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Attachment #2 to Appendix D 01B68-15-0037 Mandatory Criteria Criteria M.1 Mandatory Evaluation Criteria Using project descriptions, the bidder must demonstrate recent experience (within the past 5 years) in the delivery of 3 media relations training courses. Within these 3 deliveries, the bidder must have delivered the training at least once in English and once in French. M.2 The bidder must identify the proposed resource(s) that will perform the services described in the statement of work. The proposed resource(s) must meet the linguistic requirements of the work (deliver media relations training in either official language). A maximum of 2 resources may be proposed to satisfy the linguistic requirements (one to deliver in English and one to deliver in French). To fulfill the linguistic requirement, the bidder must provide a minimum of two references per resource, including name, and current telephone number or email address of those who can verify the proposed individual’s linguistic capabilities. The evaluation team may contact references to verify claims made by the bidder. M.3 The Bidder must demonstrate the ability to offer the training in the following manners: 1- in person at AAFC Headquarters and at our regional centres across Canada. 2 - remotely (via videoconference or web-based training) when required. Cross Reference to Proposal Rated Criteria Number R1 Rated Criteria Scoring Methodology Cross Reference to Proposal Evaluation of the Firm The bidder should demonstrate experience in the delivery of media training which is similar to the requirements described in the Statement of Work. Using project descriptions, the bidder should submit a maximum of 3 projects. Only three projects will be evaluated. If more than 3 projects are submitted, only the first 3 as they appear will be evaluated. Each project will receive a maximum of 20 points, and the total for this section will be 60 points. Each project will be evaluated against the following sub-criteria. The bidder must not submit projects for work completed by AAFC. Any projects done for AAFC will be given no consideration. 1.1 Organizational Relevancy – Max 5 points per project The bidder should demonstrate experience delivering media training to clients in a similar environment to AAFC. 1.2 Relevancy of Delivery Method – Max 10 points per projects The bidder should demonstrate experience delivering media training in a variety of formats / group sizes. Points will be awarded based on the client who received training. Federal Government – 5 points Provincial Government – 3 points Municipal Government or Private Sector – 1 point Points will be awarded as follows: Project consisted of group training (4 students or less) and one-on-one – 10 points OR Project consisted of group training (more than 4 people) and one-on-one – 7 points OR Project consisted of either group training or one-on-one: o Group Training – 2-4 1.3 Location of Participants – Max 5 points per project The bidder should demonstrate experience in providing media training on a national* level. Delivery may have been done in person or by video conference or web-based). students – 5 points o Group Training – more than 4 students – 3 points o One-on-one training – 5 points Points will be awarded as follows: One location only – 1 point Regional – 3 points National – 5 points *National is defined as all five major Canadian regions, i.e. British Columbia, the Prairies, Ontario, Quebec and Atlantic). Total Points - Evaluation of the Firm – 60 points Minimum points required per project – 14/20 R2 2.1 Evaluation of the Proposed Course and Delivery The bidder should describe the proposed approach for satisfying the requirements of the statement of work. To do this, the bidder should describe: the course (including material, components, delivery method), their understanding of AAFC requirements, potential problems and solutions Tools and Teaching Aids – Max 10 points Points will be awarded as follows: The bidder should identify and describe the different tools Screen presentation (i.e.: that would be used in the delivery of the media training. 2.2 Course Content - Max 10 points The bidder should describe the course content that will be tailored to suit the needs of AAFC. 2.3 Problems and Solutions – Max 15 points The bidder should identify potential problems and constraints, as well as viable solutions that may occur during the execution of the statement of work. PowerPoint) – 1 point Video Camera – 2 points Take away modules – 2 points Audio Recordings – 1 point Other relevant components (up to 4), 1 point each Points will be awarded as follows: Introduction to media - 2 points Interview preparation – 2 points Mock interview - 2 points Follow up, i.e. seeking clarification/corrections – 2 points Evaluation - 2 points Each identified problem / constraint (Max 3) will be evaluated out of 5 points as follows: Problem / constraint is unique to the delivery of media relations training, well described with clear context and viable solution identified - 5 points Problem / constraint is unique to the delivery of media relations training, partially described with somewhat clear context and viable solution identified - 3 points Problem / constraint is not unique to the delivery of media relations training, well described with clear context and viable solution proposed - 3 points each Problem / constraint is not unique to the delivery of media relations training, partially described with somewhat clear context and viable solution proposed - 1 point each 1 point will be deducted from any of the above scores is the solution is not adequately described. Total Points - Evaluation of the Proposed Course and Delivery – 35 points Minimum points required – 25 points R3 Evaluation of the Proposed Resources The bidder should identify the proposed resources who will work with AAFC to perform the services identified in the statement of work. In the event that two resources are proposed to satisfy the linguistic requirement, each proposed resource will be evaluated against these criteria and an average score will be used to calculate the total technical score. Using project descriptions, the bidder should submit a maximum of 3 projects. Only three projects per resource will be evaluated. If more than 3 projects are submitted, only the first 3 as they appear will be evaluated. The bidder must not submit projects for work completed by AAFC. Any projects done for AAFC will be given no consideration. Subjects of Delivery – Max 10 points The resource should demonstrate, using project descriptions (max 3), experience in the delivery of media training with a focus on various relevant subject areas. Science communications Contentious issues The bidder will receive 2 points for each of the areas identified if training was delivered in a federal government context or 1 point if the training was delivered to another level audience. Crisis communications Health Trade issues Delivery Methods – Max 10 points The resource should demonstrate, using project descriptions (max 3), experience in delivering media training in a variety of methods: Group training One-on-one training One-on-one coaching Video conference Online (web-based) Total Points - Evaluation of the Proposed Resources – 20 points The bidder will receive 2 points for each of the methods identified. Minimum points required – 14 points Total Points for Rated Requirements: 115 points