Download Issues of concern for the beauty industry.

SHB30215 Certificate III in Makeup
SHB30115 Certificate III in Beauty Services
SHB30315 Certificate III in Nail Technology
WRB20104
SHB40115 Certificate IV in Beauty Therapy
SHB50115 Diploma of Beauty Therapy
WRBCS201B – PROVIDE MANICURE AND PEDICURE SERVICES
SHBBRES001 Research and apply beauty industry information
LEARNING MATERIAL
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Advise on beauty products and services
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1
UNIT SCOPE
Element 1. Source and use information on beauty industry.
1.1 Identify and access sources of information on the beauty industry.
1.2 Obtain information that assists effective work performance within the industry.
1.3 Apply knowledge of beauty industry to enhance quality of own work performance.
2. Source and apply information on legal and ethical issues for the beauty industry.
2.1 Identify sources of legal and ethical information to assist effective work performance.
2.2 Identify legal obligations and ethical industry practices that impact on clients and treatments.
2.3 Interpret and apply legal and ethical information according to organisational requirements.
3. Update knowledge of beauty industry and products.
3.1 Update knowledge of beauty industry, products and services regularly.
3.2 Monitor current issues of concern to industry.
3.3 Share updated beauty industry information with clients and colleagues as required.
Research and apply beauty industry information
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Beauty industry is forever developing
The beauty industry has changed so much since the 1950’s. Every day we are
bombarded with television, newspaper and magazine advertisements for
beauty products and beauty services.
With the ageing population in Australia, more women and men are turning to
the beauty industry to assist them to stay younger-looking.
The number of outlets offering beauty
products and services has also widened.
You can now receive a facial in a
pharmacy which was unheard of a
number of years ago.
Within this unit you will learn the skills
of where to find industry knowledge that
focuses on the broad issues of Federal
and State legislation, industry associations
and legal issues that concern everyone
who works in the beauty industry.
1950 beauty product - www.flickr.com
1950 beauty product - www.flickr.com
Research and apply beauty industry information
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Keep updated in beauty industry knowledge
1.
2.
3.
4.
Conduct research to source information.
Decide how the collected information will affect your work in the beauty industry.
Apply this knowledge within your everyday work.
Share your industry knowledge with colleagues and clients to ensure delivery of good beauty practices.
Research skills.
•Be clear about the information you are looking for.
•Use good questioning techniques to make enquiries.
•Interpret and note down the information so that you can apply and share it.
Sourcing information.
Where to search for information.
Magazines specialise in product advertising although they can give general advice on beauty treatments. Their
information is written for clients, not beauty professionals, so it may not contain in-depth knowledge.
Television current affairs also provide information but again it is produced for the general public.
Trade shows, industry journals, industry associations, manufacturers of products and equipment and the internet are
your best sources for valuable information.
Trade unions.
The Shop, Distributive and Allied Employees Association (SDA) is the largest trade union in Australia with more than
230,000 members. It has branches in every state and provides a range of services. www.sda.org.au
The Australian Retailers Association (ARA) has been the peak industry body in Australia's $292 billion retail sector.
www.retail.org.au
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Relevant information
What is relevant to you while working in the beauty industry?
•An understanding of what the beauty industry is and isn’t involved in. The types of services provided and the limits to
the effects those services can give to clients.
•Your work role within the industry.
•How to gain new skills in services for the beauty industry.
•A comprehensive knowledge of products and equipment used in the services provided.
•Work ethics within the beauty industry.
•Career opportunities.
•How to best work with related industries.
•Conditions of employment and wage structures.
•Health and safety regulations.
•Environmental responsibilities while working in the beauty industry.
•Trade Practices Act.
Researching legal and ethical information.
The Australian Competition and Consumer Commission (ACCC) is responsible for administering and ensuring compliance
with the Trade Practices Act 1974. The ACCC Small Business Program encourages small businesses to think of the Trade
Practices Act 1974 as an important management tool, and compliance with the Act as part of good business practice that
leads to success and profitability.
Knowing the rights and obligations under the Trade Practices Act will help small businesses to be professional in the way
they deal with other businesses and to avoid problems whenever possible.
Workers' compensation is a form of insurance payment to employees if they are injured at work or become sick due to
their work. Workers' compensation includes payments to employees to cover their: wages while they're not fit for work.
medical expenses and rehabilitation.
Research and apply beauty industry information
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Consumer protection
Under the Trade Practices Act there is one part that deals with consumer protection.
Consumer protection parts that affect a beauty salon.
•Unfair practices. Exclusive dealing is where a supplier attempts to enforce restrictions on the activities of the business.
An example that happens in the beauty industry is where a product brand will be withheld from a salon if the salon
does not agree that it will only sell and use that brand within the salon.
•Fair pricing. This means that all advertising and special promotional prices must not be misleading to the public.
•Conditions, warranties and refunds. This means that all products sold in the salon must be in a good condition when
sold unless stated at time of purchase. The warranties and refund policy of the salon must be displayed so that the
customer understands their rights prior to purchase of the products.
•Product safety and information. This includes regulations regarding product safety and usage, labelling, defects and
product recall legislation.
Duty of care.
Duty of care is part of the National Occupational Health and Safety Commission Act 1985. The National Occupational
Health and Safety Commission (NOHSC) can issue penalties if salon staff breach duty of care policies.
Health and safety.
As a salon worker, you are to take responsibility for appropriate care for your own health and safety and for the health
and safety of everyone who may be affected by your actions in the workplace. This is a duty of care statement. The
beauty industry has very strict controls and standards with regards to any treatment which may involve skin penetration
or possible blood loss. This also applied to waxing.
Research and apply beauty industry information
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Health and hygiene
The health department of each state and territory government provides information about health and hygiene measures
for infection control. In most states and territories business premises must be registered with the local council in order to
offer any skin penetration services, including waxing. For registration the business must commit to compliance with
codes of practice for infection control. Failure to comply with the required standards would result in the loss of license to
perform these services and treatments.
Personal hygiene.
Dress standards and standards of hygiene expected within the salon should be explained to you in the induction training
when you first join a salon. Fresh breath, clean hair, skin and nails plus a modest amount of make-up is a basic
requirement. Strong fragrances should not be used and your clothing must be neat and clean.
Ethical issues.
An ethical person is a trustworthy person who will always act with integrity. You must maintain professional standards
and to be seen acting fairly and openly in all business dealings in the salon. Ethics are personal or organisational
standards of good and fair practice, above and beyond what is set out in the law.
This means;
•Understanding the difference between right and wrong, even when the difference is borderline.
•Having a commitment to doing the right thing always, even when the right thing is more difficult.
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Insurance
Beauty businesses need to purchase insurance against accidental loss or damage, theft and costs arising from legal
action against the salon.
There are 5 types of insurance to consider.
•Property or material damage insurance - provides cover for loss or damage due to accidents or theft.
•Public and product liability insurance - covers legal costs if a person sues the salon for personal injury or damage to
property caused by products sold by the salon.
•Professional indemnity insurance - covers legal costs if a person sues the business for personal injury or damage to
property by following advice given by the salon.
•Business continuity insurance - provides temporary financial assistance if the salon cannot operate due to illness or
circumstance such as fire that prevents the salon from operating.
•Workers Compensation insurance - this is compulsory insurance to ensure that the salon has the funds to compensate
an employee who is unable to attend work due to injury or illness sustained whilst working and to pay for medical and
related expenses.
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Privacy
The Office of the Federal Privacy Commissioner is responsible for administering the Privacy Amendment (Private Sector)
Act 2000. There are 10 national privacy principles to incorporate into the salons workplace policies and procedures.
1.
Collection. Information should only be collected from the individual concerned and the client should be informed
about why and how the information is being collected and stored.
2. Use and disclosure. Sensitive personal information must not be used for any purpose than that for which it was first
collected.
3. Data quality. The accuracy of information collected must be maintained.
4. Data security. The information must be stored securely and protected from access by unauthorised personnel.
5. Openness. Each workplace should have a privacy policy available for clients to read.
6. Access and correction. Clients have the right to reasonable access to any personal information the salon may hold
about them.
7. Identifiers. Client record numbers must be unique. You cannot use a client record identifier that may be used by
another organisation. Eg; A tax file number.
8. Anonymity. A client is not obliged to give their full real name if they don’t want to.
9. Transborder data flow. Consent must be obtained from the client prior to giving the information to parties outside
the State or country where your salon operates.
10. Sensitive information. You can only collect sensitive personal health information with the client’s consent.
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Equal employment opportunities
The Human Rights and Equal Opportunity Commission (HREOC) administers several Commonwealth equal opportunity
and anti-discrimination laws.
Some of these issues covered by the HREOC include;
•Sexual harassment – this includes unwelcome physical touching, suggestive comments or jokes, intrusive questions into
your private life and showing visuals of a sexual nature.
•Pregnancy discrimination – this can occur if you are pregnant or might become pregnant and a person refuses to
employ you, dismisses you or excludes you from a training course or reduces your hours of work.
•Disability discrimination – this includes requiring a person to be able to climb stairs to enter a salon when the person is
in a wheel chair.
•Racial discrimination – happens when someone is treated less fairly than someone else in a similar situation because of
their race, colour, nationality or ethic background.
•Age discrimination – happens if a person is not accepted for a job simply because of their age.
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Industry association assistance
Hair and Beauty Australia (HBA) is the peak body representing the hair and beauty industry in Australia, and is
responsible for lobbying the Federal Government on issues that affect the industry at a national level.
HBA is made up of the state and territory employer associations representing the hair and beauty industry at their
respective state or territory levels.
HBA’s primary objectives are;
•To promote the interests of the hair and beauty industry nationally, whether it be through lobbying the Federal
Government or otherwise.
•To create, develop and administer projects for the benefit of the hair and beauty industry.
•To assist the state and territory hair and beauty associations in promoting the hair and beauty industry at the state and
territory level.
•To act as the peak industry body representing the hair and beauty industry at a national level.
Environmental and social issues within a beauty salon.
Water wastage, use of excessive amount of power, chemicals within products and cleaning agents that are washed into
the sewerage system are big concerns for the beauty industry.
Sun tanning beds and the risk of skin disorders resulting from a client’s overuse of the service is an ethical responsibility
a salon must consider. The spa industry has a big issue with the amount of water it uses in its services.
The safety of ingredients in products, the truth of product claims and the ethics of product testing must be considered as
part of a salon’s ethical policy.
Research and apply beauty industry information
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Work place relations
The term “workplace relations” refers to the relationship between the owner or manager of a workplace and the staff
that work there. It includes wages, working conditions, personality conflicts, health and safety issues, unfair dismissals,
harassment, unsafe behaviour and disciplinary matters.
Working conditions are set out in the relevant award, Australian Workplace Agreements or enterprise agreements.
An award or agreement includes;
1. Hours of work and length of times worked being rest breaks, notice periods and variations of work hours.
2. Types of employment being casual, full time, part time and shift work.
3. Rates of pay.
4. Leave entitlements, including annual leave, leave loading, long service leave, sick leave, family leave, bereavement
leave, compassionate leave, cultural leave and parental leave, including maternity and adoption leave.
5. Public holidays.
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Career paths within the beauty industry
Beauty Therapist.
The minimum qualification for you to work as a beauty therapist is Certificate 1V in Beauty Therapy. Your role requires
you to have extensive detailed knowledge of skin biology, anatomy and physiology, nutrition and cosmetic chemistry.
Beauty therapists provide skin analysis and treatments, body treatments, make-up and use a variety of electrical
equipment to conduct specific services.
Nail Technicians.
The work required to be a nail technician involves manicures, pedicares and nail enhancements including artificial gel
and acrylic nails. Nail art is a big part of the work a nail technician does.
Makeup Consultant.
Most makeup consultants work in salons or retail stores providing general make-up advice and application of makeup for
special events. Makeup consultants may work with cosmetic surgeons or accident victims as an after care service for
patients. Theatrical makeup is a limited career option but a very exciting one. If you are good, your work on films and in
television can take you all around the world.
Retail Cosmetic Assistants.
The work involves promoting brand products to the general pubic in retail stores and pharmacies. The cosmetic houses
would employ and train you in their products although you do need to have a basic understanding of beauty knowledge
before you would be considered for employment.
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Related industries to the beauty industry
Beauty services and products are used in many other industries.
•Fashion.
•Entertainment.
•Health.
•Tourism.
•Retail stores.
•Recreation.
•Fitness.
•Hairdressing.
•Cosmetic surgery.
•Weight loss.
•Complementary therapy.
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Applying legal and ethical information into the salon
You need to incorporate all the information you have been researching and learning in this unit into a salon
environment. A salon would do this by creating a policies and procedures document that all those working in the salon
must follow. Failure to follow procedures may result in a breach of the law and could mean that the salon is liable for
prosecution or a fine.
Issues of concern for the beauty industry.
•Emerging markets – increased multi-culturalism has opened up the need for culturally specific beauty products and
services.
•New services and procedures – new technology and innovations in equipment and ingredients lead to improved
beauty services and an expanded market to attract clients.
•Industry expansion and retraction – research data indicates that the beauty industry is still expanding and that is
mainly due to the expansion of the services a salon provides. Price increases of client services can affect the number of
clients visiting a salon. The use of DIY products for in home use can replace visits to the salon.
•Management and staff attitudes – as beauty is part of the personal service industry, poor attitudes towards clients is
probably the biggest cause of why a salon would not be successful.
Points to consider;
Punctuality
Enthusiasm
Willingness to learn
Confidence
Positive attitude
Friendly
Understand customer service
Ability to build relationships
Genuine interest in people
Communicate well
Sensitivity
Tactful
High standards of hygiene
Meticulous health and safety
Environmental awareness
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Improving client services
The success of the salon depends on the number of clients who visits the salon and the amount of product that is sold.
Finding ways of improving client service could increase the number of sales made. These could include;
•The ambience and decor of the salon, including fragrance, lighting, space, natural light, colours, materials and noise.
•The presentation of staff – uniforms, colour-themed clothes, cleanliness, friendliness and professionalism.
•The latest products and services offered.
•Staff communication – genuine interest in the clients, take time to explain products and services clearly, answer
questions well, being respectful and attentive.
•Timely service both for treatment and transactions.
Sharing your knowledge.
All salon workplace policies should be dated so that management and staff can be sure they are following the latest
information. If changes occur then these should be re-named and re-dated. When sharing new information with work
colleagues and clients, it is important to introduce the topic by explaining clearly and asking and answering questions so
that everyone fully understands. When new procedures are introduced you need to consider how they will affect your
current way of working in the salon.
Ways to introduce new procedures and products.
•Place a notice in the staff room of the new policy or technique.
•Organise a staff training session.
•Practice during quiet times in the salon.
•Place a note in the area where the service is being performed to remind you of the new technique.
•Have another staff member watch you as you perform the new technique. They can advise you if you are doing it
correctly or not.
•Conduct a client information evening so that clients can learn more about the new service or product.
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Sustainability
Whilst working in the hair and beauty industry you must be aware of your sustainability responsibilities for social,
economic and environmental concerns.
Sustainable work practices;
•Safe disposal of all waste products to minimise negative impact on the environment.
•Efficient use of energy, water and other resources used in services to minimise negative impact on the environment.
•Ensuring the practice of waste minimisation and recycling is conducted to reduce impact on the environment.
Sustainable product knowledge;
•Evaluating products and services to client’s needs and affordability and their effects on social and economic
environments.
Sustainable decision making;
•Comparing availability of products, equipment and services and adjusting their use to minimise negative impact on the
environment.
This completes the learning material for this unit.
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