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PLAINTIFFS’ USE OF THE CHANGES BEING EFFECTED (CBE) PROVISIONS Challenges and Best Practices for Defendants http://delvacca.acc.com 2 Changes Being Effected (“CBE”) Is A Narrow Exception • The general rule is that all product labeling must be approved by the FDA. • CBE regulation creates a narrow exception to this rule and allows a manufacturer to amend labeling: • To reflect newly acquired information, or • To add or strengthen a contraindication, warning, precaution, or adverse reaction, • If there is sufficient evidence of a causal association with the drug. • Plaintiffs use this exception to argue that labels can be changed at any time based on any information. 3 Focus of Today’s Presentation • What is the CBE regulation and how is it used? • What are some common strategies used by plaintiffs to support their claims? • How have emails and other communications added to the defense challenge? • How can companies make it less appealing for plaintiffs? • How can companies help their employees prepare for the deposition process? 4 What Is The CBE Regulation? (c)(6) [T]he holder of an approved application may commence distribution of the drug product involved upon receipt by the agency of a supplement for the change: *** (iii) Changes in the labeling to reflect newly acquired information, except for changes required in § 201.57(a) of this chapter . . . to accomplish any of the following: (A) To add or strengthen a contraindication, warning, precaution, or adverse reaction for which the evidence of a causal association satisfies the standard for inclusion in the labeling under § 201.57(c) of this chapter. 5 What Does FDA Say About CBE? • 2008 Amendment to § 314.70(c) was implemented “to codify the agency’s longstanding view on when changes on labeling of an approved drug may be made in advance of the agency’s review of such change.” • CBE applications are appropriate to amend the labeling only to reflect newly acquired information and only if there is sufficient evidence of a causal association with the drug. • FDA maintains that “[a]llowing sponsors to unilaterally amend the labeling for approved products without limitation – even if done to add new warnings – would undermine the FDA approval process required by Congress.” 6 What The CBE Regulation Is NOT: • The CBE regulation does NOT require a manufacturer to update a package insert based simply on “available information.” • Rather, a manufacturer may update a package insert via CBE only when it has (i) “newly acquired information” that (ii) constitutes “evidence of a causal association,” as defined by § 201.57(c). 7 What Is Newly Acquired Information? • The FDA made clear that what constitutes “newly acquired information” is very limited: • “The definition of ‘newly acquired information’ has been revised to clarify that data, whether derived from new clinical studies, reports of adverse events, or new analyses of previously submitted data (e.g., meta-analyses) needs to be of a ‘different type or greater severity or frequency than previously included in submissions to FDA.’” Source: 73 Fed. Reg. 49604 (Aug. 22, 2008) 8 What Constitutes “Evidence of a Causal Relationship”? • A little less clear • Nonetheless, FDA did discourage manufacturers from including speculative risk information in the label: • “Exaggeration of risk, or inclusion of speculative or hypothetical risk, could discourage appropriate use of a beneficial drug, biologic, or medical device or decrease the usefulness and accessibility of important information by diluting or obscuring it. . . . [L]abeling that includes theoretical hazards not well grounded in scientific evidence can cause meaningful risk information to lose its significance.” Source: 73 Fed. Reg. 2848 (Jan. 16, 2008) 9 What Constitutes “Evidence of a Causal Relationship”? (cont’d) • Section 201.57(c)(6) states that “there need be only ‘reasonable’ evidence of a causal association with the drug, a standard that could be met with a wide range of evidence.” 10 What Changes Cannot Be Made Through CBE Submission? • Addition of boxed warnings • Changes to the size or color of the text • Changes to the “Highlights” section • Changes in pregnancy categories 11 How Do Plaintiffs Use CBE? • Plaintiffs frequently use the CBE regulation to try to convince a court that the manufacturer can change a label at any time, for any reason. • Based on “available information” • Can be as little as one study that is consistent with prior studies • Adverse event reports that are similar in number, severity and frequency as those previously reported 12 What Do Courts Say? • Wyeth v. Levine, 555 U.S. 555 (2009) • “[A]bsent clear evidence that the FDA would not have approved a change in Phenergan’s label, we will not conclude that it was impossible for Wyeth to comply with both federal and state requirements.” • Dobbs v. Wyeth Pharms., 797 F. Supp. 2d 1264 (W.D. Okla. 2011) • Because the defendant “regularly submitted to the FDA the required reports reflecting suicide-related events,” and FDA rejected “enhanced suicidality warnings . . . finding insufficient scientific evidence” to support the change,” the plaintiff’s claims were preempted. 13 What Are Plaintiffs’ Strategies? • Getting company employees to agree that there was a “signal” before the information appeared in the label • Trolling through company documents to find something that suggests that the company was aware of a previously undisclosed risk • Unpublished studies • Drafts of unpublished/revised articles • Communications showing a difference of opinion • Emails setting forth one person’s views • New employee “syndrome” 14 How Have Emails Added To The Defense Challenge? 15 What Can Companies Do? • How can companies make it less appealing for plaintiffs to pursue these theories? • Should companies submit more CBE applications? • How can companies counsel their employees – and through what avenues – to help thwart plaintiffs’ efforts? 16 How Can You Prepare For Depositions? Empathize • Employees are not in the business of litigation • Employees are frequently nervous that they are on the “chopping block” • Employees fear being singled out or scapegoated Educate • Explain the role of counsel • Encourage employees to be fully cooperative • Provide company perspective on litigation 17 Presenter Information Lisa Warren, Esquire Johnson & Johnson Office of General Counsel One Johnson & Johnson Plaza New Brunswick, NJ 08933 Kenneth A. Murphy, Esquire Melissa A. Graff, Esquire Drinker Biddle & Reath LLP One Logan Square, Suite 2000 Philadelphia, PA 19103