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SPECIAL ISSUE on
Visual Media and Tourism (For publication in JTTM, 2017)
CALL FOR PAPERS
 Visual Media and Destination Image
It is a contemporary global trend that
diverse visual media have been used as
marketing tool for promoting a tourism
Full papers must be received no later than
destination by destination marketer as costMay 31, 2016 by submitting online to
effective
and
instantly
responsive
JTTM’s
website
at
promotional vehicle. Those who are
https://mc.manuscriptcentral.com/wttm.
exposed to visual media are likely
to be ISSUE
SPECIAL
on
The submissions
will be blind-reviewed by at
motivated to travel to the film destinations.
least
two reviewers.inPlease
make
all inquiries
Visual Media and Tourism (For
publication
JTTM,
2017)
Therefore, the influence of visual media on
to either one of the guest editors:
tourists’ decision making is always there. In
CALL
FOR PAPERS
this special issue, the visual media
includes
film, TV drama, commercials, youtube, and
Steve Pan, Ph.D
video clips which influence tourism
Assistant Professor,
destination and tourists. This special issue
School of Hotel and Tourism
aims to evaluate the role of visual media in
Management,
marketing tourism destinations and its effect
The Hong Kong Polytechnic University,
on potential visitors.
Hong Kong, China SAR
Tel: +852 3400 2279
Journal of Travel & Tourism Marketing
Fax: +852 2362 9362
(JTTM, SSCI-listed) is publishing a
Email: [email protected]
special issue on ‘Visual Media and Tourism’
to provide an opportunity for authors to
Sam Kim, Ph.D
publish articles related to visual media and
Associate Professor,
tourism promotion. This issue will provide
School of Hotel and Tourism
an update on the research of media and
Management,
tourism. Research papers on any topic
The Hong Kong Polytechnic University,
focusing on visual media and tourism are
Hong Kong, China SAR
welcome. The following topics are
Tel: +852 3400 2318
particularly pertinent:
Fax: +852 2362 9362
Email: [email protected]
 Influence of Film, TV Drama,
Commercial, Youtube and Video Clip
on Tourism Destinations and Tourists
 Tourism and TV Dramas
 Tourism and Movies
 TV Commercials and Tourism
Destination
 ACG (Animation, Comics and Gamesrelated) Tourism
 Visual Media and Tourist Decision
Making
 Visual Media and Its Effect on Tourist
Behavior and/or Attitude