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User-interface design User Experience design User-centred design designing and interacting with information systems INFO 6630 Design/Interact with Information Systems A multi-disciplinary design approach that critically evaluates ‘best practice’ assumptions to innovate (create new) or improve (existing) services One of the great strengths of design is that we have not settled on a single definition -Richard Buchannan, 2001 Services design refers to the process of designing rather than to its outcome -Marc Stickdorn & Jacob Schneider 2011 Not a stand alone discipline, but rather, a way of seeing the world. A lens or perspective “the squiggle” by Damien Newman, Central Inc What is a user experience librarian? How to make the intangible, tangible? Methods & Tools exploration • Stakeholder maps • Shadowing • Customer journey • • • • maps The five whys Mobile ethnography Expectation maps Personas creation • • • • • Design scenarios Storyboards Service prototypes Agile development Co-creation Implementation • • • • Storytelling Service blueprints Service roleplay Customer lifecycle map • Business model canvas Participatory Design & Co-creativity “Implementation means putting ideas into action” -Geke van dijuk, bas raijmakers, luke kelly, This is Service Design Thinking (2011) “the experience of going through the user experience design was invaluable” “Only those who are adaptable survive” questions References Eva, N. (2015). Marketing to faculty in an academic library. Johnson, J. (2010). Designing with the mind in mind simple guide to understanding user interface design rules. Amsterdam ; Boston: Morgan Kaufmann /Elsevier. Seonghee, Kim, & Boryung, Ju. (2008). An analysis of faculty perceptions: Attitudes toward knowledge sharing and collaboration in an academic institution.Library and Information Science Research, 30(4), 282-290. Stickdorn, M., & Schneider, Jakob. (2011). This is service design thinking : Basics, tools, cases. Hoboken, N.J.: Wiley. Image attribution Venn diagram Bodine, Kerry (2013) How Does Service Design Relate To CX And UX? “The Squiggle” Newman, Damien (2006) The Design Process Simplifed “Customer lifecycle Ramshaw, Adam (n.d) How to Match Customer Retention Initiatives with the Customer Lifecycle.
