Survey
* Your assessment is very important for improving the workof artificial intelligence, which forms the content of this project
Download Facebook Advertising Plan
Document related concepts
no text concepts found
Transcript
Facebook Advertising Plan Central E-Commerce Co.Ltd Tel: +962 58 23 961 - 58 55 703 Fax: +962 58 58 951 E-mail: info@ jordancentral.com P.O.Box 9533 Amman, 11191 Jordan Web Site: www.jormall.com JorMall Social Media Marketing – 2013 Join the Crowd Facebook Advertising Plan Connect Efficiently Facebook is an incredible platform that offers amazing opportunities for companies looking to reach out to new users and engage existing ones. A user base of more than 800 million active users globally (more than 2 million active users locally in Jordan) provides a great platform for a wide range of marketing opportunities. JorMall’s team will provide you with support and guidance regarding creating the optimal facebook advertizing campaign. This includes the following: Targeting - Based on different criteria such as • Age, Gender, Birthday, and Relationship Status • Location, Language, Education, and Work • Likes & Interests: such as «camping», «hiking», or «shopping» • Connections and Friends of Connections Designing an Engaging Ad Jormall helps you create the optimum image and body copy for your campaign. Managing Your Budget Set your lifetime Budget or your daily spends value on your advertising campaigns. Jormall provides assistance and guidance setting a budget that will allow you to effectively reach your target audience, and choosing the best advertising method that matches your campaign objective using either CPC or CPM. CPC: Cost Per Click (CPC) facebook requires you to set the price you want to pay per click on your facebook Ad. The total daily amount spent on clicks will not exceed the daily limit specified by you. Normally if you allocate between $0.25 and $0.35 per click and a daily limit between $20.00 and $30.00 your advertisement will get higher exposure on facebook(the prices vary periodically depending. Central E-Commerce Co.Ltd Tel: +962 58 23 961 - 58 55 703 Fax: +962 58 58 951 P.O.Box 9533 Amman, 11191 Jordan E-mail: info@ jordancentral.com Web Site: www.jormall.com CPM: Cost Per Thousand Impressions (CPM) facebook requires you to set the price you want to pay for every 1000 times the Ad shows on a facebook pages. The total daily amount spent on impressions will not exceed the daily limit specified by you. Normally if you allocate between $0.30 and $0.35 per 1000 impression and a daily limit between $20.00 and $30.00 your advertisement will get higher exposure on facebook. Monitoring and managing performance Jormall experts will help you improve your campaign performance by managing your advertisement campaigns on daily basis, tracking your advertisements performance, and providing basic data about your ads such as: • Impressions and clicks. • Audience`s age, gender, and location at an aggregate level. • Viewing time periods to learn how your ad performance has evolved. Prices Prices for the Facebook Advertising campaigns are based on the customer’s Budgets. Jormall only charges 20% of campaign budget for premium advertising campaign management. JorMall sales and support teams are always at your service. Please call at any time Central E-Commerce Co.Ltd Tel: +962 58 23 961 - 58 55 703 Fax: +962 58 58 951 P.O.Box 9533 Amman, 11191 Jordan E-mail: info@ jordancentral.com Web Site: www.jormall.com
