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Address: Kinkerstraat 336D, 1053 GE Amsterdam, NL Mobile Phone: (+31) 0681 653 727 E-mail: [email protected] Alehandra Nora Iorgut Personal Information Birth Date: 02.07.1984 Nationality: Romanian Personal characteristics: good communication skills, multitasking, detail oriented, ability to work under pressure Professional Objective: A challenging and dynamic position in the field of marketing communication that would allow me to use my academic and professional knowledge, as well as to improve my skills Education: 2009 –2011: University of Amsterdam, Amsterdam, Netherlands Master in Business Studies (Marketing Specialization) 2003-2007: The Academy of Economic Studies, Bucharest, Romania The Faculty of International Business and Economics Bachelor Degree, August 2007 1999- 2003: Mihai Viteazul National College, Bucharest, Romania High School Diploma (major: Mathematics, Computer Science) Work experience: December / 2009 – present Philips B.V., Consumer Lifestyle Division Amsterdam Retail Events Management – IKAM Customer Management Competence Excellence Team Resposible for project coordination and management support for internal and external events (Consumer Lifestyle Customer Event http://www.philips-event2011.com/ Barcelona 2011; Proposition Introduction Meeting Week – Barcelona 2011; Global Conference – Amsterdam, 2011; IRM Summit - 2011); Event coordination in a central and international environment; Involved in the Internal Communication activities: content management of IRM Event Team and Retail Training intranet; drive the set-up and development of Philips Event Team Global SharePoint; Responsible for central communication materials (website, invitations etc); Responsible for project status and PDCA (Plan-Do-Check-Act) tracking; Involved in vendor selection phase (partly, design phase, preparation phase, build up phase, execution phase, breakdown, evaluation phase); Financial and logistic support. Consumer Marketing Management Trainee – BG Accessories, Together at Home Day to day/operational support to Director and Senior Marketing Management; Online content management operations (creation, editing and publishing product related information in the form of text, image or A/V format, on internal and external Philips websites, through Citrix PFS3 and CCR platforms); Project management – online content clean-up project; Manage external stakeholders for the creation and production of presentation and POSM materials (advertising and production agencies); Benchmark analyses; March / 2009 – August / 2009 Ipsen Beaufour Multinational Pharmaceutical Company (Bucharest, Romania) Marketing and Events Officer External stakeholders management (travel and advertising suppliers, for event organizing and marketing communication materials preparation); Events management (company presentations, seminars, meetings, trainings and corporate events); Manage expenditures effectively and monthly controlling/supervising of the marketing expenditures reports. January / 2008 – February / 2009 ROMPETROL part of ROMPETROL GROUP BV, Retail Division Multinational Oil & Gas Company (Bucharest, Romania) Brand Building Executive Support for the preparation and implemention of the annual marketing plans, the brand(s) development strategy, as well as the budget management; Assigns, communicates and manages the (local) advertising agencies and other necessary external partners within the framework of the existing regulations and budget limits; conducts respective processes of selection and negotiations, possibly in coordination with the superior; Market monitoring - analyses the statistics reports and offers the Brand Building Manager precise information regarding the market share; Competitors’ activities monitoring January / 2007 – December / 2007 OMV PETROM part of OMV Group Austria, Retail Division Multinational Oil & Gas Company Retail Marketing Communication Project Manager plan, implement and coordinate ATL and BTL promotional activities; oversee all media contracts for the Marketing organization; develop, plan, negotiate and direct the media contracts; determine the most appropriate medium to advertise products or services; plan and prepare country-specific promotions and marketing events; management of external stakeholders (production and advertising agencies); January / 2006 – December / 2006 PROPAGANDA Advertising agency (full service) Account Executive account management: coordination of the allocated brands portfolio (i.e. Coty Romania – adidas, Esprit, Celine Dion, DVB; Lasselsberger, Solvay Pharma); development and implementation of promotions and product launches; briefs management for the creative, design and production teams; staying in regular contact with clients about current projects, competitive actions preparing internal orders, cost estimates, manage the financial aspects of the account (invoicing, payment, financial reports, profitability) Foreign Languages: English level: Excellent (TOEFL Certificate 2008, GMAT Certificate 2008) Spanish level: Intermediate Romanian level: Native Skills: Computer Skills: MS Office (Power Point, Excel, Word), Citrix PFS3, Citrix CCR Other skills: Excellent communication skills, team player, dynamic and active personality Hobbies: Horse riding, reading, travelling