Download Propaganda PPT

 Propaganda is a specific type of
message presentation aimed at
serving an agenda. At its root, the
denotation of propaganda is 'to
propagate (actively spread) a
philosophy or point of view'.
 The most common use of the term
(historically) is in political contexts;
in particular to refer to certain efforts
sponsored by governments or
political groups.
 Television had not yet
been invented
 Not everyone owned or
had access to a radio
 Posters were and easy and
effective way to get a
message across
 Governments of all countries involved
in the war used propaganda.
 Propaganda often used positive
emotions (pride / joy) to get people
to support the war, and negative
emotions (anger) to make people hate
the enemy.
 During the War, governments needed
money for the war effort so many of
their propaganda posters tried to raise
money from citizens to help pay for
the war
What is the
Message of this
Propaganda
poster?
Who do you think
made it?
GOALS OF PROPAGANDA POSTERS
 Recruitment of soldiers: posters try to get men to
join the army and fight for their country.
 Conservation of goods: These posters encouraged
people at home to conserve goods (e.g. save food) so
that they could be used by soldiers in the war.
 Purchasing of war bonds: These posters asked
citizens to purchase war bonds, which would help the
government fund the war.
 Support for the war at home: These posters
encouraged people not in the army to become involved
in the war at home by joining organizations or working
in industries related to the war effort.
 1). Name Calling: hanging a bad name/ label on an idea.
(e.g. “he is evil” or “don’t be lazy. Work for the country!” )
 2). Bandwagon: telling someone to do something
(e.g. “everybody else is doing this, so why don’t you?”)
because other people are doing it.
 3). Plain folk: show pictures of humble people, who can be trusted. This propaganda
shows traditional ways of life. ( e.g. showing working people or farmers).
 4). Emotional words and images: words or pictures that will make people feel
strongly about someone or something.
(e.g. showing a flag to make someone feel
patriotic/nationalistic)
 5). Generalization: vague statements (like slogans) using values and beliefs deeply
held by the audience.
(e.g. “all Germans are bad” or “once a German, always a German”)
 6). With us or against us: this convinces the people that if they do not do
something, they might be as bad as the enemy.
(e.g “if you do not do this, you are helping the
enemy”)
 7).Testimonial: Using somebody famous to support an idea or convince people to
do something.
(e.g. “The Prime Minister supports rationing, and so should you”).
 Activity: In small groups, you will be allocated
specific posters to examine.
 For your designated posters, identify the
‘tricks’ used in the posters.
 Each group will present 1 poster to share with
the class.
Poster 1
Poster 2
Poster 3
Poster 4
Poster 5
Poster 6
Poster 7
Poster 8
Poster 9
Poster 10
Poster 11
Poster 12
Poster 12
Poster 13
Poster 14
Poster 15
Poster 16
Poster 17
Poster 18
Poster 19
Poster 20
Resource:
http://www.firstworldwar.com/posters/canada.htm