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How Cambridge Intelligence Uses Mention for Smarter Social Marketing About Company Company Sector Cambridge Intelligence is a small but fastgrowing data visualization startup. Based in Cambridge, UK, they have 18 staff across UK, Boston, and Washington DC. B2B So!ware Headquarters Cambridge, UK Staff members www.cambridge-intelligence.com 10-20 Andrew Disney Digital Marketing Manager How Cambridge Intelligence Uses Mention for Smarter Social Marketing Cambridge Intelligence is a small but fast-growing data visualization startup. Based in Cambridge, UK, they have 18 staff across UK, Boston, and Washington DC. Why they need media monitoring 1 Monitoring their brand and their 2 industry on social media. Tracking their competitors, so they can adapt their own marketing strategy. How Mention helps 1 - Brand monitoring Cambridge Intelligence use Mention to monitor social media. They listen for feedback about them and their industry, to provide a better product for customers. “It helps cut through the Twitter noise and hones into the information I want to know. The more we can understand the problems people have, the better we can solve them.” 2 - Tracking competitors Competitor analysis was one of the main reasons they chose Mention. “Listening to what people are saying...can help us ensure we stay ahead of the competition and anticipate new trends and future customer requirements.” Mention helps them cra! a better, smarter marketing strategy. “Mention is head and shoulders above the other options for media tracking.” Let Mention’s powerful technology help you monitor your brand, track competitors, manage crises, and generate leads. Request Demo New York, USA Paris, France 205 East 42nd Street New York, NY 10017 +1 646 568 9834 12 Boulevard Poissonnière, Paris, 75009 France +33 1 76 36 06 97