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Bishop Wolfgang
Herz-Lang
Romans 10:8-15
8But what does it say? ‘The word is
near you, on your lips and in your
heart’ (that is, the word of faith that
9
we proclaim); because if you
confess with your lips that Jesus is
Lord and believe in your heart that
God raised him from the dead, you
will be saved. 10For one believes
with the heart and so is justified,
and one confesses with the mouth
11
and so is saved. The scripture
says, ‘No one who believes in him
12
will be put to shame.’ For there is
no distinction between Jew and
Greek; the same Lord is Lord of all
and is generous to all who call on
him. 13For, ‘Everyone who calls on
the name of the Lord shall be
saved.’ 14 But how are they to call
on one in whom they have not
believed? And how are they to
believe in one of whom they have
never heard? And how are they to
hear without someone to proclaim
15
him? And how are they to
proclaim him unless they are sent?
As it is written, ‘How beautiful are
the feet of those who bring good
news!’
8But
what does it say? ‘The word is
near you, on your lips and in your
heart’ (that is, the word of faith that
we proclaim);
14But
how are they to call on one in
whom they have not believed? And
how are they to believe in one of
whom they have never heard? And
how are they to hear without someone
to proclaim him? 15And how are they
to proclaim him unless they are sent?
As it is written, ‘How beautiful are
the feet of those who bring good
news!’
Marketing
The free gift
of God’s love!
Presenting and
letting them decide…
Evangelism
(ευαγγελίου)
Sister Act
Matthew 10:16
‘See, I am sending you out like
sheep into the midst of wolves; so
be wise as serpents and innocent
as doves.
Incurvatus in se
How to make a church grow?
How to make a church grow?
1. Vision that the church can
grow
How to make a church grow?
1. Vision that the church can
grow
2. Invite people
How to make a church grow?
1. Vision that the church can
grow
2. Invite people
3. Be hospitable
Marketing:
Marketing:
• Print media/branding
Marketing:
• Print media/branding (< 1%)
Marketing:
• Print media/branding (< 1%)
• Phone marketing
Marketing:
• Print media/branding (< 1%)
• Phone marketing (1-2%)
Marketing:
• Print media/branding (< 1%)
• Phone marketing (1-2%)
• Door to Door
Marketing:
• Print media/branding (< 1%)
• Phone marketing (1-2%)
• Door to Door (2-3%)
Door to Door:
Door to Door:
• Leave brochure (not in mailbox)
Door to Door:
• Leave brochure (not in mailbox)
• Less home on Saturday
Door to Door:
• Leave brochure (not in mailbox)
• Less home on Saturday
• Not at night or early in the morning
Door to Door:
•
•
•
•
Leave brochure (not in mailbox)
Less home on Saturday
Not at night or early in the morning
Two by two, but not two men
Door to Door:
•
•
•
•
•
Leave brochure (not in mailbox)
Less home on Saturday
Not at night or early in the morning
Two by two, but not two men
Handwritten follow up
Door to Door:
•
•
•
•
•
•
Leave brochure (not in mailbox)
Less home on Saturday
Not at night or early in the morning
Two by two, but not two men
Handwritten follow up
Follow up visit, call or email
Other Marketing:
Other Marketing:
• Mass Mailing
Other Marketing:
• Mass Mailing
• Decide What Area
Other Marketing:
• Mass Mailing
• Decide What Area
• Postcards (cheaper & easier access)
Other Marketing:
•
•
•
•
Mass Mailing
Decide What Area
Postcards (cheaper & easier access)
Events and Open House
Other Marketing:
•
•
•
•
•
Mass Mailing
Decide What Area
Postcards (cheaper & easier access)
Events and Open House
Online (Website/Social Media)
Other Marketing:
•
•
•
•
•
•
Mass Mailing
Decide What Area
Postcards (cheaper & easier access)
Events and Open House
Online (Website/Social Media)
Easter and Christmas
Other Marketing:
•
•
•
•
•
•
•
Mass Mailing
Decide What Area
Postcards (cheaper & easier access)
Events and Open House
Online (Website/Social Media)
Easter and Christmas
Signage
Eleven o'clock on Sunday morning
is the most segregated hour of
America.
-Martin Luther King, Jr.
Door to Door “Calls”
Door to Door “Calls”
• Brief introductory visit meant
simply to make contact
Door to Door “Calls”
• Brief introductory visit meant
simply to make contact
• Systematic calls in your area
What should I say?
What should I say?
• Introduction
What should I say?
• Introduction
• I am hear to tell you about…
What should I say?
• Introduction
• I am hear to tell you about…
• Do you go to church?
What should I say?
• Introduction
• I am hear to tell you about…
• Do you go to church?
• Be brief
What should I say?
• Introduction
• I am hear to tell you about…
• Do you go to church?
• Be brief
• Don’t go inside
What should I say?
• Introduction
• I am hear to tell you about…
• Do you go to church?
• Be brief
• Don’t go inside
• Goal of name and address
Brochure
Brochure
• Name
Brochure
• Name
• Website
Brochure
• Name
• Website
• Logo
Brochure
• Name
• Website
• Logo
• Pictures of people and
building
What if they have a church?
What if they have a church?
• I’m glad that you have a
relationship with God
What if they have a church?
• I’m glad that you have a
relationship with God
• Are they really active
elsewhere?
What if they have a church?
• I’m glad that you have a
relationship with God
• Are they really active
elsewhere?
• Can I leave my brochure?
Other Details
• Make lots of calls
Other Details
• Make lots of calls
• Keep records for follow up
Other Details
• Make lots of calls
• Keep records for follow up
• Do you want to be on our
mailing list?
Other Details
• Make lots of calls
• Keep records for follow up
• Do you want to be on our
mailing list?
• Leave a brochure if not home
Other Details
• Let them open the door
Other Details
• Let them open the door
• Take a step back
Other Details
• Let them open the door
• Take a step back
• Avoid dogs
Other Details
• Let them open the door
• Take a step back
• Avoid dogs
• Skip “No soliciting” or
“Catholic homes”
Other Details
• Let them open the door
• Take a step back
• Avoid dogs
• Skip “No soliciting” or
“Catholic homes”
• Trust your gut
The description section below has a
link to downloadable handouts and
original documents, resources to go
deeper, and reflection/discussion
questions. Now who should you
forward this to in order to grow their
leadership?”