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DECLARATION
This dissertation is the product of my own work and does not infringe the ethical principles set
out in the University’s Handbook for Research Ethics. I agree that it may be made available for
reference via any and all media by any and all means now known or developed in the future at
the discretion of the University.
Signed:
Date: 12 January 2014
i
ABSTRACT
Abstract This appears on page iii. The page heading is ABSTRACT. An abstract briefly outlines
the nature and scope of the Dissertation, its aims, the sources used and the methodologies
employed. A summary of the main results is presented. The abstract must not exceed 250
words in length.
This case study aims to examine employee engagement can improve business performance
of SCBZ in view of the Bank’s subdued performance (market share of deposits and total assets)
over the past three years (2010-2013) despite the injection of new capital and the change of
the business model.
Guided by extensive literature review on concepts of employee engagement and business
performance this study takes the deductive approach, making use of a survey strategy by way
of questionnaires and interviews as well as secondary data as forms of collecting data.
Analysis of the research findings reflects existence of various leadership elements and cultures
as well as evidence of positive correlations between certain leadership and cultural elements
to business performance.
In view of the insights of the research findings and literature, the author recommends a
comprehensive employee engagement program aimed at up skilling current and future leaders
of SCBZ particularly in Transformational Leadership skills which appears to be more effective
and appropriate for the organization.
The author also recommends enhancement of organizational culture to drive culture of
creativity and competitiveness. To assist embed the proposed organizational culture and
leadership capabilities, the author recommends mechanisms that will ensure that these
elements are well embedded within the organization towards superior business performance
and survival of the organization.
This research focused on SCBZ thus restricts other insights that may exist in the area of study.
The author recommends an extensive research that seeks to provide more insight into the
impact of employee engagement on business performance in the wider context of the
Zimbabwe Banking industry. The outcome of the extensive research will provide more insight
into other elements of employee engagement that SCBZ can adopt towards superior business
performance as well as achievement of its vision and mission.
ii
ACKNOWLEDGEMENTS
The author would not have successfully completed this dissertation without the support of a
number of parties and stakeholders. As such the author acknowledges the following

My supervisor, who was supportive and gave me invaluable encouragement and
affirmation on this journey.

The OLC and University of Gloucestershire academia teams.

My Organisation SCBZ for the opportunity and resources that sustained me throughout
the MBA program.

Friends and family who were accommodative enough for the author to focus on this
disseration and indeed for the 3 years of the MBA program.
Most importantly, the author acknowledges Almighty God, for life and good health without which
all this would not have been.
iii
CONTENTS
Table of Contents The page heading is CONTENTS. The lay-out is in the form of columns.
The chapter numbers are shown in Arabic numerals on the left-hand side.
The chapter
headings are presented in upper case, with a line of spaced dots running from the last letter
of the chapter heading to the page numbers on the right-hand side. The words "Chapter" and
"Page", in lower case, are placed above the columns of chapter and page numbers. Page
numbers should be shown in both Roman numerals (lower case) for the preliminary material
and Arabic numerals for the text and reference material.
CONTENTS
DECLARATION ................................................................................................................................. i
ABSTRACT ...................................................................................................................................... ii
ACKNOWLEDGEMENTS ................................................................................................................iii
LIST OF TABLES ............................................................................................................................. 6
LIST OF FIGURES ........................................................................................................................... 7
LIST OF ACRONYMS ...................................................................................................................... 8
CHAPTER 1 ......................................................................... Ошибка! Закладка не определена.
INTRODUCTION.................................................................. Ошибка! Закладка не определена.
1.0
Introduction............................................................... Ошибка! Закладка не определена.
1.1
Company Background .............................................. Ошибка! Закладка не определена.
1.1.1
Vision: ................................................................... Ошибка! Закладка не определена.
1.2
Environmental analysis ............................................ Ошибка! Закладка не определена.
1.3
Background of Research .......................................... Ошибка! Закладка не определена.
1.4
Problem Statement .................................................. Ошибка! Закладка не определена.
1.5
Strategic Research Question ................................... Ошибка! Закладка не определена.
1.6
Research Objectives ................................................ Ошибка! Закладка не определена.
1.7
Research Questions ................................................. Ошибка! Закладка не определена.
1.8
Research hypothesis ................................................ Ошибка! Закладка не определена.
1.9
Justification............................................................... Ошибка! Закладка не определена.
1.10
Scope of study.......................................................... Ошибка! Закладка не определена.
1.11
Summary .................................................................. Ошибка! Закладка не определена.
1.12
Dissertation Outline .................................................. Ошибка! Закладка не определена.
CHAPTER 2 ......................................................................... Ошибка! Закладка не определена.
4
LITERATURE REVIEW ........................................................ Ошибка! Закладка не определена.
2.0
Introduction............................................................... Ошибка! Закладка не определена.
2.1
Change management overview ............................... Ошибка! Закладка не определена.
2.2
Factors that drive change ......................................... Ошибка! Закладка не определена.
2.3
Reasons why change programs fail ......................... Ошибка! Закладка не определена.
2.4
Framework for change ............................................. Ошибка! Закладка не определена.
2.5
Employee engagement ............................................ Ошибка! Закладка не определена.
2.6
Significance of Employee Engagement ................... Ошибка! Закладка не определена.
2.7
Drivers of employee engagement ............................ Ошибка! Закладка не определена.
2.8
Conceptual Framework ............................................ Ошибка! Закладка не определена.
2.9
Summary .................................................................. Ошибка! Закладка не определена.
CHAPTER 3 ......................................................................... Ошибка! Закладка не определена.
Research Methodology ........................................................ Ошибка! Закладка не определена.
3.0
Introduction............................................................... Ошибка! Закладка не определена.
3.1
Research Philosophy ............................................... Ошибка! Закладка не определена.
3.2
Research Approach ................................................. Ошибка! Закладка не определена.
3.3
Research Strategies ................................................. Ошибка! Закладка не определена.
3.4
Data collection .......................................................... Ошибка! Закладка не определена.
3.5
Sampling and Sampling Technique ......................... Ошибка! Закладка не определена.
3.6
Limitations ................................................................ Ошибка! Закладка не определена.
3.7
Reliability and Validity .............................................. Ошибка! Закладка не определена.
3.8
Ethical issues ........................................................... Ошибка! Закладка не определена.
3.9
Summary .................................................................. Ошибка! Закладка не определена.
CHAPTER 4 ......................................................................... Ошибка! Закладка не определена.
ANALYSIS OF RESEARCH DATA AND INTERPRETATIONОшибка! Закладка не определена.
4.0
Introduction.............................................................. Ошибка! Закладка не определена.
4.1
Response Rate......................................................... Ошибка! Закладка не определена.
4.2
Reason why SBZ encountered challenges in managing change .... Ошибка! Закладка не
определена.
4.3
level of employee involvement in change managementОшибка! Закладка не определена.
4.4
Factors of Employee Engagement critical for successful change management .... Ошибка!
Закладка не определена.
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4.5
Summary of Chapter ................................................ Ошибка! Закладка не определена.
CHAPTER 5 ......................................................................... Ошибка! Закладка не определена.
CONCLUSIONS ................................................................... Ошибка! Закладка не определена.
5.1
Conclusion................................................................ Ошибка! Закладка не определена.
5.2
Hypothesis testing .................................................... Ошибка! Закладка не определена.
5.3
Recommendations and implementations ................. Ошибка! Закладка не определена.
5.3.1
Recommendations for a change management framework .......... Ошибка! Закладка не
определена.
5.3.2
Recommendations on employee engagement .... Ошибка! Закладка не определена.
5.4
Strategy Evaluation .................................................. Ошибка! Закладка не определена.
5.5
Limitations of the research ....................................... Ошибка! Закладка не определена.
5.6
Suggestions for further research .............................. Ошибка! Закладка не определена.
REFLECTIVE STATEMENT ................................................ Ошибка! Закладка не определена.
REFERENCES ..................................................................... Ошибка! Закладка не определена.
APPENDIX A: EXCERPT FROM MMCZ STRATEGY DOC 2010 .............. Ошибка! Закладка не
определена.
APPENDIX B ........................................................................ Ошибка! Закладка не определена.
ORGANISATIONAL STRUCTURE ...................................... Ошибка! Закладка не определена.
APPENDIX C ....................................................................... Ошибка! Закладка не определена.
EXCERPT FROM MMCZ STRATEGY DOCUMENT 2011 . Ошибка! Закладка не определена.
APPENDIEX D: ARTICLE PUBLISHED IN DAILYNEWS ... Ошибка! Закладка не определена.
APPENDIX E ........................................................................ Ошибка! Закладка не определена.
MANAGERIAL EMPLOYEES’ QUESTIONNAIRE .............. Ошибка! Закладка не определена.
APPENDIX F ........................................................................ Ошибка! Закладка не определена.
NON-MANAGERIAL QUESTIONNAIRE ............................. Ошибка! Закладка не определена.
LIST OF TABLES
Table
Page
Table I: SWOT Analysis .................................................................... Ошибка! Закладка не определена.
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Table II: Dissertation outline ............................................................. Ошибка! Закладка не определена.
Table III: Comparison of selected change models ........................ Ошибка! Закладка не определена.
Table IV: 8 Steps to change Model ................................................. Ошибка! Закладка не определена.
Table V: Levels of engagement ....................................................... Ошибка! Закладка не определена.
Table VI: Elements in philosophies ................................................. Ошибка! Закладка не определена.
Table VII: Response rate .................................................................. Ошибка! Закладка не определена.
Table VIII: Level of trust in senior management ............................ Ошибка! Закладка не определена.
Table IX: Perceived organisational support and career success Ошибка! Закладка не определена.
LIST OF FIGURES
Figure
Page
Figure 1: Force Field Analysis.............................................. Ошибка! Закладка не определена.
Figure 2: Drivers of employee engagement ......................... Ошибка! Закладка не определена.
Figure 3: Connceptual Framework ....................................... Ошибка! Закладка не определена.
Figure 4: Establishing a sense of urgency ........................... Ошибка! Закладка не определена.
Figure 5: Creation of a guiding coalition .............................. Ошибка! Закладка не определена.
Figure 6: Developing a vision and strategy .......................... Ошибка! Закладка не определена.
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Figure 7: Creation of vision .................................................. Ошибка! Закладка не определена.
Figure 8: Empowerment for broad based action .................. Ошибка! Закладка не определена.
Figure 9: Generation of short-term wins .............................. Ошибка! Закладка не определена.
Figure 10: Consolidation of gains ........................................ Ошибка! Закладка не определена.
Figure 11: Institutionalisation of new approach ................... Ошибка! Закладка не определена.
Figure 12: Distibutive and procedural justice ....................... Ошибка! Закладка не определена.
Figure 13: Communication ................................................... Ошибка! Закладка не определена.
LIST OF ACRONYMS
CFFs
MMCZ
MMMD
PESTEL
SWOT
GNU
HR
HRD
HRM
Critical Failure Factors
Minerals Marketing Corporation of Zimbabwe
Ministry of Mines and Mining Development
Political, Economic, Social, Technological, Environmental, Legal
Strengths, Weaknesses, Opportunities, Threats
Government of National Union
Human Resources
Human Resources Development
Human Resources Management
8