Download Salesforce1 - I blog di Unica

Dreamforce 2013 Highlights
The Internet of Customers
Kevin Sciolino
Principal Cloud Success Technologist
Agenda
 Keynotes
 Salesforce1
 Sales Cloud
 Service Cloud
 Marketing Cloud
 Chatter
 Platform
 Data.com
 Work.com
Keynotes
 All Keynotes
Marc Benioff
Marc Benioff is chairman and CEO of salesforce.com. He founded the company in 1999 with a
vision to create an on-demand information management service that would replace
traditional enterprise software technology. Benioff is now regarded as one of the pioneers of
cloud computing and has been instrumental in driving businesses to transform into customer
companies by embracing social and mobile cloud technologies to connect with customers,
partners, employees and even products in new ways.
Marissa Meyer
Marissa Mayer was named Yahoo! CEO, President and Director in July 2012. Prior to Yahoo!
Marissa Mayer was Vice President of Local, Maps, and Location Services at Google where she
oversaw product management, engineering, design and strategy for the company’s suite of
local and geographical products, including Google Maps, Google Earth, Zagat, Street View,
and local search, for desktop and mobile.
During her 13 years at Google, Marissa held numerous positions, including engineer, designer,
product manager, and executive, and launched more than 100 well-known features and
products.
Sheryl Sandberg
Sheryl Sandberg is Chief Operating Officer at Facebook. She oversees the firm's business
operations including sales, marketing, business development, legal, human resources, public
policy and communications. Prior to Facebook, Sheryl was vice president of Global Online
Sales and Operations at Google, where she built and managed online sales for advertising and
publishing and operations for consumer products worldwide. She was also instrumental in
launching Google.org, Google’s philanthropic arm.
Salesforce1
CREATE AMAZING APPS. CONNECT EVERYTHING.
The Salesforce1 Platform accelerates the development and deployment of apps. 100%
cloud, it's the Customer Platform that lets you: Create custom apps, fast, with clicks or code,
Connect faster to everything, with powerful APIs, Deploy and access any app on Salesforce
Get going with over 2,000 apps on the AppExchange
 Available NOW for iPhone, iPad, and
Android phones
 SalesforceA for Admins
 ADP Success Story Video
 S1 App Admin Guide
 S1 App Developer Guide
 S1 Setup
 S1 Platform API Services Guide
 S1 Blog
 S1 Development Class
Sales Cloud
GROW SALES FASTER WITH THE WORLD’S #1 SALES APP.
Welcome to Sales Cloud, built on the Salesforce1 Platform. A new world, and a better way to sell.
Where field sales sells only on mobile devices. And inside sales is fed nothing less than the best
leads. It’s sales managers knowing which deals will close. And when. A world where lead and
contact information is always fresh and complete. And everyone performs like an “A” player.
 DF’13 Sales Cloud Keynote
 Salesforce Console for Sales
→ Allow inside sales teams to
work smarter, faster.
→ See sales intelligence,
detailed company info,
and multiple leads on a
single screen
Service Cloud
DELIVER AMAZING SERVICE WITH THE WORLD’S #1 CUSTOMER SERVICE APP.
Welcome to the Service Cloud. Build customer loyalty. Increase first call resolution
and agent productivity. Improve customer satisfaction by 37%. All while delivering
fast customer service from anywhere with Service Cloud, built on the Salesforce1
Platform.
 DF’13 Service Cloud Keynote
 Embed Service in any device
through Salesforce1
 Multi-Monitor support for
Agent Console
 Co-Browsing - allows agents
& customers to collaborate
and solve cases together
Marketing Cloud
TRANSFORM CONSUMERS INTO CUSTOMERS ACROSS ALL DIGITAL CHANNELS.
The ExactTarget Marketing Cloud, built on the Salesforce1 Platform, allows marketers to
create 1:1 campaigns like never before. So you can combine traditional digital channels
like email, mobile, social, and the Web with any conceivable product — from toothbrushes
to cars — to turn consumers into customers.
 DF’13 ExactTarget Marketing
Cloud Keynote
→ Part 1, Part 2, Part 3,
Part 4, Part 5, Part 6
 ExactTarget Marketing Cloud
Overview
Chatter
BE MORE PRODUCTIVE WITH COLLABORATION AT THE HEART OF YOUR BUSINESS.
Chatter is the leading enterprise social network that allows teams to sync up and take
action, and powers Communities to connect like never before. And because it's built on the
Salesforce1 Platform, you can create custom actions and deploy instantly to every desktop
and device, and access any app from a fast, easy-to-use social feed.
 DF’13 Collaboration Keynote
→ Company Communities
Platform
CONNECT TO YOUR SALESFORCE DATA, FASTER AND MORE EASILY.
Say hello to one, all-encompassing, completely open, Customer Platform. New APIs
and platform services make building apps faster to connect with customers,
employees, partners, and the next generation of devices and apps.
 DF’13 Platform Keynote
 Heroku1 Customer Apps
 Private AppExchange
 Salesforce Identity
Data.com
THE BEST BUSINESS DATA IN THE #1 SALES APP
With Data.com you get contacts and company profiles from leading data sources
from inside Sales Cloud. Connect with key decision makers faster. Easily plan
territories. And increase sales and marketing productivity with the latest, most
accurate data.
 DF’13 Data.com Keynote
→ Part 1: Grow Faster with the Right Data
→ Part 2: What does the right data mean?
→ Part 3: The Right Moment
 Data.com now includes
→ List-clean
→ Real-time targeted cleanup
→ Social keys & API access
Work.com
RESULTS-DRIVEN SALES COACHING
Welcome to Work.com. Coach your team directly within Salesforce CRM. Use
coaching to help more reps achieve quota every month, and set goals tied directly
to reports in Salesforce.
 DF’13 Work.com Keynote
Salesforce Foundation
INTEGRATED PHILANTHROPY.
The Salesforce.com Foundation is based on a simple idea: Leverage
salesforce.com's people, technology, and resources to help improve communities
around the world. We call this integrated philanthropic approach the 1/1/1 model.
 How the government of Haiti
is rebuilding with Salesforce
Foundation
 Here’s where you can help
 DF’13 Ideas & Conversations
→ Petra Němcová, Founder,
Happy Hearts Fund
→ Laurent Lamothe, Prime Minister
of Haiti and Sean Penn,
Ambassador at Large for Haiti
Accessing DF’13 Presentations & Videos
 Visit the Salesforce.com YouTube Channel
→ Check out the Dreamforce YouTube Channel
→ Check out Dreamforce Videos
→ Search for Dreamforce2013
→ Search for a specific session name in YouTube
 Visit the Dreamforce ‘13 Session Page in December
→ Use filters to narrow your search
→ Select the “watch the video” link
→ Select the “View PDF” link
 Check out the Session feed in the Dreamforce App
Call To Action
 Watch the Opening Keynote
 Watch the Product Keynotes
→
→
→
→
Salesforce1 Platform Product Keynote
Sales Cloud
Service Cloud
ExactTarget Marketing Cloud
 Review 3 other Dreamforce ‘13 Videos of interest
 Download the Salesforce1 App for iPhone, iPad, and Android phones
 Download the SalesforceA App for iPhone, iPad, and Android phones
 Engage your account team to help build your Salesforce roadmap
 REGISTER for Dreamforce ‘14
 Subscribe to the Salesforce.com YouTube Channel
 Check us out on LinkedIn and Facebook
 Join the Salesforce Success Community and stay engaged
 Visit Developer Zone Library and download the latest DF’13 materials
Register for Dreamforce '14 Here