Download Pressure to Perform The Baynote Customer

Baynote Product Overview
Personalized Shopping
Experiences
The Baynote Customer Experience
Layer and solutions observe
consumer behavior to infer what
they are looking for and then act in
the moment, to display compelling
content and products across touch
points.
Pressure to Perform
in the moment, whether they’re interacting with your brand on
The double-digit growth of ecommerce has fueled high
digitally enabled in-store sales associate.
expectations and put retailers under pressure to deliver
Baynote Solutions
excellent customer engagement as well as increased revenue
and loyalty. However, the reality is this: customers are
expensive to acquire and even more challenging to keep,
conversion rates are stuck and average order sizes are flat.
The most common response to increase revenue has been to
invest in paid search marketing. Unfortunately, with everyone
deploying the same tactic, it is an increasingly expensive way to
drive revenue. While driving traffic continues to be a
fundamental element of a broad ecommerce strategy, you also
need a plan to improve the customer experience on your site.
Improved customer experience, can increase
ecommerce KPIs like engagement, return visits,
conversion rates and average order value.
an ecommerce website, a smartphone, a tablet or through a
Regardless of where your customer lands on your ecommerce
site, you want them to have an engaging experience; before,
during and after the sale is made. Baynote solutions engage
customers along the way across a variety of touch points. Relevant landing pages are delivered with Baynote Personalized Landing Pages. Customers find what they are looking for
quickly by deploying Personalized Onsite Search across your
ecommerce platform. Personalized Onsite Recommendations
amplifies your merchandising strategies by automatically driving relevant, dynamic product and content recommendations
across category, product and cart pages. The final piece, Personalized Email Recommendations ensures that you maintain a
relevant and personal relationship with your customer after the
sale and beyond. Combined, these solutions ensure that you
offer the best possible customer experience to your shoppers.
The Baynote Customer Experience
With Baynote, you have the power to give consumers what they
want, when they want it. You understand what buyers are
looking for and engage them in the most relevant way –
Baynote, Inc. | 5300 Stevens Creek Blvd #200, San Jose CA 95129 USA | | [email protected] | [email protected] | baynote.com
Baynote Product Overview
Your Virtual Sales Agent
practices. Baynote solutions then deliver compelling content
By observing the way consumers engage with content and
shopping experience for your customer that drives maximum
and products, in the moment. The result is a personalized
products, and tracking important clues about interests and
engagement, conversion and lifetime value.
purchase intents, Baynote infers what a customer is looking
Respond to Changing Trends
for and acts to deliver relevant and personalized content and
products that fit.
Baynote revolutionizes the customer experience
across touch points by acting like a virtual sales
agent.
Baynote observes every visitor engagement to understand
customer intent. We observe the search terms shoppers
used to find your site, terms they use onsite, and their onsite
micro-behaviors such as clicks and dwell time spent on content.
Our patented technology then matches the individual visitor’s
search terms and session behavior with the engagement
patterns of other like-minded visitors to infer what they are
most likely to be looking for.
Baynote identifies meaningful new clusters of buyer intent in
the moment, without manual intervention, so merchandisers
can respond to changing consumer needs with the right products and content. This automated learning can then be adapted
by adding rules that tailor the shopping experience to meet
specific business needs; for example, blacklisting certain
products and promoting high-margin products.
Stay ahead of shifting consumer interests,
changing market dynamics and competitive
pressures.
Minimal IT Burden
Baynote frees retailers from these constraints and delivers a
fast ROI by enabling change without long, arduous IT effort.
Baynote is software-as-a-service (SaaS), which enables clients
to get up and running in days, not months. Simply apply our
lightweight tags – or leverage existing tags – and let the Baynote
personalization solution start working for you.
Only Baynote watches the way users interact
with content and products to provide context
and inform recommendations that are
applicable to each individual shopper.
In addition, Baynote uses other data sources such as past
purchases, geo-location and demographics to further personalize the customer experience. Merchandisers meet their specific
business objectives by customizing rules to adhere to best
Baynote, Inc. | 5300 Stevens Creek Blvd #200, San Jose CA 95129 USA | | [email protected] | [email protected] | baynote.com
Baynote Product Overview
Leverage Existing Systems
Baynote Delivers Results
Delivering a seamless customer experience using existing
When users click on Baynote recommendations, they
systems and technology requires new thinking. The Baynote
convert 20% more frequently than those that don’t – increasing
Customer Experience Layer connects to all systems in the
conversion and average order volume. Baynote’s sophisticated
ecommerce environment, allowing retailers to manage and
capabilities allow organizations to deliver a superior consumer
deliver consistent experiences. With Baynote, you can provide
experience with great results.
personalized experiences in paid search landing pages, onsite
search results pages, site pages, chat interactions and
email – seamlessly connected though a common layer.
The Baynote Customer Experience Layer
223%
increase in conversions for
one Baynote user and
apparel retailer.
About Baynote
Baynote is a leading provider of personalized customer experience solutions
for multi-channel retailers. Using Baynote’s patented approach,retailers
personalize the shopping experience across touch points, increasing consumer
engagement, conversions and order values. For more information about
Baynote, visit http://www.baynote.com.
To learn more, contact:
[email protected]
Within U.S.: 866.921.0919 x1
International: 408.213.9601
: twitter.com/baynote
: linkedin.com/company/baynote
Baynote, Inc. | 5300 Stevens Creek Blvd #200, San Jose CA 95129 USA | | [email protected] | [email protected] | baynote.com
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