Download Associate of Applied Science in Social Media Marketing

Associate of Applied Science in Social Media Marketing Effective Fall 2014 COURSE REQUIREMENTS Course # Title REL Total Religion Credit Hours Common Core Courses COM 122 Interpersonal Communications ENG 101 Introduction to College Writing ENG 220 Professional Business Communications
FIN 101 Personal Finance Total Common Core Credit Hours
Program Core Courses ENTR 150 Entrepreneurship IT 110 Intro to Business Technology BUS 101 Survey of Business SMM 105 Introduction to Social Media Mktg SMM 120 Social Media Mktg Strategy I SMM 130 Social Media Mktg Content I SMM 140 Social Media Mktg Web Management
SMM 150 Social Media Mktg Analytics Social Media Mktg Advocacy & SMM 160 Advertising SMM 199 Social Media Mktg Lecture Series SMM 210 Social Media Mktg Strategy II SMM 296 Social Media Mktg e‐Portfolio SMM 299 Social Media Mktg Internship Total Program Core Credit Hours
Electives Certificate or Badge Total Minimum Credit Hours required for Program
Credit Prerequisites Hours 8
Book of Mormon I or II, plus 6 additional credits of Religion
8
3
3
3
3
12
Placement Test
ENG 101 with a C or higher; COM 122 with a C or higher
3
3
3
3
3
3
3
3
3 1
3
1
2
34
3
*
57
SMM 120
ENG 220
See Suggested Course Sequence See Suggested Course Sequence GRADUATION REQUIREMENTS 1.
2.
3.
4.
Minimum of 60 total semester credit hours as outlined Grade of C or higher in all core courses Cumulative grade‐point average of 2.0 or higher Complete Book of Mormon I or II, plus 6 additional credits of Religion Associate of Applied Science in Social Media Marketing Effective Fall 2014 SUGGESTED COURSE SEQUENCE * *Individual student circumstances, such as the need for a smaller course load or the number of preparatory English or Math courses below 100 a student must take, may require additional semesters to complete the program. Please see your academic advisor for assistance. √
Second Semester
√
First Semester BUS 101 Survey of Business
3
ENG 220
Business Communications 3
COM 122 Interpersonal Communication 3
FIN 101
Personal Finance 3
ENG 101 Introduction to College Writing 3
IT 110
Introduction to Business Tech.
3
SMM 105 Intro to Social Media Mktg. 3
SMM 120
Social Media Mktg. Strategy I
3
REL Book of Mormon I or II 2
SMM 199
Social Media Mktg. Lecture Series
1
Total Minimum Semester Hours 14
REL
See Religion Classes 2
Total Minimum Semester Hours 15
Third Semester √
Fourth Semester
√
ENTR 150 Entrepreneurship 3
SMM 150
Social Media Mktg. Analytics
3
SMM 130 Social Media Mtkg. Content 3
SMM 160
Social Media Mktg. Advocacy and 3
Advertising SMM 140 Social Media Mtkg. Web Mgmt. 3
SMM 210
Social Media Mktg. Strategy II
3
SMM 296 Social Media Mktg. e‐Portfolio 1
SMM 299
Social Media Mktg. Internship
2
ELECTIVE Choose from Elective Options 3
REL
See Religion Classes 2
REL See Religion Classes 2
Total Minimum Semester Hours 13
*
SMM Badge See Badge Options (may be done 4th
semester) Total Minimum Credit Hours for Program 57
Total Minimum Semester Hours 15
** Religion classes taken at Church Schools and Institutes do not transfer toward the Religion requirements at LDS Business College. Elective Options: 1. Recommended Electives (check course descriptions for pre‐requisites): BAP 201 (3); BUS 201 (3); ENTR 210 (3); ENTR 290 (3); PM 140 (3). *Badge Options:  Hootsuite Badge in Social Medial Marketing  Facebook Advertising 3 levels of badges  Blitz Metrics Certificates  Google and Google Partners Analytics, Adwords and/or Advertising Certificates Advisor Notes: