Download The GFSI Global Food Safety Conference 2016

Case Study
Liberty Germany
End Client: The Consumer Goods Forum
Event: The GFSI Global Food Safety Conference 2016
Date: 29.02. – 04.03.2016
Type: MICE
Case Study:
The GFSI Global Food Safety Conference
Details / background information
• Annual event bringing together over 1,000 leading food safety specialists from over 50 countries to advance Food Safety globally
• Approx. 1.000 attendees
• Duration: 1 set-up day, 3 days of conference for partners and technical working group including Official Dinner reception and separated dinner
for technical working group (TWG) at the end of the conference
Content / thematic demands / challenges
• Providing the opportunity to meet and network with industry peers, share knowledge, benefit from thought-provoking presentations from
internationally reputed industry experts and hear innovative ideas to implement in your workplace.
• Exhibition, dinner, transfers, marketing material, prints, local staff as security and hostesses
• Logistic and organisational challenges due to 34 exhibitors with customized stands, deadlines to meet and realize last minute orders or
changes
• Constant changes in exhibition and evening events: last minute orders, prints, menu choices, attendees
A PERSONAL TOUCH WORLDWIDE
Case Study:
The GFSI Global Food Safety Conference
Implementation
Venue
Hotel Intercontinental Berlin for exhibition and conference
Transfers for Store Visit Tour and Media Tour, four different schedules
From / to dinner venues
Local Staff Security at the hotel in exhibition area
Hostesses for any assistance service like registration, during presentations, for store visit tour
Hotel
Hotel Intercontinental Berlin for the participants, exhibitors and organisation staff
Further hotels nearby for additional guests (Crowne Plaza City Center & Pullman Berlin Schweizerhof)
Evening
Official Dinner for 650 pax with flying buffet and party at E4
Technical Working Group dinner for 120 pax at Wasserwerk
A PERSONAL TOUCH WORLDWIDE