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Unit 1 – Communication
Applications
I. Communication- The process of sending and receiving
messages
A. Communication ProcessMessage
words, body language, & symbols
that convey an idea.
Sender
Receiver
Transmits message
Intercepts and
interprets message
Feedback
Words, body language, & symbols
that responds to the sender’s message
B. Types of Communication1. Written Communication- that which can be read.
2. Oral or Verbal Communication- that which is spoken
3. Nonverbal Communication- facial expressions and
body movements used to express attitudes or moods about a
person, situation, or idea.
Example- “Thumbs up” sign
4. Symbols- anything that stands for an idea and is
used for communication.
Example- “peace” sign
(55% of what people think of you is determined in the first 30 seconds.)
II. Laying the Foundation to be a Good Speaker1. Intrapersonal Communication- The ability
to conduct an inner dialogue with yourself.
2. Ethics- A person’s sense of right and wrong.
3. Responsible- To be answerable and
accountable for your actions and you will get
done what you say you will.
Example: Unethical: Adolph Hitler, Jim Jones Ethical: MLK, JFK
A. Communicating Constructively-
1. Interpersonal Communication- Takes
place anytime messages are transmitted
between two or more people.
2. Oratory/Rhetoric- The art or study of
public speaking.
3. Orator- A person who delivers oratory
and uses words effectively
Aristotle’s three methods for appealing to an
audience:
1. Logos (Logical Appeal) – Brain
• Organization
• Analysis
• Facts
2. Pathos (Emotional Appeal) – Heart
• Strike a chord
• Sense of family, justice, patriotism, etc.
3. Ethos (Ethical Appeal)
• Honesty
• Sense of right and wrong
• No compromise approach to values
• Confidence- the feeling you have when you
believe in yourself and believe that you have
control over a specific situation.
A. Foundation- Confidence combined
with a solid value structure is the foundation
for oral communication
B. Outward signs of Confidence• Eye Contact
• Body Posture
• Stage Fright (Performance Anxiety) –
nervousness felt by a speaker or performer in
front of an audience.
A. Phobia- persistent, irrational fear that
causes us to avoid specific situations
1. Social phobia- fear of being
evaluated by others
2. Topophobia- scientific term for
stage fright
3. Phonophobia- fear of hearing your
own voice
B. Who Suffers:
1. Public speaking feared more than dying
2. Everyone in same situation
a. before audience
b. phone with friend or date
c. question in class
d. explaining ideas in clubs
C. Symptoms:
1. headache
2. upset stomach
3. dry mouth
4. cold hands and feet
5. sweaty palms
• Symptoms Cont’d
6. squeaky voice
7. dizziness
8. fast heart beat
9. urge to hide
10. need to use the bathroom
11. shortness of breath
12. hot face
13. wobbly legs
14. worst for the first 30 seconds
Planks of Confidence:
• C- Content (have something worthwhile to say)
• O- Organization (an outline that is easy for you and your audience to
follow.)
• N- Notes (jot down your ideas in a brief, directed form)
• F- Friendliness (be congenial. )
• I -Impression (getting off to a good start)
• D- Dedication (practice, practice, practice!)
• E- Empathy (know how it feels to feel that way- common ground)
• N- Newness (Originality)
• C- Conviction (believe in what you say)
• E- Enthusiasm (get fired up!)