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Design for User Experience, Steve Agalloco User Experience n. the overall experience and satisfaction a user has when using a product or system User Experience is multifaceted! User Experience is… -a multi-disciplinary process of design - Information Architecture Interaction Design Ethnography Branding Library Science Usability A story… Thirsty, vending machine The solution? Transparency What is an experience? Language for communication: Signs & Labels Affordances Experiences can be designed Unconscious vs. Conscious Focus on the problem; not on the solution Redefine the problem Observe, Listen, Try then do it all over again Do you want to know the weather? Or what to wear tomorrow? Or how long the commute will take? Sometimes it’s worth Going the extra mile Be smarter than the machine Remove unnecessary barriers Design for use Only communicate what is necessary User Experience at Ethicon Before & After Before: After: Lots of work in Excel Difficulty Reporting on Data Slightly more work in Excel Web Upload Web Administration Improved Reporting End-User Satisfaction Where next? Complexity Kills Less is less Shorter projects, more iterations Thank You!