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Cisco Vision and Strategy Eric Waltert General Manager Cisco Switzerland Presentation_ID © 2009 Cisco Systems, Inc. All rights reserved. Cisco Confidential 1 The Cisco Vision… Changing the Way we Work, Live, Play, and Learn Work Presentation_ID Live © 2009 Cisco Systems, Inc. All rights reserved. Play Cisco Confidential Learn 2 One Technology Vision Padmasree Warrior, Chief Technology Officer Our technology vision for Cisco starts with the customer – to lead market transitions with customer-centric systems, solutions and architectures. Our strategy to achieve this vision is to anticipate and create market disruptions, deliver the next generation Internet for Collaboration, Virtualization and Video. To execute on that vision and strategy, we’re focused on investing aggressively in a pipeline of innovation and driving innovation through operational excellence. Presentation_ID © 2009 Cisco Systems, Inc. All rights reserved. Cisco Confidential 3 One Technology Vision Three Key Market Transitions Driven by Collaboration, Video and Virtualization Presentation_ID © 2009 Cisco Systems, Inc. All rights reserved. Cisco Confidential 4 The Future Of Work Collaboration is Key How Who When Where What we work we work with we work we work tools we use Presentation_ID © 2009 Cisco Systems, Inc. All rights reserved. Cisco Confidential 5 Veränderung des Arbeitsumfeldes Sprache und Video Viele Text Soziale Netzwerke Video-onDemand Unified Communications Diskussionsforen Wikis Blogs E-Mail Contact Center Konferenzen IM Eine Anzahl der Interessengruppen Werkzeuge für die Zusammenarbeit TelePresence Dokumente Voicemail „Die Steigerung der Produktivität von Angestellten, deren Aufgaben nicht automatisiert werden können, ist die nächste große Herausforderung, und es gibt viel zu gewinnen.“ McKinsey & Company, The 21st Century Organization Presentation_ID © 2009 Cisco Systems, Inc. All rights reserved. Cisco Confidential 6 Cisco’s Collaboration Portfolio IP Communications Presentation_ID Mobility Contact Center © 2009 Cisco Systems, Inc. All rights reserved. Cisco Confidential TelePresence Conferencing Messaging Enterprise Social Software 7 Cisco’s Productivity Journey Vorteile ($B/Jahr) 5 Web 2.0 Collaboration Lösungen $691M 4 3 Web 1.0 Internet Lösungen 2 $3.7B 1 0 Transaktion Information-Sharing FY95 Presentation_ID FY00 © 2009 Cisco Systems, Inc. All rights reserved. Quelle: Cisco IBSG, 2009 Cisco Confidential Interaktion FY05 Collaboration FY08 8 Collaboration Networks will be to enterprises what social networks are to consumers Presentation_ID © 2009 Cisco Systems, Inc. All rights reserved. Cisco Confidential 9 Collaboration in Action With I-Prize to Innovation Gewinner: Team AKS 1.200 Ideas 140 Countries 5 Weeks Web 2.0 Idea-Blog Presentation_ID WebEx Presentations © 2009 Cisco Systems, Inc. All rights reserved. Cisco Confidential TelePresence Finalists New Business Unit 10 Future of Computing Virtualizing the Data Center Location Freedom Consolidation HW Freedom Virtualization Provisioning Freedom Automation Business Process Freedom Utility Market Inter-Cloud Enterprise-Class Clouds Unified Computing Unified Fabric Architecture Data Center Networking Presentation_ID © 2009 Cisco Systems, Inc. All rights reserved. Cisco Confidential 11 The Future of Connected Life Video Everywhere Consumer “Connected life” Presentation_ID Service provider “Any play” Business “Business video” Video Systems Systems/ experiences Visual networking Technology platform Techologies and Devices © 2009 Cisco Systems, Inc. All rights reserved. Connected Home Cisco Confidential medianet IP NGN Converged network 12 Video... Flip / Geschäftsanwendungen Waren / Käufer Automation / Mechanik Neues Warenhaus / Aufbau der Gänge Neue Produkte Immobilien Kommunikation (Blog) Geschäftsanwendungen • HD Video • Benutzerfreundlichkeit • Video Architektur Presentation_ID © 2009 Cisco Systems, Inc. All rights reserved. Cisco Confidential Schadenregulierung 13 Cisco Go to Market: Architectural Plays Markt Segmente Architectural Plays Service Provider IP NGN Collaboration Enterprise Presentation_ID Video Commercial Data Center / Virtualization Borderless Network Small Business Small Business Consumer Consumer © 2009 Cisco Systems, Inc. All rights reserved. Cisco Confidential Cross-Functional Alignment Sales Services Partners CDO CMO IBSG Operations Cisco Capital Finance Legal HR 14 The Future of: Work, Computing & Connected Life Collaboration... Virtualization... Video The Network is the Platform Presentation_ID © 2009 Cisco Systems, Inc. All rights reserved. Cisco Confidential 15
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