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Lesson 10: Author’s Purpose and Influence Competency Goal 2.01, 3.01, and 4.01 EOG Vocabulary Analyze Argument Attitude Author’s purpose Bias Conclusion Consequence Counter-argument Effectiveness Fact/Opinion Issue Mood/Tone Negative Neutral Positive Propaganda Underlying assumption The writer behind the writing: Everything ever written was written by a person. To understand a piece of writing, a reader must understand some things about the person who wrote it. To do this, a reader must be able to spot clues about this mysterious someone, this “author” person behind the writing. Tip #1: An author’s tone can be positive, negative, or neutral. Positive tone: shows good feelings about the topic. It might show happiness, pride, delight, enthusiasm, humor, love, romance, joy, or a number of other positive emotions. The tone could be extremely positive or only slight positive, depending on the diction (word choice). Negative tone: communicates bad feelings about the topic. It might show sadness, anger, cynicism, bitterness, weariness, hate, disgust, or a number of other negative emotions. Diction determines this. Neutral tone: is neither positive nor negative. If an author has no opinion (or doesn’t want to show one), he or she will avoid choosing words that express any feeling at all. Words used to describe this tone include fair, straightforward, neutral, impartial, detached, and noncommittal. Read Selections 1, 2, &3 What is the tone of each selection: Positive Negative Neutral Slightly positive Slightly negative Tip #2: Tone is a hint about the author’s attitude. Attitude and tone (just like mood) are closely related. Author’s tone hints at the attitude toward the subject being dealt with in a selection [either approval or disapproval]. Attitude: Slightly bored, somewhat opposed, somewhat approving, very approving, and any other adjective that could describe an attitude. Tip #3: Pay close attention to the mood the author creates. Mood is the general atmosphere the author creates. Think of mood as the feeling the writer leaves with you. These can be cheerful, spooky, suspicious, serious, etc. Tip #4: Put it all together to determine the author’s purpose. Writing to Inform: this involves the sharing of information without offering their opinions. They may explain, describe, give facts, or otherwise inform you about a topic. If there are two sides to an issue, authors represent both sides equally. Examples: newspaper and nonfiction articles in magazines Writing to Entertain: this occurs when the author is seeking to amuse you with a funny story or essay, or frighten you with a scary tale. Example: short stories, novels, humorous essays, or poems. Writing to Teach: writing that is designed to teach or instruct. Examples: school textbooks, workbooks, “how-to” books and magazines, recipes, and instructions Writing to Persuade: when an author wants to persuade you or try to convince you of something. Examples: Editorials, letters to the editor, and movie, book, and music reviews. Writing to Express: when an author wants to express their thoughts and feelings onto paper. Example: journal entries Tip #5: Consider the social context and personal history of the author. Every piece of writing is influenced by our society. Because of this, Bias, having a prejudice, or a tendency to see certain issues from only one perspective, can play a huge role in an author’s purpose. Tip #6: Know the difference between facts and opinions. Facts are statements that can be checked in other sources to find out whether they are accurate. Opinions tell someone’s feelings or views about a topic. Practice!! NC’s state vegetable is the sweet potato. NC harvested more than 4 billion pounds of sweet potatoes in 1989. Now, that’s a lot of sweet potato pie! UNC Chapel Hill is the oldest state university in the US. NC’s Outer Banks has some of the most beautiful beaches in the country Tip #7: Propaganda appeals to your emotions, not logic. Propaganda is communication that tries to persuade by appealing mainly to emotions. Celebrity endorsements are a form of propaganda; so are messages that cite “scientific facts” without providing anything to back them up. When reading a nonfiction selection, look for ways a writer tries to sway your opinion. Note the following techniques: Bandwagon effect: “everybody’s doing it, so should you!” Name-calling: “Mayor _________ is a dirty crook!” Stereotyping: “The younger generation is lazy, self-centered, and disrespectful.” (This came out of the book—I don’t believe this!!! ) Snobbery: “Enjoy the finer things in life— Drive a Lexus” “Ordinary folks”: “We’re good ole country folk . . . we don’t need no city folk tellin us how to run things.” Glittering generalities: “Try new Glow toothpaste for a razzle-dazzle smile!” Testimonial: “If Miss NC uses Shine Shampoo, you should too!” Guilt by association: “I saw Jackson hanging out with those Carter boys who are always causing trouble. He’s probably a troublemaker, too.”