Download Media Conglomerate Increases Quality Of Hire While Being

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Media Conglomerate
Increases Quality Of Hire
While Being Recognized As A
“Company Of Innovation” By
Partnering With Montage
LARGE MEDIA
CONGLOMERATE
»» World’s largest media
conglomerate
»» TV networks, 10 broadcast
stations, and cable networks
Business Background
As the world’s largest media conglomerate, this entertainment organization has assets ranging from movie studios to comic books to theme parks. Its divisions include a
television network, 10 broadcast stations and a portfolio of cable networks. A substantial part of its revenue is also driven by children’s products created from its trove
of characters and other intellectual property.
»» Largely reliant on revenue
“Our candidates walk up to the building, open the door,
enter the waiting room, are professionally greeted, watch
a video from the hiring manager and listen to frequently
asked questions all before the Montage live interview
begins. Candidates are at ease and already having a
great experience, and our brand is well represented.
Some have even commented that the process is just
one more example of how innovative we are.”
from children’s products
CRITICAL ISSUES
»» Cost reduction
»» Need to reach college campuses
»» Consistency among
recruiting divisions
»» Better compete with Google
- Leader, Strategic Talent Acquistion
and Yahoo for tech talent
MONTAGE RESULTS
»» Hiring ratio reduced
from 10:1 to 3:1, saving
significant time and cost
»» Created a brand-consistent human
experience with a virtual tool
»» Quality of hire improved
through increased filtering
»» Now recognized as a “company
of innovation” in recruiting
»» Able to compete successfully
Understanding Concerns
Twice a year, the conglomerate hires 6,000 new college graduates via its Campus
Center of Excellence. It also hires 1,500 for its professional internship program.
Though its brand is well-known worldwide, there was poor consistency in the hiring
process as different recruiting divisions used separate processes and tools. Delivering
the same brand experience throughout the hiring process was a top priority. In
addition, the organization was not able to compete with Google, Yahoo and other
technology companies for the best tech talent. It needed a video interviewing solution
to:
»» Reduce the costs of high volume hiring
»» Provide the same branded candidate experience in video and onsite interviews
for tech talent
CASE STUDY
877.451.1695
montagetalent.com
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»» Eliminate campus recruiting confusion over
inconsistent processes in various divisions
»» Improve ability to compete for top candidates with technology skills
»» Eliminate technical challenges experienced with previous provider
»» Eliminate the risk associated with “rogue” unauthorized use of Skype
The Strategy
The entertainment organization chose Montage’s video interviewing solution for
its maturity, employer branding capabilities, and attention to service and security.
To create a consistent candidate experience for both video and onsite interviews,
Montage Foyer and Montage Live Video Interview have been branded to replicate an
in-person interview.
“It’s not well known just how big we are into technology,” the Talent Acquisition
Leader added. “We compete with Google, Yahoo and others for top technology talent
which may not have an affinity for us. The Montage technology helps to position us as
‘cool’ in technology and innovation, not just ‘cool’ in entertainment.
“It feels like the candidate is right there in front of you,” explains the Talent Acquisition Leader. “We use Montage for not only the non-local candidates, but now for
even the local candidates. It’s how we start our hiring process.”
The Results
With Montage, the company is conducting virtual panel interviews which drive
critical reductions in cost, managers’ time spent on interviewing, and speed to hire.
Additional results:
»» Hiring ratio reduced from 10:1 to 3:1, saving significant time and cost
»» Created a brand-consistent human experience with a virtual tool
»» Quality of hire improved through increased filtering
»» Now recognized as a “company of innovation” in recruiting
»» Able to compete successfully for tech talent
Marketing and branding have been combined with metrics and analytics under the
same team member in order to measure the power of brand, candidate attraction
and automation of candidate sourcing. The organization is able to action the best
candidate that applies for a job, and is now hiring virtually on occasion without ever
meeting the candidate.
CASE STUDY
877.451.1695
montagetalent.com