Download Our Commitment to Apple

Our Commitment
to Apple®
Everything we do as an organization is about the people we serve – our clients. And we grow
with our clients, because at the end of the day, we are a service organization, focused on them.
We live and breathe that mission, throughout our organization.
It would be a privilege to serve the Apple community in Cupertino.
firstrepublic.com/apple
It’s a privilege to serve you®
“Our people wake up each day thinking about
how they can take care of their clients.”
Jim Herbert, Chairman and Chief Executive Officer (Founding)
An Innovative Approach to Banking
Apple’s culture of innovation, fresh thinking and an unconventional approach to business
and client service isn’t just limited to the technology industry. That culture can be found in
banking, too.
• First Republic is a bank that was founded by an inspirational leader who believes in doing
things differently.
• A bank that has a laser-like focus on what we do best and a passion for details.
“First Republic feels more like a
friend than a business.”
Brigette Lau and Chamath Palihapitiya, Venture Capital/Private Equity
• A bank that is entirely client-centric – with a deep-seated desire to make things easier and
better for our clients, which in turn breeds a loyal and passionate client base.
• A bank that has defined its own course, a course that has redefined what banking is all about.
• A bank that knows we can add meaningful value to the financial lives of Apple employees.
Clients of First Republic Bank Since ‘10
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The First Republic Difference
We are different from other banks — we are highly client-focused, exceptionally serviceoriented and entrepreneurial. We have built our bank from the beginning by listening to clients
and adapting to their needs. We would like to do the same thing for the Apple community.
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Business
Banking
Over 77 percent of clients who consider
First Republic their primary bank would
recommend First Republic to a friend or
colleague, compared to the U.S. banking
industry at 34 percent.
We have pursued a very simple business
model: do right by our clients. We believe
that banking is an advice and service
business, not a product business.
Our clients work with bankers – not 1-800
numbers. Each client can contact their
banker directly and get the prompt service
they need, when they need it. Our bankers
take the time to understand client needs
and are empowered to make decisions and
solve problems creatively.
Our Clients Are Everything to Us
We never forget the real source of our
success. We exist because of our clients
and continually work to retain their loyalty
and trust. And we work with them to
achieve their financial goals through every
stage of life.
Trust
Services
30 Years of Innovation
Today
Our history demonstrates consistent
strength, stability and growth. Our bank
has grown slowly and deliberately, based
on the evolving needs of our clients. First
Republic was founded in 1985 by a group of
entrepreneurs who shared a vision to simply
“do banking better.”
First Republic bankers work directly with
each of our clients and focus on both
sides of the client’s balance sheet to
provide direct access to all bank services
and personally refer clients to our wealth
management affiliates when appropriate.
Wealth Management products and services are offered through the First Republic Private Wealth Management entities: First Republic Investment Management, an SEC
Registered Investment Advisor, and First Republic Securities Company, LLC, Member FINRA/SIPC
Investments, Insurance and Advisory Products and Services are Not FDIC Insured, Not Bank Guaranteed and May Lose Value.
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We have extremely low turnover of staff,
allowing our clients to hold long-lasting and
direct relationships with our professionals.
Personalized Service
FU
Personal
Lending
Our Clients Say It Best
One Client at a Time
LS
Financial
Planning
Residential
Lending
Stability and Consistency
59.0B
72.3B
$
Total Bank
Assets $59.0 Billion
68
Preferred Banking Offices
$
Among the Top 50 Largest
US Banks by Asset Size
30YRS
30 Years of
Continuous Profitability
Wealth Management
Assets $72.3 Billion
77%
Net Promoter Score
for Lead Bank
Source: Investor Presentation (Form 8-K) 4Q15
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First Republic and Apple
our commitment to our clients
Here is what we will provide to all Apple employees and suppliers at the Cupertino campuses:
Our mission is simple:
to provide you with extraordinary
service, in an extraordinary way.
Travel the World
Save for Your Future
No access fees at virtually all ATMs
worldwide with our ATM Rebate Checking1
account. We also rebate the access fees
charged by other banks. In addition, we
are waiving our minimum monthly average
balance requirement of $3,500 for all Apple
employees and suppliers who open an
account at Apple in Cupertino with direct
deposit (for both new and existing First
Republic clients).
A team of bankers and financial advisors who
will develop close relationships with their
campus clients and establish a specific plan
for achieving short- and long-term goals.
Access Your Money
Bank Your Way
Privacy and Security
High-touch service that is also highly
secure, ensuring that data is safe with every
transaction. We even have tools to help
enhance security of home computers.
No ATM access fees at First Republic ATMs
throughout the Apple campuses for all
employees and suppliers — whether a client
or not.
A highly-regarded mobile banking platform
that preserves our service and relationship
concept (with a still better platform coming in
the summer of 2016).
Establish Roots
Navigate the Financial World
Competitively priced home loans, and
personalized education for those who may
be new to the home-buying process.
Fund Your Dreams, Not Your Debt
A means of refinancing outstanding student
loans that can dramatically reduce monthly
payments with Eagle Gold All-in-One2 (recent
rates have been as low as 1.95% APR and
were the lowest in the country).
Personal financial workshops tailored to the
needs of Apple employees and suppliers
(including workshops for non-U.S. citizens
who are permanent residents and need
assistance in setting up a U.S. bank account).
These workshops would be augmented by
additional social events designed simply to
show our appreciation.
1
Minimum $500 to open an ATM Rebate Checking account. Minimum monthly average balance is waived for clients on the Apple Cupertino campuses who sign up for
direct deposit. Domestic and foreign country ATM access fees are rebated at the end of the monthly cycle. Foreign currency conversion and other usage fees vary by
country and network and are not included in the rebated ATM access fees.
2
This product is not an education loan and may remove federal privileges and benefits associated with existing student loans. Applicants should discuss loan terms and
conditions with their banker and contact their legal or financial advisors for advice on deciding whether this is the right product for them. (APR) Annual Percentage Rate.
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Roadmap to Financial Success
Apple’s employees represent both the present and future of First Republic Bank. We have
products and services that represent every life stage, from those fresh out of college to
those beyond retirement. We want to grow with your employees.
Establishing a
Financial Foundation
Building Your
Financial Future
Achieving a Major
Career Milestone
Retirement &
Wealth Management
Establishing a Financial Foundation
Achieving a Major Career Milestone
Apple employees have bright futures ahead
of them and deserve early access to a
trusted partner who can help guide them
to financial success. We can work closely
with your employees to create a long-term
financial plan, including setting a budget,
monitoring spending and reducing debt, to
help them reach their goals.
At any level in the company, an Apple
employee’s career is a major accomplishment.
As your teams move up through the
organization, having a solid strategy in place
is key. This is the time to explore alternative
income opportunities and maximize
retirement fund contributions to ensure they
are making the most of their money.
Building Your Financial Future
Retirement and Wealth Management
As Apple employees establish personal roots
and grow their families, there are a number
of financial considerations to keep in mind.
First Republic takes the time to understand
each client’s unique position as well as
their full financial picture to make the right
recommendations. Whether investing into a
first home or saving for a next big step, we
can advise appropriately — always keeping
the best interests of your employees in mind.
Apple employees should be mindful of the
lifestyle they want to lead and the legacy they
hope to pass on. Together with our wealth
management affiliates, First Republic can
make sure your employees’ accomplishments
and strategic plans carry them into an
enjoyable retirement.
“Client needs come first at First Republic.”
Julia and Kevin Hartz, Eventbrite
Clients of First Republic Bank Since ‘12
Wealth Management products and services are offered through the First Republic Private Wealth Management entities: First Republic Investment Management, an SEC
Registered Investment Advisor, and First Republic Securities Company, LLC, Member FINRA/SIPC
Investments, Insurance and Advisory Products and Services are Not FDIC Insured, Not Bank Guaranteed and May Lose Value.
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Our Office at Apple
When you walk into a First Republic office, you’ll notice a difference. There are no teller windows
– only desks where you can meet with your banker. The smell of freshly baked cookies fills the
air. A banker greets you by your first name. When you walk into a First Republic office, you feel
like you have come home, and we want to translate this experience to the Apple campus.
Here is how we might do that:
Apple Comes First
We’ve Done This Before
Flexibility is our priority when working
within your walls. We will work with
you and your real estate team to
determine an appropriate leasing
arrangement. Our design team
will work with yours to ensure the
essence of both company brands are
well served and that the integrity of
the campus design is preserved.
First Republic has strong partnerships
with many organizations around the
country. We are honored to have the
only banking offices in the Twitter and
Facebook headquarters. We serve
several WeWork locations on both the
West and East Coasts. We also have
offices in New York’s 30 Rockefeller
Center and Time Warner Center,
allowing us to provide customized
service for NBC Universal and Time
Warner employees, respectively.
Multiple Office Locations
We can establish a location at both
the new and existing Cupertino
headquarters so that we can provide
service to all Apple employees.
ATM Locations Where You
Need Them
In addition to the physical locations,
we can allocate as many ATM
machines as desired on campus at no
cost to Apple.
Help Us Pick the Team that
Serves You
We invite Apple into the hiring process
to build consensus around the
dedicated bankers chosen to serve
the Apple team.
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And We Can Come to You
Even with our office on the Apple
campus, we know that our clients
sometimes need us to come to
them. Our bankers and relationship
managers will meet with Apple
employees in their offices, homes, or
anywhere that is easiest for them.
“I love the personal relationship I have with
First Republic.”
Charlene Li, Author and Founder, Altimeter Group
Client of First Republic Bank Since ‘04
For more information on this
proposal, please contact
Anna Hirano at (415) 288-1462 or
[email protected].
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“There are no businesses, only people.”
Jim Herbert, Chairman and Chief Executive Officer (Founding)
© 2016 First Republic Bank. Member FDIC and Equal Housing Lender
All trademarks and registered trademarks are the properties of their respective owners.