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Brian Keller is Senior Vice President and Chief Marketing Officer at Blue Cross and Blue Shield
of Louisiana.
He is currently responsible for the marketing functions of all group and individual products for
Blue Cross.
Keller joined the company in 1996 as an Account Executive. He has held the leadership roles of
Regional Sales Director, Statewide Director of Individual Sales, Vice President, Individual Sales,
and his current position of Senior Vice President and Chief Marketing Officer. Keller has
extensive experience with both group and individual sales.
Keller serves as an executive officer facilitator for the Blue Cross and Blue Shield of Louisiana’s
Revolutionary Excellence cultural transformation initiative. He also partnered with the Blue
Cross Learning Institute to develop a strong succession and talent development program for
regional directors across the state.
Coupled with his previous employment with two Fortune 500 companies, Keller’s entire career
has been in sales and marketing.
Keller is a native of New Orleans and is a graduate of Tulane University.