Download propaganda and advertising assignment

Using what you learned from yesterday’s
conversation about media and methods of
persuasion, complete the following:
1. Find examples of elements of advertising/persuasion by
using the magazines provided to cut out and label
techniques. You may glue these to the large paper on
the back wall. You may work with one partner, each of you working together to find these examples.
Find at least three of the 11 types.
2. To connect to the literature, complete the Propaganda Department Assignment listed below. Use the
paper provided. You may draw pictures or use art from the magazines. Feel free to use the
computers to create this advertisement.
Propaganda Department Assignment
Congratulations! You have received a job in Mustapha Mond’s Department of Propaganda. As a new employee, it is
imperative that you understand clearly and completely your role in our brave new world of stability, harmony and
happiness. This department plays a key role in maintaining the paradise we have constructed. This world of ours did
not come about by accident—in fact, mankind almost destroyed itself first, and only the prospect of imminent
extinction through instability and war brought about the necessary changes leading to a better tomorrow. We have less
freedom now than in previous societies, but we are happier and more stable for it; in fact, we have discovered that
stability is more important than freedom. Our way of life is controlled and planned down to the smallest details, and
endless attention and care is required if society is to maintain its steady progress toward ever improving quality of life.
Individual citizens need to know their role in society and how to fulfill their expectations; everyone must be reminded
how to keep happy, stable, and how thereby to keep the gears of our social machine running smoothly. You must
supply the thoughts that will occupy the minds of our citizens.
Directions: Choose a sub-department of the Department of Propaganda. Create a flyer that will help our citizens
understand what a fabulous brave new world we live in. Make it colorful and include a slogan/statement and at least
one picture/visual. Be creative! Be sure that the message you create aligns with the values of this new society.
You may choose from the following departments:
- Conformity Department: In our world, independent thought is not tolerated. We have our standards and
beliefs, and we must be sure that everyone believes the same thing. Show our citizens how conformity is
better than individuality.
- The Shop ‘Til You Drop Department: You are responsible for promoting the idea that an increase in
production and consumption lead to happiness and virtue. New is better, and more is the best.
- Better Living Through Test Tubes Department: Everyone has a predestined role in
society, and we must all do our part! Doing so allows us to have our roles spelled out
in a very specific way. Be sure all citizens understand their predestined future and
their role in society.
- Banned Arts Department: Since all arts are created through individuality, which we frown
upon, be sure to show our citizens how negative art is in our society.
Standards addressed: ELA12LSV2 The student formulates reasoned judgments about written and oral communication in various media genres. When responding
to visual and oral texts and media the student:
a. Identifies and evaluates strategies used by the media to inform, persuade, entertain, and transmit culture
b. Analyzes the impact of the media on the democratic process (i.e., exerting influence on elections, creating images of leaders, shaping attitudes)
c. Identifies and evaluates the effect of media on the production and consumption of personal and societal values
d. Interprets and evaluates the various ways in which local, national, and international events are presented and the ways information is communicated by visual image
makers (i.e., graphic artists, documentary filmmakers, illustrators, news photographers)
ELABLRL2 The student identifies, analyzes, and applies knowledge of theme in a work of British and/or Commonwealth literature and provides evidence from the work
to support understanding. ELABLRL3 The student deepens understanding of literary works by relating them to their contemporary context.