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Advanced Microeconomic Theory II - Fall 2011 Outline – Short-Run Price Competition [Chapter 5] In this chapter, we assume firms meet only once, and simultaneously and non-cooperatively choose their quantity or price. 5.1 – Bertrand Paradox – firms in industries, even duopolists, never succeed in establishing a market price that generates profit. (This seems not reasonable, hence, the paradox.) Conclusions of the model: symmetric firms price at marginal cost; symmetric firms do not make profits; asymmetric firms both charge price equal to the higher marginal cost; only the low-cost firm earns profit. 5.2 - Solutions to the Bertrand Paradox The paradox can be resolved by relaxing any of the three main assumptions of the Bertrand model: that the firm always supplies the demand it faces (i.e., it is not capacity constrained); that firms choose prices simultaneously and non-cooperatively; and that firms produce identical goods. 5.2.1 – The Edgeworth Solution Edgeworth introduced capacity constraints. With such constraints, Bertrand is no longer and equilibrium. 5.2.2 – The Temporal Dimension When the possibility of a reaction is introduced, a firm would have to compare the shortrun gain from lowering its price and gaining market share, to the longer-run loss from engaging in a price war. 5.2.3 – Product Differentiation Firms will keep some consumers who are located nearer to them even when the price of the competing good is lower. 5.3 - Decreasing Returns to Scale and Capacity Constraints In the extreme case, the marginal cost of production becomes infinite at some output (capacity level.) 5.3.1 – Rationing Rules Not all consumers who want to buy from the lowest-priced firm are able to do so because of the capacity constraint on the firm’s production. This leaves the other firm with residual demand to serve. Efficient-Rationing Rule is called efficient because it maximizes consumer surplus. The Proportional-Rationing Rule is not efficient for consumers; some with valuation below the higher price buy the good because they can obtain the good for the lower price. The higher-priced firm does get greater demand at each price. 5.3.2 – Price Competition A firm that raises its price slightly above the competitive level loses some demand; however this is only a second-order effect. At the same time, that firm raises the price on al the inframarginal units and gets a first-order increase in profit. In the equilibrium, both firms’ prices exceed the competitive price (formalizing the idea that decreasing returns to scale soften price competition. 5.4 – Traditional Cournot Analysis This is a one-stage game in which firms choose quantities simultaneously. When choosing its output, firm 1 takes into account the adverse effect of the market-price change on its own output, so each firm chooses higher output than optimal for them. 5.5 –Concentration Indices and Industry Profitability m-firm concentration ratio (adds the m highest chares in the industry (typically four) Herfindahl index (sum of the squares of market shares Entropy index (sum of the shares times their logarithm) With symmetric firms, the Bertrand model tells us that market price and industry profits are independent of the number of firms in the industry. Profitability and concentration are not related. Cournot shows a negative correlation between the number of firms and profitability. With asymmetric firms, industry profitability is related to concentration. Note: “Concentration indices have no systematic relationship with economic variables of interest for assessing changes in cost, demand, or policy.” (page 223)