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C OMMUNICATION C ONCEPT P ROCESSES T YPES OF C OMMUNICATION Dian S. Purwanty, S.Sos., M.M. Topic For Discussion What is Communication ? Concept, Process, Functions and Condition Different types of communication The different channels of communication Theories Models Effect Introduction Communication taken from Latin word communis, communico, communicatio, communicare which means “to make common” Quotable quotes… Sharing of experiences on the basic of commonness --- Wilbur Schramm Communication is the process which increases commonality --- Mc. Quail Communication is an exchanges of facts, ideas, opinions, or opinions by two or more persons --Newman & Summer It is the exchanges of information and transmission of meaning --- Katz & Khan Who says what in which channel to whom with what effect ? --- Harold Laswell The Process… Aristotle and Plato have termed the process of communication as Rhetoric. From the very beginning communication was seen as a process in which the speaker constructed messages to be transmitted to the receiver to bring about a desired response in his or her receiver. SOURCE MESSAGE RECEIVER A REA OF C OMMONNESS … • Language • Culture • Environment A B E VOLUTION … Types Of Communication Intrapersonal Communication Verbal and Non Verbal Communication Interpersonal Communication Group Communication Mass Communication (Written, Audio, Audio Visual) Intrapersonal Communication This refers to internal communication going on within a person. Received the stimuli either through the senses or from the thought itself, these messaged are sent to the brain as electric signals. Thinking Meditation Dreaming Prayer A Interpersonal Communication This refers to direct one to one communication between two persons. There are three stages : Phatic, Personal and Intimate. This is the most direct form of communication which utilizes both verbal and non verbal methods. This form of communication is also called as Dyadic. A MESSAGE B Interpersonal Communication Successful interpersonal communication is possible only when there is : Openness Empathy Supportiveness Positiveness Equality Homophily Redundancy Group Communication It takes place between two or more persons. The degree of directness and intimacy depends on the size of the group. Mass Communication S Group communication has been extended by the tools of mass communication : Newspaper, Radio, Films, TV and Internet. Despite its large reach, the primary drawback of the medium is its lack of scope for feedback and its impersonal touch. sender M C Receiver Non Verbal Communication The non-verbal communication is important fro a variety of reason : In acts as a major determinant for meaning in interpersonal context. Feelings and emotions are more accurately exchanged by verbal and non-verbal means. True feelings and emotions can be expressed only through non-verbal means. Types of Non-verbal Communication Kinesis : communication through body motion or behavior Paralinguistic : communication through gestures, voice of tone or signals Proxemics : communication through space Function of Communication Information Dissemination Instruction Persuasion Debate and Discussions Cultural Promotion Integration Entertainment Transmission of Knowledge Social Contact
