Download Local [Insert City] Resident to Walk 39.3 Breast Cancer

Media Contacts:
Claire Wright
Avon Breast Cancer Crusade
212-282-5964 (office)
[email protected]
Local [Insert City] Resident to Walk 39.3 Breast Cancer-Crushing Miles
Set To Participate In Weekend-Long AVON 39 [INSERT WALK CITY] on [INSERT EVENT DATE]
CITY, STATE (DATE) – [WALKER NAME] of [INSERT HOMETOWN] will join thousands of women and men in the upcoming
AVON 39 The Walk to End Breast Cancer [WALK CITY], raising funds to enable access to screenings and medicine, fuel
research, and save lives. [PARTICIPANT FIRST OR LAST NAME] will participate in the 39.3 mile challenge over the
weekend of [INSERT WALK DATES]. This is [his/her] [first/second/third, etc] time participating in the AVON 39, and
[he/she] is training hard and raising funds in preparation for the event.
[INSERT WALKER NAME] was inspired to take part in the AVON 39 [INSERT WALK CITY] because [THIS IS YOUR
OPPORTUNITY TO SHARE YOUR PERSONAL STORY AND REASON FOR PARTICIPATING. SHARE IMPORTANT INFORMATION
INCLUDING YOUR INSPIRATION FOR PARTICIPATING, IF YOU OR YOUR FAMILY HAS BEEN TOUCHED BY BREAST CANCER,
IF YOU ARE WALKING FOR OR WITH SOMEONE, ETC. PLEASE KEEP CONCISE – TRY FOR NO MORE THAN 1-2 SENTENCES.]
“The funds raised by AVON 39ers support organizations across the U.S. that help women and men, regardless of their
ability to pay, get the breast cancer care they need,” said Kevin Honeycutt, President & CEO. “Because of the dedication
and passion of our AVON 39ers, we continue to get closer to our ultimate goal of ending breast cancer once and for all.”
[INSERT NAME] has set a fundraising goal of $[INSERT GOAL AMOUNT]. To support [WALKER’S] fundraising campaign,
donations can be sent to [CONTACT INFO AND/OR WEBSITE LINK]. Funds raised by [INSERT NAME] and the thousands of
other AVON 39 participants are distributed by the Avon Breast Cancer Crusade to local, regional and national breast
cancer organizations to support breast cancer education, screening and diagnosis, access to treatment and support
services, and life-saving research. For a complete list of Avon Breast Cancer Crusade funding, visit
www.avonfoundation.org.
About AVON 39 The Walk to End Breast Cancer
AVON 39 The Walk to End Breast Cancer is the largest fundraising event for the Avon Breast Cancer Crusade. Since its
launch by the Avon Foundation for Women in 2003, more than 235,000 participants have raised nearly $620,000,000 in
the fight to end breast cancer. Funds raised at each event provide direct impact in the area where the event takes place,
and also help make sure that care and research programs nationwide have adequate resources to make the most
progress possible. For more information about AVON 39 The Walk to End Breast Cancer, visit www.avon39.org or join
the #FierceIsForever conversation on Facebook, Twitter, YouTube and Instagram.
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KNOW YOUR RISKS. KNOW YOUR BODY. TALK TO YOUR DOCTOR.
Encourage women around you to do the same. Don't forget, men can get breast cancer, too. Early detection helps save lives.
For breast cancer information and resources, visit avonfoundation.org.
AVON 39 The Walk to End Breast Cancer thanks National Sponsor Reebok
Follow AVON 39 The Walk to End Breast Cancer: