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Ackerman Security
Ackerman Security is a security monitoring company headquartered in
Atlanta, Georgia and Washington D.C. Ackerman approached Rocket
Media to design and develop a new website design because their old
site was outdated, difficult to navigate and busy. The new website
focused on simplifying the layout and navigation creating something
that would be easy for Ackerman’s customers to use.
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Ackerman grows by unifying their
online marketing
Online leads increase by 240%
A mobile website reaches more of
Ackerman’s customers
Website Updates Keep Ackerman Security’s Business Rolling Forward
Rocket Media first built a website for Ackerman Security in 2007. But since that time, the site has continued to evolve (as all
good websites should.) Most recently, a new section was added to highlight the home automation features of Honeywell’s
Total Connect products.
With so many competitors touting “smart home” features, Ackerman wanted to make sure that homeowners and businesses
knew they offered these sought-after features, as well. The new Total Connect pages help educate and inform customers on
what is available. This has lead to a marked increase in new Total Connect sales and subscriptions.
Additional Online Marketing Services Added to Keep Growing
As part of Ackerman’s online marketing strategy and commitment to continue to grow their business, they have added
complimentary services. After starting with a new website, pay-per-click (PPC) and search engine optimization (SEO),
Ackerman now uses most of Rocket Media’s services, including blogging, social media marketing, online reputation
management, email marketing and much more.
Planning and Persistence Pay Off With a 240% Increase in Online Leads
By continually evolving their website and additional online marketing services, Ackerman Security has seen tremendous
growth. Since 2009, Ackerman’s online leads have increased by 240%, in part due to the services provided by Rocket Media
and Ackerman’s commitment to continually improve their online marketing.
Mobile Website Helps Ackerman Reach a Wider Audience
With the ever-increasing use of smartphones, Ackerman Security wisely understands the importance of a website that is
easily accessible on mobile devices. This led to Ackerman reaching out to Rocket Media to build them a dedicated mobile
website.
With features such as a “click to call” button that allows customers to easily call Ackerman Security, the mobile website takes
advantage of the unique capabilities of smartphones.