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Digital Media Foundations Jessica Gonsalves Professor Kubis How has this course changed your perception of digital media? • I have learned many things in this class that I never knew before. We all know what digital media is but not in depth. Especially in the textbook we had to read for class. Digital media studies rely on both conceptual and creative knowledge. Digital media requires a lot of programs which we eventually need to know how to use or already know how to use. Such as Photoshop, premiere pro, apple final cut etc. What knowledge have you gathered from our discussions on Bitmap and Vector Images and their use? • Digital pictures and scanned images are bitmap files. These are sometimes also called raster images. • Drawings made in applications like Adobe Illustrator or Corel Draw are saved as vector graphics. • Both data formats are completely different. The end result, however, can look virtually identical in either format. Bitmaps are usually used to describe lifelike images whereas vector graphics are more often used for abstract images such as logos What have you learned regarding capturing and editing digital images, file formats, sizes and storage? • • • • There are two devices when it comes to capturing and editing: a digital camera and a scanner. Types of scanners: 1) flatbed 2)sheet-fed 3)handheld 4)drum File formats: jpeg, gif, tiff, png, tga, psd, mp3, wma, mov etc. memory refers to the amount of data that can be stored. primary and secondary storage requirements include RAM and the ability to use hard disk space or other devices. • compression- is the process of reducing the physical size of data. Decompression- is the process of converting the data back to its original form during retrieval of the data. Digital media uses compression to reduce storage space and allow file numbers to be maximized on media such as CD-ROMs and DVD's. How do you feel 3-D printing will impact your future, and how has digital media supported the development of 3-D printing? • 3-D printing is going to impact our futures a lot. I read an article online listing how it will change our lives. • In the future, you will be able to buy a product, customize it to your exact specifications, and then have it 3D-printed and dropped off right at your doorstep. Customization will be a huge part of business in the future as a result. The strongest companies will be the ones that allow for their products to be the most tailored to individual consumers and their preferences. How do you feel 3-D printing will impact your future, and how has digital media supported the development of 3D printing? (cont.) • With 3D printing changing so many aspects of our society, businesses will have to get used to their strategies in order to better fit their consumers. For example, instead of making a deal where customers get reduced shipping charges from purchasing a certain product, companies may have to find a new way to make themselves stand out because 3D printed products will arrive instantly to their consumers. As a result, there will be little incentive to purchase the product based on a reduced shipping rate since the consumers of the future may never need to pay for shipping again. Business models will have to change to fit this.