1.
2.
3.
4.
5.
6.
7.
Citizens trust City Government and community leaders
Residents, businesses, schools, and the City work together as partners by sharing
resources for the benefit of the community
Residents and businesses give to the community by contributing time and resources
Community and neighborhood events pull residents together building a strong sense
of community
Residents are well informed and are involved in shaping Bettendorf’s future
People are friendly, welcome new ideas and respect others
Residents are proud to say, “We are from Bettendorf, Iowa”
Copyright © 2015: Lyle Sumek Associates, Inc.
Project 151002
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Executive Summary: Strategic Plan 2016 – 2021 – 2030/Mayor and City Council/Bettendorf, Iowa
Bettendorf City Government
Our Mission
The Mission for the City of Bettendorf defines the
purpose of the Organization.
Our Mission is. . .
Bettendorf Citizens
Value Safety, Education, Families and Cultural and
Recreational Opportunities.

They Expect Good Communication, Quick Response,
and Quality Services.

They Want Wise Planning and Effective use of
Resources.

The City of Bettendorf Responds to these Diverse
Community Expectations by Delivering the Finest
Services making Bettendorf a
PREMIER PLACE TO LIVE.
Copyright © 2015: Lyle Sumek Associates, Inc.
Project 151002
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Executive Summary: Strategic Plan 2016 – 2021 – 2030/Mayor and City Council/Bettendorf, Iowa
City of Bettendorf
Core Beliefs
Core Beliefs are Value-Based Principles Which
Define Specific Performance Standards and
Guide Behavior and Actions.
Core Beliefs Tell How the City Conducts Business.
Our Core Beliefs are. . .
Teamwork
Professionalism
Responsibility
Pride
Copyright © 2015: Lyle Sumek Associates, Inc.
Project 151002
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Executive Summary: Strategic Plan 2016 – 2021 – 2030/Mayor and City Council/Bettendorf, Iowa
City of Bettendorf
Goals 2021
Financially Sound City Providing Quality City Services
Riverfront/Downtown Development – Destination for
Entertainment and Living
Growing Current Businesses and Attracting New Businesses
Orderly Growth and Quality Development
Premier Place to Live in Quad Cities
Copyright © 2015: Lyle Sumek Associates, Inc.
Project 151002
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Executive Summary: Strategic Plan 2016 – 2021 – 2030/Mayor and City Council/Bettendorf, Iowa
GOAL 1
FINANCIALLY SOUND CITY PROVIDING QUALITY
CITY SERVICES
 Objectives
1.
2.
3.
4.
5.
6.
Provide services in a customer-friendly manner
Have a premier workforce that is well-trained and has competitive compensation
Have balanced operating budget with adequate resources for services and reserves
Provide services in an efficient, fair manner with convenient access to users
Continuous management and services improvement process
Align the city organization with Vision, Mission and Beliefs
 Short-Term Challenges and Opportunities
1.
2.
3.
4.
5.
6.
Aging City infrastructure with increasing demands for service
Unfunded federal and state mandates and regulatory requirements
Funding City portion of I-74 commitment
Future developments and business developments increasing the tax base and City
revenues
Providing adequate resources to support current services and service levels, with an
increasing demand for services
Potential increase in health insurance costs
 Actions 2016
PRIORITY
Policy Agenda
1.
2.
3.
Code Enforcement Report – Service Level, Process, Staffing
City Services and Staffing Levels Plan/Funding
Sewer Treatment Plant Ownership Report
High Priority
Management Initiatives
1.
ADA Transition Plan: Update
Copyright © 2015: Lyle Sumek Associates, Inc.
Project 151002
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Executive Summary: Strategic Plan 2016 – 2021 – 2030/Mayor and City Council/Bettendorf, Iowa
 Actions 2016 (Continued)
PRIORITY
Management in Progress
1.
2.
3.
4.
5.
6.
7.
8.
9.
10.
11.
12.
Isle of Capri Agreement on Taxable Assessment
Labor Negotiations
Health Insurance Review
Police Body Cameras
Season/Part-Time Employees
Alert Iowa Public Notification
Federal Transit Administration (FTA) Triennial Review
City Safety Officer: Recommendation for Direction and Position
Mobile Friendly Website
Public Works Department Re-Accreditation
Management and Employee Development
Additional Satellite Facility for Salt Storage and Public Works
Operations: Locations
13. In Squad Cameras: Update
14. Social Media Policy: Implementation
Major Projects
1.
2.
Maintenance Center Improvements: Doors
Library Space: Expansion and 2nd Floor Remodel
Copyright © 2015: Lyle Sumek Associates, Inc.
Project 151002
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Executive Summary: Strategic Plan 2016 – 2021 – 2030/Mayor and City Council/Bettendorf, Iowa
RIVERFRONT/DOWNTOWN DEVELOPMENT –
DESTINATION FOR ENTERTAINMENT AND
LIVING
GOAL 2
 Objectives
1.
2.
3.
4.
5.
6.
Encourage mixed-use development in Downtown and along Riverfront
Have numerous reasons for our residents to go Downtown
Increase businesses in Downtown with an expanded tax base
Develop Downtown and Riverfront as a destination point for business and tourism
Have adequate consumer services in the Downtown area for individuals who choose
to live here
Increase access to the river in the Downtown area
 Short-Term Challenges and Opportunities
1.
2.
3.
4.
5.
Developing a common vision for Downtown and Riverfront
Attracting new businesses to Downtown
Increasing public access and use of the Riverfront: property ownership, railroad,
limited public ownership, levee
City’s role in stimulating private investment
Managing Traffic on State Street and/or Grant Street
 Actions 2016
PRIORITY
Policy Agenda
1.
2.
3.
4.
5.
6.
Town Square/Riverfront Development
Major River Project
Downtown Business Association Development
Grant Street/State Street Agreement, Preliminary Engineering
“Twin Bridges” Site Redevelopment
Downtown Master Plan/Design Standards
Copyright © 2015: Lyle Sumek Associates, Inc.
Project 151002
Top Priority
Top Priority
High Priority
High Priority
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Executive Summary: Strategic Plan 2016 – 2021 – 2030/Mayor and City Council/Bettendorf, Iowa
 Actions 2016 (Continued)
PRIORITY
Management Initiatives
1.
2.
Downtown Land Acquisition
“White House” Redevelopment
Management in Progress
1.
2.
Land Based Casino Development: Opening
Downtown Business Retention (with Chamber of Commerce)
Major Projects
1.
I-74 City Infrastructure Project
Copyright © 2015: Lyle Sumek Associates, Inc.
Project 151002
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Executive Summary: Strategic Plan 2016 – 2021 – 2030/Mayor and City Council/Bettendorf, Iowa
GOAL 3
GROWING CURRENT BUSINESSES AND
ATTRACTING NEW BUSINESSES
 Objectives
1.
2.
3.
4.
5.
6.
Retain and grow quality businesses
Attract quality new businesses
Expand retail opportunities – places to shop and dine for residents and guests
More diverse businesses and tax base that are insulated from economic changes
Get business leaders (who reside in Bettendorf) involved and providing leadership
Participate in regional Quad Cities economic development
 Short-Term Challenges and Opportunities
1.
2.
3.
4.
5.
Working with Bettendorf businesses and supporting their growth and expansion
Developable site(s) with supporting infrastructure
City’s relationship to and performance of Quad Cities First and Quad Cities Chamber
of Commerce, Bettendorf Business Network, Bettendorf Development Corporation
and Regional Opportunities Council
Aging commercial centers with vacant storefronts
Tapping the economic potential and business investment at I-80/Middle Road
 Actions 2016
PRIORITY
Policy Agenda
1.
“The Lodge” Site Redevelopment Project
Top Priority
2.
3.
4.
TIF Policy
I-74 Tech Park Development Agreement
I-80 Business Park Water/Sewer Services
Top Priority
Management Initiatives
1.
Lobbying Contract for Des Moines
Copyright © 2015: Lyle Sumek Associates, Inc.
Project 151002
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Executive Summary: Strategic Plan 2016 – 2021 – 2030/Mayor and City Council/Bettendorf, Iowa
 Actions 2016 (Continued)
PRIORITY
Management in Progress
1.
2.
3.
4.
Regional Economic Development Annual Performance Goals and
Annual Report
I-74 Industrial/Technology Park: Development
Rock Island Arsenal/BRAC Advocacy Strategy
Bettendorf 2023: Implementation
Copyright © 2015: Lyle Sumek Associates, Inc.
Project 151002
14
Executive Summary: Strategic Plan 2016 – 2021 – 2030/Mayor and City Council/Bettendorf, Iowa
GOAL 4
ORDERLY GROWTH AND QUALITY
DEVELOPMENT
 Objectives
1.
2.
3.
4.
5.
6.
Managing growth: financial and service capacity, contiguous development and infill
development
Effective road and street system at city standards
New development consistent with standards and plans
Sufficient resources to provide infrastructure and services to new developments
Effective sanitary and storm water management systems that are comprehensive and
citywide
Responsible developments sensitive to environmental impacts
 Short-Term Challenges and Opportunities
1.
2.
3.
4.
5.
6.
7.
8.
Managing stormwater and flood control
Negative impact of increased flood insurance rates and new federal requirements on
property values and tax base
Funding infrastructure projects to support growth and new development
Resolving sewer problems
Aging infrastructure needing major repairs or replacement at a high cost
Annexation process
Implementing the new comprehensive plan and zoning ordinance
Difference between approved projects and final products
 Actions 2016
PRIORITY
Policy Agenda
1.
2.
3.
4.
5.
Broadband Report and Policy
Stormwater Policy and Management
Private Roads Policy
Annexation Policy and Strategy
Zoning/Subdivision Ordinance
Copyright © 2015: Lyle Sumek Associates, Inc.
Top Priority
Top Priority
High Priority
High Priority
Project 151002
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Executive Summary: Strategic Plan 2016 – 2021 – 2030/Mayor and City Council/Bettendorf, Iowa
 Actions 2016 (Continued)
PRIORITY
Management Initiatives
1.
2.
3.
Development Plan vs. Actual Development
FEMA/Homes
Stafford Creek Restoration Project
Management in Progress
1.
2.
3.
City Standard Specifications: Update (SUDAS)
Fire/Building Codes 2012: Update
Storm Sewer and Sanitation Sewer Asset Management Program:
Development
Major Projects
1.
2.
3.
4.
5.
6.
7.
8.
9.
Spruce Hills Drive (18th to 23rd)
Traffic Signal (53rd and Falcon)
18th Street (Avalon to Spruce Hill Drive)
Middle Road Project (23rd and Devil)
Forest Grove Traffic Study
Hopewell Road (east of Middle Road)
Forest Grove Road (Utica Ridge Road and International Drive)
Middle Road (Crow Creek Road Traffic Signal)
Forest Grove Road Project (International Drive to Middle Road)
Copyright © 2015: Lyle Sumek Associates, Inc.
Project 151002
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Executive Summary: Strategic Plan 2016 – 2021 – 2030/Mayor and City Council/Bettendorf, Iowa
GOAL 5
PREMIER PLACE TO LIVE IN QUAD CITIES
 Objectives
1.
2.
3.
4.
5.
6.
7.
Residents and property owners recognizing and carrying out their responsibility with
city property codes
Recognized as a “Safe City”
Livable homes that are well-maintained and attractive
More attractive streetscapes and gateways
Top-quality facilities and programs for your leisure time
Greater sense of community and participation
Develop a unique brand for Bettendorf
 Short-Term Challenges and Opportunities
1.
2.
3.
4.
5.
Need for Bettendorf festivals and events
Maintaining a safe community – sense of personal safety and security
Responding to the needs of an expanding senior population
Funding for quality of life amenities, and parks and recreation
Growing demands for trails and walking paths by becoming a more
“walkable”/“bikable” community
 Actions 2016
PRIORITY
Policy Agenda
1.
2.
3.
4.
5.
Youth Sports Complex: Location
City Events and Festivals Expansion Report
Winter Activities Plan for 2017
Parks and Recreation Master Plan
YMCA Future Collaboration
High Priority
Management Initiatives
1.
2.
Mental Health Facility: Support
Single Stream Recycling: Implementation
Copyright © 2015: Lyle Sumek Associates, Inc.
Project 151002
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Executive Summary: Strategic Plan 2016 – 2021 – 2030/Mayor and City Council/Bettendorf, Iowa
 Actions 2016 (Continued)
PRIORITY
Management in Progress
1.
2.
3.
4.
Library Outdoor Chess Tables (2)
Family Museum Traveling Exhibits vs. Permanent Exhibits
Family Museum Food Service
Family Museum: AAM Re-Accreditation
Major Projects
1.
2.
3.
4.
5.
6.
7.
8.
9.
10.
11.
12.
13.
14.
Family Museum: Corner Store Renovation
Library Building Renovations Second Floor Restrooms
Forest Grove Park Development: Phase 1
Family Museum Improvement Projects: Outdoor Playground
Forest Grove Park: Phase 2
Library/City Parking Lots
McManus Park: 12th Street Parking Renovation
Pigeon Creek Park: Natural Area Restoration
Hollowview Park Playground
Devil’s Glen Park Playground
Palmer Hills Erosion Control Project: #10 Green, #11 Tee Box
Crow Creek Recreational Trail Improvements/Land Acquisition Phase 1
53rd/Hopewell Trail
Spruce Hills Trail: Road Project
Copyright © 2015: Lyle Sumek Associates, Inc.
Project 151002
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Executive Summary: Strategic Plan 2016 – 2021 – 2030/Mayor and City Council/Bettendorf, Iowa
City of Bettendorf
Policy Agenda 2016
Targets for Action
TOP PRIORITY
Town Square/Riverfront Development
Broadband Report and Policy
Major River Project
“The Lodge” Site Redevelopment Project
TIF Policy
Stormwater Policy and Management
HIGH PRIORITY
Private Roads Policy
Downtown Business Association Development
Grant Street/State Street Agreement, Preliminary Engineering
Code Enforcement Report – Service Level, Process, Staffing
Annexation Policy and Strategy
Youth Sports Complex: Location
Copyright © 2015: Lyle Sumek Associates, Inc.
Project 151002
19
Executive Summary: Strategic Plan 2016 – 2021 – 2030/Mayor and City Council/Bettendorf, Iowa
City of Bettendorf
Management Initiatives 2016
Targets for Action
ADA Transition Plan: Update
Downtown Land Acquisition
“White House” Redevelopment
Lobbying Contract for Des Moines
Development Plan vs. Actual Development
FEMA/Homes
Stafford Creek Restoration Project
Mental Health Facility
Single Stream Recycling
Copyright © 2015: Lyle Sumek Associates, Inc.
Project 151002
20
Executive Summary: Strategic Plan 2016 – 2021 – 2030/Mayor and City Council/Bettendorf, Iowa
City of Bettendorf
Management in Progress 2016
1.
Isle of Capri Agreement on Taxable Assessment
2.
Labor Negotiations
3.
Health Insurance Review
4.
Police Body Cameras
5.
Season/Part-Time Employees
6.
Alert Iowa Public Notification
7.
Federal Transit Administration (FTA) Triennial Review
8.
City Safety Officer: Recommendation for Direction and Position
9.
Mobile Friendly Website
10.
Public Works Department Re-Accreditation
11.
Management and Employee Development
12.
Additional Satellite Facility for Salt Storage and Public Works Operations: Locations
13.
In Squad Cameras: Update
14.
Social Media Policy: Implementation
15.
Land Based Casino Development: Opening
16.
Downtown Business Retention (with Chamber of Commerce)
17.
Regional Economic Development Annual Performance Goals and Annual Report
18.
I-74 Industrial/Technology Park: Development
19.
Rock Island Arsenal/BRAC Advocacy Strategy
20.
Bettendorf 2023: Implementation
21.
City Standard Specifications: Update (SUDAS)
22.
Fire/Building Codes 2012: Update
23.
Storm Sewer and Sanitation Sewer Asset Management Program: Development
24.
Library Outdoor Chess Tables (2)
25.
Family Museum Traveling Exhibits vs. Permanent Exhibits
26.
Family Museum Food Service
27.
Family Museum: AAM Re-Accreditation
Copyright © 2015: Lyle Sumek Associates, Inc.
Project 151002
21
Executive Summary: Strategic Plan 2016 – 2021 – 2030/Mayor and City Council/Bettendorf, Iowa
City of Bettendorf
Major Projects 2016
1.
I-74 City Infrastructure Project
2.
Spruce Hills Drive (18th to 23rd)
3.
Traffic Signal (53rd and Falcon)
4.
18th Street (Avalon to Spruce Hill Drive)
5.
Middle Road Project (23rd and Devil)
6.
Forest Grove Traffic Study
7.
Hopewell Road (east of Middle Road)
8.
Forest Grove Road (Utica Ridge Road and International Drive)
9.
Middle Road (Crow Creek Road Traffic Signal)
10.
Forest Grove Road Project (International Drive to Middle Road)
11.
Family Museum: Corner Store Renovation
12.
Library Building Renovations Second Floor Restrooms
13.
Forest Grove Park Development: Phase 1
14.
Family Museum Improvement Projects: Outdoor Playground
15.
Forest Grove Park: Phase 2
16.
Library/City Parking Lots
17.
McManus Park: 12th Street Parking Renovation
18.
Pigeon Creek Park: Natural Area Restoration
19.
Hollowview Park Playground
20.
Devil’s Glen Park Playground
21.
Palmer Hills Erosion Control Project: #10 Green, #11 Tee Box
22.
Crow Creek Recreational Trail Improvements/Land Acquisition Phase 1
23.
53rd/Hopewell Trail
24.
Spruce Hills Trail: Road Project
Copyright © 2015: Lyle Sumek Associates, Inc.
Project 151002
22