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COMMUNICATION SKILLS LECTURE 1 Muhammad Nazim WHAT IS COMMUNICATION? • Sharing information – ideas, feelings, thoughts, needs, etc. etc. • Sharing takes place from one person to another in a way that it is understandable. • It involves systematic and continuous process of speaking, listening and understanding. 2 WHAT IS COMMUNICATION? • Communication is a process which involves sharing of information between people through a continuous activity of speaking, listening, and understanding. 3 WHY IS COMMUNICATION IMPORTANT? • Talking is a basic instinct, but communication is a learned activity. • Improving upon the ability to talk is to speak well and communicate effectively. • Communication connects people together in the society. Modifies behavior & brings change. 4 WHY IS COMMUNICATION IMPORTANT? • Communication plays an important role in almost all aspects of life. • People have to communicate with each other to exchange information, make decisions, talk about new ideas , plans, proposals etc. • Helps obtaining employment & successful job performance. 5 WHY IS COMMUNICATION IMPORTANT? • Working Hrs. spent in communication: • 69% on speaking and listening. • 17% on reading. • 14% on writing. • We live in a communication revolution - in an age of increasing talk. Therefore, need to learn to talk well & talk wise. 6 THE COMMUNICATION PROCESS Sender NOISE Thought Encoding Channel Feedback Reception Receiver Decoding Understanding 7 THE COMMUNICATION PROCESS • Problems occur in organizations due to failure in Communication Process. • Coaching, coordinating, counseling, evaluating and supervising requires understanding Communication Process. • Stages involved are: Idea, Encoding, The Channel, Decoding, Feedback. 8 THE COMMUNICATION PROCESS 1. Idea – Information exists in the mind of the sender (source). 2. Encoding – Source initiates a message by encoding the idea. (e.g. speak, write, gesture, expressions). 9 THE COMMUNICATION PROCESS (Contd.) 3. The Channel – Medium that links the sender with the receiver. – Oral or a written medium. – Dependent on effectivity. – Immediate transmission, feedback, permanent record, degree of negotiation, destination, and nature of the content. – Communication by more than one channel. 10 THE COMMUNICATION PROCESS (Contd.) 4. Decoding – Act of understanding messages. – Conversion of sound waves into ideas. – Processes of decoding: • ContentLanguage • ContextParalanguage 11 THE COMMUNICATION PROCESS (Contd.) • Content – Spoken and written words. – Words have different meanings. • Context – The way the message is delivered. – Causes message to be misunderstood. – We believe what we see than what we hear. 12 THE COMMUNICATION PROCESS (Contd.) 5. Feedback: Provides two-way communication through: i. Evaluation ii. Interpretation iii. Support iv. Probing v. Understanding 13 THE COMMUNICATION PROCESS (Contd.) • Noise –Can hinder the development of thought. –Encoding may be faulty. –Transmission may be interrupted. –Inaccurate reception. 14 SUMMARY 15