Download How Cambridge Intelligence Uses Mention for Smarter Social

How Cambridge Intelligence
Uses Mention for Smarter
Social Marketing
About Company
Company Sector
Cambridge Intelligence is a small but fastgrowing data visualization startup. Based
in Cambridge, UK, they have 18 staff
across UK, Boston, and Washington DC.
B2B So!ware
Headquarters
Cambridge, UK
Staff members
www.cambridge-intelligence.com
10-20
Andrew Disney
Digital Marketing Manager
How Cambridge Intelligence Uses Mention
for Smarter Social Marketing
Cambridge Intelligence is a small but fast-growing data visualization startup. Based in
Cambridge, UK, they have 18 staff across UK, Boston, and Washington DC.
Why they need media monitoring
1
Monitoring their brand and their
2
industry on social media.
Tracking their competitors, so they can
adapt their own marketing strategy.
How Mention helps
1 - Brand monitoring
Cambridge Intelligence use Mention to monitor social media. They listen for feedback about
them and their industry, to provide a better product for customers. “It helps cut through the
Twitter noise and hones into the information I want to know. The more we can understand the
problems people have, the better we can solve them.”
2 - Tracking competitors
Competitor analysis was one of the main reasons they chose Mention. “Listening to what
people are saying...can help us ensure we stay ahead of the competition and anticipate new
trends and future customer requirements.” Mention helps them cra! a better, smarter
marketing strategy.
“Mention is head and shoulders above the
other options for media tracking.”
Let Mention’s powerful technology help you
monitor your brand, track competitors,
manage crises, and generate leads.
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