Download ITS_11_Business Ethics and Multicultural Communication

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 Ethics
involves a discipline that examines
good or bad practices within the context of a
moral duty
 Moral Conduct is behavior that is right or
 Business Ethics include practices and
behaviors that are good or bad
Business Ethics Principles
Basic Principles:
Honor Confidentiality
Avoid Even the Appearance of Conflict of Interest
Willingly Comply with the Law
Exercise Due Care
Act in Good Faith
Observe Fidelity (Trust and Faithfulness) for Special
Respect the Liberty and Rights of Others
Respect Human Well-Being
Idea: The message to be communicated by the sender is
Encoding: The appropriate words and symbols required to effectively
communicate the message are identified
Channel: The appropriate channel(s) of communication transmissionwritten, verbal, or nonverbal-is(are) identified.
Receiving: The receiver reads, hears, or sees the message.
Decoding: The receiver tries to understand the message.
Action: Receiver acts on the message (either on the basis of an
understanding of the message as intended, or a misunderstanding).
 Effective
communication across
nations/cultures can only take place when the
sender encodes the message using language,
idioms, norms and values, and so on, which are
familiar to the receiver or when the receiver is
fluent with the language, idioms, and so on,
used by the sender.
Individualistic (U.S., Australia, Great Britain,
Canada, Netherlands, New Zealand, Italy, Belgium, and
remote and distant proximally
Feel responsible for their own
relationships & happiness
More likely to be confrontational
Express emotions more readily
Dating, flirting, small talk, smiling are
more important
Blamed for loneliness & selfishness
Collectivist Countries
(Venezuela, Columbia,
Pakistan, Peru, Taiwan,Thailand,Singapore, Chile,
Hong Kong)
play, work live, and
sleep in closer proximity
Compliance with norms is a primary
value/personal or interpersonal happiness is
facilitate group cohesion, harmony,
Nodding head up and down
U.S.: Agreement
Eastern Europe: Disagreement;
side-to-side movement indicates
Eye contact
U.S.: Interested, involved
Asian and others: Disrespectful
Forefinger and thumb forming
U.S.: Okay
Japan: Money
France: Zero
Brazil: Vulgarity
Personal space
U.S.: 2–3 feet (casual); 4–12 feet
Other countries: Much closer
U.S.: Time is money; punctuality
is expected.
Mexico: Time is not perceived to
have value; frequently late for
Sole of shoe visible
U.S.: Unimportant
Arab countries: Insulting
because the foot has touched
unclean ground.
 Study
the country’s culture more than language
 Role-play greetings and nonverbal messages
 Prepare bi-lingual information
 Study the country’s history to become empathetic
as to why foreigners conduct
business/communications the way they do!
 Even
though English is accepted as the language of
communication in the transaction of global
business, people who know English as a second or
third language prefer that communication take
place in their first language.
 Acknowledge
In communication, “acknowledging diversity” is a way to
develop _______-_________ communication skills.
 Organizing
information according to
 Posing questions to challenge the
Thinking and knowing.
_____ and achieving.
The perception about ones self in different
The organization of society.
The universe.