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Introduction to Communication
Soft-Skills Seminar WS05/06
Student: Lei Ning
Advisor: Dr. Ruth Messmer
What is communication?
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A process by which information is exchanged
between individuals through a common
system of symbols, signs, or behavior. (MerriamWebster's Collegiate Dictionary, 11th Edition, 2003,page 287)
Communication allows people to
– establish contact
– exchange information
– reinforce attitudes and behaviors
– change attitudes and behaviors
Where is Communication?
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Everyone
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Everyday
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Everywhere
Why is communication important?
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To express feelings and thoughts
To achieve our goals
To understand and respond to others
It is a major component of our personal and
professional success
Communication Models
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Shannon-Weaver Communication Model
Claude F. Shannon and Warren Weaver, The Mathematical Theory of
Communication, (Urbana, Ill.: The University of Illinois Press,1964, P 7)
Communication Process
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Sender
Message
Receiver
Channel
Transmission
Problems of Shannon's Model
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One way process (from source to destination)
No feedback between the sender and
receiver
Doesn’t explain the process of how the
message is generated by the source, or
interpreted by the destination
Some other models
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Schramm's model
The Rileys' model
Berlo's model
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Transaction Analysis model
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Overlapping experiences makes it easier to communicate successfully.
Add Feedback into the model.
Wilbur Schramm, "How Communication Works," The Process and Effects of Mass Communication, ed.
Wilbur Schramm (Urbana, Ill.: The University of Illinois Press, 1961) pp. 5-6.
Useful tips:
How to become a good communicator
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Mastering listening and responding skills
Being aware of communication barriers
Handle these barriers and remove them from
your style of communication.
It’s an open question. You could find more
answers.
Tips of communication for senders
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Use a reduced rate of speech
Repeat the message
Simplify the message
Identify key words in the message
Tips of communication for Receivers
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Use yes/no questions
Combining information
Monitor behavior and provide feedback
Refocus patient on topic
Try to gain topic knowledge
Questions?
References
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Claude F. Shannon and Warren Weaver, The Mathematical Theory of
Communication, (Urbana, Ill.: The University of Illinois Press, 1964)
Wilbur Schramm, "How Communication Works," The Process and Effects of
Mass Communication, ed. Wilbur Schramm (Urbana, Ill.: The University of
Illinois Press, 1961)
George Herbert Mead. "Cooley's Contribution to American Social Thought."
American Journal of Sociology, Vol. XXXV (1930): 693-706.
Bruce Lewenstein: Communication in the Life Sciences 2004, University Cornell,
USA
Antoinette Gmeiner(2005): Supervision / Management2005 online course of
National Center of Continuing Education, Inc.
http://www.nursece.com/coursedescriptions/SupervisionManagement.html#Sup
ervisionManagement
Eric Berne's Transactional Analysis - TA theory development and explanation,
http://www.businessballs.com/transactionalanalysis.htm
Merriam-Webster's Collegiate Dictionary, 11th Edition, 2003.
Thank you!