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Transcript
ADVANCED WIRELESS IT & TELECOM
ADVANCED WIRELESS IT & TELECOM
• AWITEL Broadband
Access (ABA)
ADVANCED WIRELESS IT & TELECOM
 Wimax /LTE Operator Strategy
 Mobile Content and Applications
 Prepaid Mobile Market Opportunities
 Global Mobile Prepaid Strategies
 M. Payment strategy
 M-Commerce, M-ticketing replacing with ecommerce
 More ICT application
ADVANCED WIRELESS IT & TELECOM
WiMAX/LTE
• spectrum bid for building a BG4/
WiMax/LTE Network in few parts of
Canada and shall look forward to roaming
agreements with other operators
• Our trial project is in Kirkland lake ICT
Unification platform and for E/M-Health,
Tele-mining MM data center
• to handle IP to IP voice, data and IPTV
/MTV, Tele-health/Tele-medicine and …
ADVANCED WIRELESS IT & TELECOM
Wimax / LTE app.
• Multimedia Business Models
• Operator Challenges ,Outlets Customer Credentials
WiMAX, Prepaid Service Bundling Data, Voice,
Multimedia with Mobile and fixed WiMAX Architecture
• Once deployed, subscribers in Kirkland lake will be
able to use the network to access high bandwidth
services such as streaming video, music, IPTV, MTV
, VoIP, videoconferencing and corporate applications
from nearly anywhere using laptop computers or
other WiMAX-compatible devices.
• This WiMAX solution based on IEEE 802.16-2005
standard to support both fixed and mobile
applications
• broadband connectivity and Global roaming with
WiMAX
ADVANCED WIRELESS IT & TELECOM
 3rd Generation - UMTS (IP backbone,
Mobile IP, and VoIP)
 3G enabler of popular new services
 The number of commercial WCDMA
(3GSM) networks
 ITU and IMT-2000
 BG3 and Wimax / LTE
ADVANCED WIRELESS IT & TELECOM
There will be almost more than one
billion active users of High Speed
Packet Access (HSPA) networks by
2012.
The report forecasts that total 3G mobile
data revenues will increase from 17bn
Euros in 2006 to over 120bn Euros
annually in 2012
ADVANCED WIRELESS IT & TELECOM
 1st Generation
• Voice
 2nd Generation
• Voice + data
 3rd Generation
• Multimedia
 4th Generation
• Multimedia and wireless ATM
• BG4 and Wimax / LTE
ADVANCED WIRELESS IT & TELECOM
 Managing more capacity
 VoIP/IMS / IPTV and MTV at a lower price
 Killer BG4 Wimax/LTE allows operators to offer lots of
new services.
 Service-oriented Approach–Operators must make sure
that services are easy to get to user friendly and
customizable.
 Easy Integration of wireless/wireline, private/public
 Pricing–Could be done according to the ease of
operators –either going for lower prices or offering
bundled products.
ADVANCED WIRELESS IT & TELECOM
 B 3rd.and 4G networks and services
 High Speed Downlink Packet Access (HSDPA),
Mobile WiMAX
 Slowly HSDPA is becoming a commercial
reality.
 Many operators will launch WiMax by end of 2010
 B4G
ADVANCED WIRELESS IT & TELECOM










A phone
A Computer
A TV
A Player
A Video conferencing device
A Newspaper
A diary
A credit card
The New mobile hand set is becoming Multipurpose
Carried every where just like a wallet
ADVANCED WIRELESS IT & TELECOM
Key requirements and possible solutions of B4G are:
 Sufficient personalized IP address –to explore IPv6.
 Dominant service: packet Data –efficient air interface. Best suited
for Burst data.
 Large dynamic range of data: max from 10Kbps to 100Mbps –
flexible mechanism for Radio Resource Allocation.
 High Spectrum Efficiency .
 Low power transmission and high EMC performance –to explore
new cell structure.
ADVANCED WIRELESS IT & TELECOM
 Examining the cost, risk and potential payoff
MVNO?
 Strategies for succeeding as an MVNO
 Creating a unique Mobile offering such as:
» Short files
» Single Pricing and rating
» Providing premium services
» Offerings multi services
» MMS, PTT, video, IMS-based services
ADVANCED WIRELESS IT & TELECOM
 Potential in mobile gaming
 Interactive, multiplayer, adult gaming
(gambling)
 Enabling Video in Broadband devices
ADVANCED WIRELESS IT & TELECOM
 Telemedicine
• 􀂃Compensates the lack of doctors in rural areas
• 􀂃Remove language barriers through Multi-lingual interfaces
• 􀂃Bridge lack of visual examination through video capability
• 􀂃Enable prescription service through document transfer
 TeleEducation
• 􀂃Provide high bandwidth access for M-education courses
• 􀂃Provide video based Computer Based Trainings (CBTs)
 eGovernment
• 􀂃Remove bureaucracy by providing instant viewing of land
records etc.
• 􀂃Provide government information like policies, forms, schemes
• 􀂃Centralized initiative, decentralized implementation
ADVANCED WIRELESS IT & TELECOM
 Will integrate high mobility and high rate throughput
 Average high-speed transmission rate of 20Mbps
 Field trials have given D/L –100Mbps and U/L –20Mbps
 High capacity –10 times more compared to 3G
 Support of Next Generation Internet –(IPv6, QoS, MO-IP)
 Seamless services between fixed and private networks
 Use of microwave bands (3-8 GHz)
 Low system cost (1/10thas compared to 3G).Beyond 3G is
expected only after 2010, so the more appropriate technology
today is 3/ 3.5G
ADVANCED WIRELESS IT & TELECOM
User-Created Mobile Videoscope of TALK
• Video content created by users
• Related to mobile TV, but very different
• Not about delivery/distribution or
standards/formats, but even more
fundamental:
How do we allow users to make their content
engaging?
ADVANCED WIRELESS IT & TELECOM
Watch the first 3 minutes of the film on Wimax
phone, then click to do more:
• Where and when is it playing?
• Theatres (current releases)
• Cable/satellite (PPV and pay titles)
• Order tickets
• Order the DVD or on memory card
• Visit the website
• Download premium content
ADVANCED WIRELESS IT & TELECOM
 C – Net
 AMPS
 PKI Model for M/E -commerce
 Private IN
 Wireless service providers and MTP/MTP/SP
 WMMCC
ADVANCED WIRELESS IT & TELECOM
 including mobile TV, music, messaging, mobile
games and mobile commerce
 Mobile Application Platforms and Operating
Systems
 mobile CRM
 How big will the mobile CRM market be in 2010
 IP Multimedia Subsystem (IMS)
 Mobile Search: Market Trends and Business
Opportunities 2005-2010
ADVANCED WIRELESS IT & TELECOM
TV over Mobile Phone
– With DVB-H mobile phones will also become TV Terminals
– Mobile TV essentially means “TV every where”
– Mobile TV via DVB-H user point to point as well as point to multipoint
technologies
– An independent DVB-H client needs a clear separation of content and look
& feel
-- Enable video in mobile devices
– Enable multimedia in the hand set
– Services Supported:
Video Capture
Play and streamer
Mobile TV
Video Telephony
ADVANCED WIRELESS IT & TELECOM
 DVB-H Broadcast-End user
 QoS and Network Management
 WLL,FWA,LMCS,LMDS,GSM,CDMA
 Satellite ( Intelsat, Inmarsat, Vsat, ….)
ADVANCED WIRELESS IT & TELECOM
1. Access
Management
2. Transaction
Management
3. ITV service
Management
•
Service Access- Sec. server
•
Mobile operator interface
– SMS server
– Billing Server
– WAP Server
•
Interactive service creation
ADVANCED WIRELESS IT & TELECOM
 Wireless Broadband wars
 Fixed-Mobile Convergence
 The future development of B4G and IMS and SIP
 Broadband over Power Lines, also known as the "third
wire" for delivering broadband communications
 The worldwide IPTV market will grow to just over 27
million households
 Mobile Device Storage
 Mobile Music Downloads
ADVANCED WIRELESS IT & TELECOM
 mobile application platforms and operating
systems
 W-CDMA and UMTS
 IP Multimedia Subsystem (IMS)
 offering the right handset to the right market
 New plan and design for manufacturers
 Mobile hand set Customization
 The future of handset technology
ADVANCED WIRELESS IT & TELECOM
 Mobile payment solution designed to get service
providers to market quickly with mobile Internet payment
services.
 WAP server and WML gateway
 The next-generation billing market
 Issues with respect to B4G, m-payments and multimedia
content
 Issues with current and future business models
 Issues of revenue leakage and revenue assurance
ADVANCED WIRELESS IT & TELECOM



POS, ATM, e-vouchers, kiosks
Offering multi-channel recharge
New Distribution Outlets
ADVANCED WIRELESS IT & TELECOM
 GSM / CDMA any 3G device and on any 3G
network
 Satellite Mobile users
 billed on a per minute basis
 technology includes the content management
 fit the needs of TV broadcasters
 mobile phone enabling thousands of people to
call in simultaneously
ADVANCED WIRELESS IT & TELECOM
 can browse the internet
 using the application downloaded on their mobiles
 LIVE TV : Choosing from among the TV Channels
listed in our menu
 VOD: Choosing from among the movies that are in
our Archive Server
 MUSIC: Choosing from a list of categories in Music
 Allow steaming of Video or Audio from our servers
 Pictures ,VoD , Streaming Video and Mobile
Advertising
ADVANCED WIRELESS IT & TELECOM
 television or video content broadcast over broadband IP
networks
 cable, or DSL/VDSL. Increasingly, IPTV
 The Cell phone - The new TV in my pocket
I have another call - No, It's my favorite TV Show
Video and TV shows are being adapted to play on cell phones.
Two Minute made-for-cell phone TV shows are coming to a cell
phone near you.
 Learn about the content coming from independent sources and
even TV networks, and how this may be monetized.
• Discuss TV and video content on the horizon
• Other portable devices that can be used
• Opportunities in this space
ADVANCED WIRELESS IT & TELECOM
1.
go to one operator site or server web site
2.
To get IP mobile TV service, all you need is:
a) A Mobil TV-compatible phone on your carriers
network
b) Subscribing to the services and therefore
receiving your dedicated Username and Password
c) Using the UN and PW to download the
application and connect to our
- Live TV Channels!
- VOD
- Music
ADVANCED WIRELESS IT & TELECOM
a) Connect to Internet
b) Apply any TV Program on your desktop or
mobile devices
c) You will be prompted with UN and PW Wizard
d) When authentication is done successfully you
get connected to the Mobile TV Service and you
can choose from:
1) TV Channels
2) VOD
3) Music
ADVANCED WIRELESS IT & TELECOM
 Online Marketing Strategies for the mobile market
 Track everything you do online so you can more
intelligently market to customers and prospects
 Finding the prepaid customer and selling to them
 Negotiating your own media
 Multi-language marketing
ADVANCED WIRELESS IT & TELECOM
 The interface should be user friendly!
 The interface should be high class and should
show each TV Channel with its icon.
 The interface should enable the user to choose
Music Channels, VOD or TV Channels.
 The interface should support multi Language
feature so give the choice to users as to choose
from English, Germany, Spanish languages
ADVANCED WIRELESS IT & TELECOM
 Be able to give the service to concurrent users
 So the hardware and software anticipations
should support
 The above mentioned concurrent users,
 Connecting to the service and viewing the TV
Channels or Video streaming
ADVANCED WIRELESS IT & TELECOM
 cost effective solution
 application is desirable
 best possible architecture as QoS
 user friendly (easy to use)
 attractive colors and fashionable interface
 TVoDSL and IPTV
 Third wire" for delivering broadband communications to users
 Satellite
 Wimax / LTE GSM/CDMA
ADVANCED WIRELESS IT & TELECOM
AWITEL carrier network
• AWITEL carrier network is based Carrier
grade class 5 switches, connected to VoIP
and TDM Networks to gateways within
network
• The whole network is absolutely redundant
ADVANCED WIRELESS IT & TELECOM
Existing PRODUCTS
• “Providing better performance, service and value is
the competitive advantage
• Our products match with Next Generation Networks
• Long Distance services
• Equal access (1+) service through one of the most
extensive networks in Canada.
• Cellular Long Distance
• An alternative to expensive mobile long distance rates
with access from most urban centers in Canada.
• International Calling
• International Calls at a great value service to over 120
countries.
• Wholesale & carrier Long Distance Solutions
ADVANCED WIRELESS IT & TELECOM
Hosted PABX
• AWITEL provides you with interconnection to a world-class network.
• Toll Free Service
• Dedicated toll free numbers with North American access. A great
hassle-free way for family, friends and students to stay in-touch with
home.
• Calling Cards
• The simplest solution for long distance calling away from home
• Hosted PBX
• Hosted PBX works more intelligently to help businesses gain a “very
real” advantage in the marketplace. With Hosted solution you can
expect to:
• Improve Productivity
• Reduce Communication Costs
• Increase Flexibility
• Enhance Customer Relations
• Increase Revenue
• It comes with following unique features which are hard to get from
other providers
ADVANCED WIRELESS IT & TELECOM
Web Portal
• Web Portal
• Save time, and maximize productivity with easy to use
web GUI. Manage calls, voicemail, contact info and
more. Available via any web browser anywhere in the
world.
• SNR (Single Number Reach)
• Improve customer service by giving your customers only
One Number to reach you wherever you are.
• Find Me/Follow Me
• Increase or restrict your availability by directing incoming
calls to different phone numbers. Calls can be directed
sequentially (e.g. Office, mobile, then home.
• SimRing (Simultaneous Ring)
• Ring multiple phone numbers simultaneously (e.g.
Office, Mobile, Home, and Cottage)
Remote Extension feature
ADVANCED WIRELESS IT & TELECOM
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
Remote Extension
Take your IP Phone anywhere where a broadband internet connection is available, making
it convenient for you and transparent to your customers. No need for calling cards, allows
4-digit Intra Company dialing, and identifies out-going calls as if originating from your office.
Visual Voicemail
Improve productivity by viewing your voicemails in your email application or web portal with
caller’s number and a date/time stamp. Listen to messages in the order you wish.
4-Digit Intra-Company Dialing
Our Hosted PBX customers get free intra-company long distance calling between branch
offices.
Business Continuity and Disaster Recovery
Maintain the ability to make and receive important business phone calls and voicemails
through any major catastrophic disasters, storms, power grid failures etc. You have the
power to divert your calls wherever you like via the Web Portal.
Other popular features included with our products are:
Call Display
Call Park
Call Forwarding
Find me Follow Me
Call Waiting
Caller ID
Conference Calling
Voicemail
ADVANCED WIRELESS IT & TELECOM
Internet Access Evolution
Today there are basically three different options to access the internet:
 Broadband Access (e.g. DSL, ISDN)
The main problems with broadband access are: It is expensive and It
doesn't reach all areas.
 Dial-up Access
The main problems with Dial-up are: The price is expensive and data rate
is very slow.
 WiFi Access
The main problem with wifi (WLAN) is: The coverage is sparse.
ADVANCED WIRELESS IT & TELECOM
New Internet Access
There is a new technology that solved all of those problems. This
new technology is WiMAX:
 WiMAX refers to broadband wireless networks that is based on the
IEEE 802.16 standard, which ensures compatibility and
interoperability between broadband wireless access equipment.
 Although these markets have all the attributes required for a winning
business case, they are not without challenges.
 WiMAX-based access networks will enable local operators to costeffectively reach millions of new potential customers and provide
them with traditional voice and broadband data services that up to
now have been denied.
ADVANCED WIRELESS IT & TELECOM
WiMAX Network Infrastructure
•
•
•
•
•
•
Consists of two parts:
WiMAX tower :
- Same to a Cellular System tower
- Coverage very large are
(8,000 square km)
- Connect directly to Internet using
wired/wireless connection (highbandwidth).
ADVANCED WIRELESS IT & TELECOM
WiMAX receiver
•
•
•
•
•
•
WiMAX receiver:
The receiver modem could be:
- a small outdoor box
- a PCMCIA card
- a USB dongle
- or built into a laptop
ADVANCED WIRELESS IT & TELECOM
WiMAX link frequencies
 None-line-of-sight :
---Where a small antenna on your computer connects to the tower.
---In this mode, WiMAX uses a lower frequency range 2 GHz to 11
GHz (similar to WiFi).
 Line-of-sight :
---Where a fixed panel antenna points straight to the WiMAX tower
from a rooftop or pole.
--- Its connection is stronger and more stable, so it's able to send a lot
of data with fewer errors.
---Can use higher frequencies, with ranges reaching a possible 66 GHz.
At higher frequencies, there is less interference and more
bandwidth.
ADVANCED WIRELESS IT & TELECOM
WiMAX Operation Mode
• WiMAX operates on the same general principles
as WiFi
• It sends data from one computer to another via
radio signals.
• The fastest WiFi connection can transmit up to
54 megabits per second. WiMAX should be able
to handle up to 70 megabits per second The
biggest difference isn't speed; it's distance.
WiMAX outdistances WiFi by miles. WiFi's range
is about 30 m. WiMAX will blanket a radius of
50 km with wireless access.
ADVANCED WIRELESS IT & TELECOM
WiMAX throughput rates
Description
Standard
Item
Fixed/Mobiole
Bit Rate
Frequncy
1
Fixed(NLOS)
32_134Mbps at 28MHz
2_11 GHz
802.16a
2
Fixed(NLOS)
32_134Mbps at 128MHz
5,6 GHz
802.16b
3
Fixed(LOS)
32_134Mbps at 128MHz
10_66 GHz
802.16c
4
Fixed(NLOS)
Up to 75Mbps at 20
MHz
2_11 GHz
802.16d
5
Mobile(NLOS)
Up to 15Mbps at 5 MHz
2_6 GHz
802.16e
ADVANCED WIRELESS IT & TELECOM
WiMAX typical coverage
ADVANCED WIRELESS IT & TELECOM
WiMAX business plan
 In analyzing the business case for fixed wireless
access, it is informative to breakout the end to end
network and look at the three major CAPEX
components separately:



- Customer Premise Equipment (CPE)
- Base Station Infrastructure
- Edge, Core, and Central Office Equipment
ADVANCED WIRELESS IT & TELECOM
WiMAX business plan
 A major focus for equipment vendors will be driving
down the cost of the terminal equipment, particularly
residential terminals.
Base Station Infrastructure
 It is desirable to install a sufficient number of base
stations to cover an addressable market large enough
to quickly recover the fixed infrastructure costs.
Edge, Core, and Central Office Equipment
 Core and Edge network equipment must be in place
prior to offering services.
ADVANCED WIRELESS IT & TELECOM
WiMAX business plan
ADVANCED WIRELESS IT & TELECOM
WiMAX business plan
Item
1
6 Year CAPEX Items ( $M ) /
Year
Site Acquisition, Civil Works and
Misc. for Site build (400 site)
1'st
2'nd
3'rd
4'th
5'th
6'th
12
1.5
0
0
0
0
2
BTS equipment -3 sector (400 site)
12.8
0
0
0
0
0
3
BS Backhaul (400 site)
2.5
0
0
0
0
0
4
Edge, Core and Central Office
Equipment
3.3
0
0
0
0
0
5
Customer Premise Equipment
(CPE)
6
6
12
12
6
6
6
Spectrum License (107 US$M)
42.4
10.6
10.6
10.6
10.6
21
7
Total CAPEX
79
18.1
22.6
22.6
16.6
27
ADVANCED WIRELESS IT & TELECOM
WiMAX business plan
Item
1
2
3
4
OPEX Items (US$M)
Total site leasing fees
Total bandwidth fees
HR & Administration
1'st
Year
2'nd
Year
3'rd
Year
4'th
Year
5'th
Year
6'th
Year
2.16
2.505
2.91
3.375
3.915
3.915
2.203
4.406
9.67
13.21
15.42
17.62
0.66
1.47
1.8
2.25
2.25
2.25
2.88
5.76
11.52
17.28
21.6
23.04
3.3
Network Operations &
Maintenance (US$6 per User)
5
Sales & Marketing
3.3
3.3
3.3
3.3
3.3
6
Total OPEX
11.2
17.44
28.3
39.42
45.04
50.1
ADVANCED WIRELESS IT & TELECOM
WiMAX business plan
Item
Service
Bandwidth
(US $)
128
20
256
30
512
80
4
768
140
5
1024
250
6
64
20
7
128
35
256
70
512
130
10
768
240
11
1024
400
1
2
3
8
9
Internet Services
Other Services
(VPN,VIOP) .
ADVANCED WIRELESS IT & TELECOM
WiMAX business plan
Item
year
Holders
Profit
OPEX
& Depreciation
CAPEX
Total
Cost
Available
cash
needed
cash
Surplus
cash
1
2009
13.3
27
79
106.3
27.3
79.2
0
2
2010
29.6
21.3
18.1
29.1
34.3
4.8
0
3
2011
63.4
32.8
22.6
55.4
62.5
-7.07
7.7
4
2012
97.2
43.9
22.6
66.5
107.3
-40.8
40.8
5
2013
113.7
48.3
16.6
64.9
145.3
-80.4
80.4
6
2014
120.8
55.5
27.2
82.7
169.3
-86.5
86.5
ADVANCED WIRELESS IT & TELECOM
WiMAX business plan
 Clearly WiMAX can be a
key enabler for operators
desiring to pursue the
enormous business
opportunities that exist in
emerging markets.
ADVANCED WIRELESS IT & TELECOM
WiMAX business plan
• Using a wireless solution based on WiMAX will give
the operator the necessary tools to implement a costeffective solution with a winning business case with
ARPUs (Average Revenue per User) consistent with
the prevailing economic conditions.
ADVANCED WIRELESS IT & TELECOM
WiMAX business plan
ADVANCED WIRELESS IT & TELECOM
WiMAX business plan
ADVANCED WIRELESS IT & TELECOM
Your attention was greatly appreciated
[email protected]