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The Google definition of Peer group pressure is influence that a peer group, or an individual exerts that encourages others to change their attitudes, values, or behaviors to conform to those of the influencing group or individual. Malcolm Gladwell in his podcast Revisionist History, “Choosing wrong” http://www.thisamericanlife.org/search?keys=revisionist%20history discussed this issue and I was intrigued to hear what he and sociologist Mark Granovetter revealed. The following is a transcript from the podcast: Granovetter is one of the greatest social theorists of his generation. So Granovetter came up with something called the Threshold Model of Collective Behavior. He was trying to answer the question of why people do things out of character. He used riots as his big example. Why do otherwise law-abiding citizens suddenly throw rocks through windows? Before Granovetter came along, sociologists tried to explain that kind of puzzling behavior in terms of beliefs. So the thinking went-- you and I have a set of beliefs. But when you throw the rock through the window, something powerful must have happened in the moment to change your beliefs. Something about the crowd transforms the way you think. Here's Granovetter explaining that idea. Mark Granovetter There was a lot of intellectual tradition that said that when people got into a crowd their independent judgment went out the window, and that they somehow became creatures of the crowd, and that there was some kind of miasma of irrationality that would settle over people. And they would act in ways that they would never act if they were by themselves or they weren't influenced by the mob mentality. Malcolm Gladwell But Granovetter doesn't buy it. He doesn't think that being part of the mob casts some kind of spell that makes everyone irrational. He says, it's all about thresholds. Now, what does Granovetter mean by that word, "threshold"? A belief is an internal thing. It's a position we've taken in our head or in our heart. But unlike beliefs, thresholds are external. They're about peer pressure. Your threshold is the number of people who have to do something before you join in. Granovetter makes two crucial arguments. The first is that thresholds and beliefs sometimes overlap. But a lot of the time, they don't. When your teenage son is driving 100 miles an hour at midnight with three of his friends in your Toyota Camry, it's not because he believes that driving 100 miles per hour is a good idea. In that moment, his beliefs are irrelevant. His behavior is guided by his threshold. Granovetter's second point is just as important. Everyone's threshold is different. There are plenty of radicals and troublemakers who might need only slight encouragement to throw that rock. Their threshold is really low. But think about your grandmother. She might well need her sister, her grandchildren, her neighbors, her friends from church, all of them to be throwing rocks before she would even dream of joining in. She's got a high threshold. The riot has to be going on for a very long time and has to involve a whole lot of people before grandma will join in. But there are times when even grandmothers might throw rocks through windows. So, what do you think? How do we raise our kids so that they have a high threshold?