* Your assessment is very important for improving the workof artificial intelligence, which forms the content of this project
Download Leaflet Marketing Supply Chain Management
Survey
Document related concepts
Marketing communications wikipedia , lookup
Multi-level marketing wikipedia , lookup
Marketing research wikipedia , lookup
Guerrilla marketing wikipedia , lookup
Youth marketing wikipedia , lookup
Marketing strategy wikipedia , lookup
Viral marketing wikipedia , lookup
Marketing channel wikipedia , lookup
Marketing plan wikipedia , lookup
Multicultural marketing wikipedia , lookup
Direct marketing wikipedia , lookup
Integrated marketing communications wikipedia , lookup
Green marketing wikipedia , lookup
Advertising campaign wikipedia , lookup
Global marketing wikipedia , lookup
Street marketing wikipedia , lookup
Digital marketing wikipedia , lookup
Transcript
Business Solution Marketing Supply Chain Management 01 Your advantages Trust the leader in marketing logistics! Anybody can pack a package?! Perhaps. What about accompanying a product launch in 150 countries? That’s a whole other story. We ensure that marketing and after sales materials are available to clients: on time, worldwide. Whether physical or digital. Clients appreciate our standards especially when things get complicated, e.g. when dealing with short-term packaging, largescale cross-docking operations and high-circulation distribution campaigns with little lead-in time. As a leader in marketing logistics, we having been surmounting our clients’ logistical challenges since 1967. Scalable solutions. Thanks to our modular solution concept, you can take advantage of proven processes and services that we can individually expand as needed. Strong on every channel. Our unique CIM approach can add value along the entire value chain of your marketing materials: from creation to procurement and distribution. Our services at a glance Digital Competence. We help you digitize your processes and take care of all of your marketing and client care needs behind the scenes. Campaigns & Event Services Marketing Procurement Management POS Profiling Digital Transformation Consulting Customer Service Value-added Services 1 Us for you Our service portfolio Campaigns & Event Service 3,000,000 deliveries to 160 countries. Constantly providing actionable solutions requires a high degree of agility. The combination of intelligent volume disposition, our own resources and our knowledgeable staff ensures that your campaigns and events go off without a hitch. We also guarantee the functionality of the hardware and software you require and keep your IT components running smoothly. We are so flexible that an entire setup can be changed overnight with our help. Our end-2-end approach means you don’t need to worry about organizing that trade fair; instead, you have more time to devote to your clients. 18,000 different points of sale we supplied weekly. Marketing Procurement Management 150,000 different marketing materials and forms of client media. 400 years of client relationships across all business solutions. There are 15,000 potential suppliers in marketing procurement in Germany; in Europe, as many as 80,000. So why do 60% of companies still source within a radius of 50 km? Wouldn’t it be to their advantage to have the procurement knowledge of market-leading companies at their fingertips? As a market leader in marketing logistics, we are fully updated on the 1,000 top suppliers of our "blue chip" clients on a daily basis. Our unique best-inclass approach builds on precisely this knowledge and generates an average savings of 25%. There’s even more in your budget than you think! Digital Transformation Consulting Digital communication channels are dynamic and thus the demands on physical media change at an equally fast pace. Regardless of whether communication channels are digital or physical, the information should always be the same. Our media-neutral preparation of your product-related information offers you a seamless combination of print and digital media. Our flexible print-on-demand solutions reduce expenses for misprints and individually respond to your clients to create an optimal client experience. 2 Our performance promise POS Profiling Heterogeneous distribution networks and evolved structures in retail turn volume planning for marketing campaigns into a challenge. We use databased profiling of marketing-relevant information per retail outlet (shop window size, sales transactions, etc.) to proactively support your operations. Our point-of-sale (POS) profiling approach minimizes inefficient over-supply to the POS and thereby also the total cost. Partnership We go the extra distance and think in terms of solutions and not in terms of problems. Value-Added Service Your glossy brochure has a smudged dealer stamp on it? How did that happen! Our aim is also to improve or rectify the highest quality marketing materials on-demand. Besides printing catalogs and individual outer packages, we take care of the labeling and re-labeling of your merchandise, among other aspects. Continual quality control of incoming and outgoing goods is a matter of course for us. Our agile process model provides you with short-term personal communications along the picking line. Take advantage of additional savings potential by intelligent integration of value-added services in the logistics process. Complete Transparency We provide information relevant to your decision-making processes and make all of the data available on request with our reporting toolkit. Proactivity We advise you proactively on how to optimize your processes and drive innovation. Customer Service Do you want a problem solver and complexity manager at your side? We are real "connoisseurs" when it comes to coordinating deadlines, regulating bottlenecks or optimizing packaging processes during international product launches. Based on your master data in SAP, we make sure your marketing and aftersales materials are available to your clients at all times. Our reporting toolkit enables us to guarantee maximum transparency in a fluidly agile process model. That means we can respond to changes and offer solutions very quickly. 3 02 About Us The arvato division Corporate Information Management - arvato SCM Solutions offers a unique business model. We create, manage, translate, procure and distribute product-related information, goods and services across all channels from a single source. In addition to complex information and marketing logistics services, our strength is the development of integrated and customized solutions. We combine a wide range of services and information technologies efficiently and individually. Our full-service approach allows a high degree of consistency in your product-related information throughout the entire product lifecycle. arvato SCM Solutions is a part of arvato AG. arvato AG is a leading international technology provider that lives and breathes digital technology. More than 70,000 employees design and implement innovative and integrated solutions tailored to various business processes across complex service chains for business clients around the world. arvato is a wholly subsidiary of Bertelsmann SE & Co. KGaA. For more information, visit www.scm.arvato.com Your Personal Contact Ken Taylor Director Sales Corporate Information Management – arvato SCM Solutions Gottlieb-Daimler-Straße 1 33428 Harsewinkel | Germany Phone: +49 (5241) 80-88828 E-mail: [email protected] www.scm.arvato.com 4