Download Non-Verbal Communication

Non-Verbal
Communication
Business Communication
By: Jabriel s.Jordan, John S. Pistulka,
Spencer R. Mallonee, Spencer S. Kidder
Non-Verbal Communication
Why is it important?
 •First impression – 90% on nonverbal and
10% on verbal
 •A message’s impact: 7% verbal, 38%
vocal, 55% facial expression
 •Up to 95% of face-to-face communication
is based on nonverbal


Interpersonal process of
sending and receiving
information, both
intentionally and
unintentionally, without
using written or spoken
language. Nonverbal
signals can play a vital
role in communication
because they can
strengthen a verbal
message, weaken a verbal
message, or replace words
entirely.

Nonverbal
communication often
conveys more to
listeners than the words
you speak- particularly
when they're trying to
decide how you really
feel about a situation or
when they're trying to
judge your credibility
and aptitude for
leadership.
Types of NON Verbal
Communication
7 categories

1.
Kinesics (body language)

2.
Physical characteristics

3.
Proxemics (physical space, distance between 2)

4.
Haptic (moving into another’s space; touching)

5.
Artifacts- Objects

6.
Paralanguage (how something is said)

7.
Environmental surroundings
Recognizing
Non-Verbal
communication
Body Movement and Posture/
Gestures
Body movements and posture- Consider how your
perceptions of people are affected by the way they sit,
walk, stand up, or hold their head. The way you move
and carry yourself communicates a wealth of
information to the world. This type of nonverbal
communication includes your posture, bearing, stance,
and subtle movements.
Gestures-Gestures are woven into the fabric of our
daily lives. We wave, point, beckon, and use our hands
when we’re arguing or speaking animatedly—expressing
ourselves with gestures often without thinking.
However, the meaning of gestures can be very different
across cultures and regions, so it’s important to be
careful to avoid misinterpretation.
Facial Expressions/ Eye
contact

Facial Expressions
-While nonverbal
communication and
behavior can vary
dramatically
between cultures,
the facial
expressions for
happiness, sadness,
anger and fear are
similar throughout
the world.

Eye contact-Since the visual
sense is dominant for most
people, eye contact is an
especially important type of
nonverbal communication.
The way you look at
someone can communicate
many things, including
interest, affection, hostility,
or attraction. Eye contact is
also important in
maintaining the flow of
conversation and for gauging
the other person’s response.
Touch/Space

Touch-We communicate a
great deal through touch.
Think about the messages
given by the following: a firm
handshake, a timid tap on the
shoulder, a warm bear hug, a
reassuring pat on the back, a
patronizing pat on the head,
or a controlling grip on your
arm.

Space-Have you ever felt
uncomfortable during a
conversation because the
other person was standing too
close and invading your
space? We all have a need for
physical space, although that
need differs depending on the
culture, the situation, and
the closeness of the
relationship. You can use
physical space to
communicate many different
nonverbal messages,
including signals of intimacy,
aggression, dominance, or
affection.
Voice

Voice- It’s not just what you say, it’s how you say it.
When we speak, other people “read” our voices in
addition to listening to our words. Things they pay
attention to include your timing and pace, how loud
you speak, your tone and inflection, and sounds that
convey understanding, such as “ahh” and “uh-huh.”
Think about how tone of voice, for example, can
indicate sarcasm, anger, affection, or confidence.
How to use nonverbal communication
effectively

Work to make sure your
nonverbal signals match
the tone and content of
your spoken
communication.

The ability to understand
and use nonverbal
communication is a
powerful tool that will
help you connect with
others, express what you
really mean, navigate
challenging situations, and
build better relationships
at home and work.
What makes nonverbal
communication matter

The way you listen, look, move, and
react tells the other person whether or
not you care, if you’re being truthful,
and how well you’re listening. When
your nonverbal signals match up with
the words you’re saying, they increase
trust, clarity, and rapport. When they
don’t, they generate tension, mistrust,
and confusion.

If you want to communicate better in
all areas of your life, it’s important to
become more sensitive to body
language and other nonverbal cues, so
you can be more in tune with the
thoughts and feelings of others. You also
need to be aware of the signals you’re
sending off, so you can be sure that the
messages you’re sending are what you
really want to communicate.
Sender/Receiver
Cultural differences in
nonverbal communication

Nonverbal communication or body language is an
important part of how people communicate and there
are differences from culture to culture. Hand and arm
gestures, touch, and eye contact are a few of the
aspects of nonverbal communication that may vary
significantly depending upon cultural background.
Ex:

Let's say that you're traveling to a country where you
don't speak the language. You didn't have time to pick
up a dictionary or a book of common phrases, so you'll
have to get around using only hand gestures. At a
restaurant, you try to indicate which dishes you'd like
by nodding or giving the server a thumbs-up, but all
you get is the opposite of what you wanted and an
offended look. No one will look you in the eye, and
one person seemed downright affronted by your
attempts to point out on a map where you'd like to go.
Use your nonverbal communication wisely
Thank you!!!