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1
Department of Communication Science
ACOM 111 - 2010
ASSIGNMENT - Due Date: 03/05/10
Guidelines:
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You must complete this assignment on the mark reading sheet attached.
You have to select the most appropriate answer to each question. Although in
some questions you may regard more than one answer as appropriate, you must
select only one option which is more acceptable when compared to other options.
Carefully read each question
No extension for the closing date of this assignment can be granted
Sheets received after the closing date will not be accepted.
Submit the mark reading sheet ONLY
Q1. Which one of the following statements is correct?
a)
b)
c)
d)
One cannot communicate by being silent.
It takes a real effort to communicate
People who are alone cannot communicate.
People in solitary confinement can communicate.
Q2. Lasswell’s model of communication is concerned with how…
a)
b)
c)
d)
The meaning of messages is negotiated in a conversation
channels of communication can be used effectively.
messages are created and delivered effectively.
the meaning of messages is interpreted.
Q3. Given the answer you have selected in question 2, what is the main shortcoming of
the model?
a)
b)
c)
d)
lack of the negotiation process regarding the message.
lack of the human aspect in the communication process
absence of the effect of the message on the recipient.
absence of the interpretation of the meaning of the message.
Q4. The classical view of communication is concerned with…
a) the creation and delivery of spoken messages.
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b) the interpretation and meaning of messages.
c) a transaction in which meaning is negotiated.
d) how channels of communication can be used effectively.
Q5. You are watching a soccer match when suddenly a newsreader makes an
announcement about people who are trampled to death. As you are sitting in your living
room you…the newsreaders message.
a)
b)
c)
d)
encode, decode and interpret
decode and interpret.
encode, process and interpret
decode and process.
Q6. The transactional definition of communication…
1) is an extension of the technical definition.
2) describes the function of the post office
3) is one of many different definitons of communications.
4) is the most common definition of communication
5) is an extension of the process definition.
a)
b)
c)
d)
1, 2, 4
1, 3, 5
3, 4, 5
2, 3, 4
Read the story below and answer questions 7 and 8
Every morning Veli kisses Jim goodbye, gives him his carefully packed lunch box and
waves at him as he drives off to work.
Q7. Which nonverbal sign is illustrated by Veli’s behaviour?
a)
b)
c)
d)
illustrators
emblems
regulators
Adaptors
Q8. The nonverbal sign you selected above is mostly…
a) unintentional
b) relational
c) intentional
d) impractical
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Q9. As the priest led them through their vows, Eve grasped the strong masculine hands
of a handsome man next to her. She smiled, and looked him straight in the eye and said:
“I do”. Which category of nonverbal communication is illustrated in the story above?
a)
b)
c)
d)
Proxemics
Haptics
Intimate distance
Body language
Read the story below and then answer questions 10 and 11
You confide to a friend that your spouse beats you regularly. You ask her advice in this
regard but also request that she keeps the information a secret because you feel
embarrassed.
Q10. The above is an example of…
a)
b)
c)
d)
self- concept
self- disclosure.
self- revelation
self –control
Q11. Which one of the following Johari windows best illustrate your communication
relationship with your friend?
A
B
C
D
a) Johari window (a)
b) Johari window (b)
c) Johari window (c)
d) Johari window (d)
Q12 While Callie and Monique Strydom were held hostage on Jolo Island, which one of
Maslow’s need did they most probably want to fulfill first?
a) safety
b) social
c) esteem
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d) survival
Q13 While you were at a party, a friend offered to pay for your drinks. You did not
mind or feel guilty about him paying, because he is a doctor. Which one of the
perceptual inaccuracies occurred in this situation?
a)
b)
c)
d)
the halo effect
stereotyping
selective perception
self-fulfilling prophecies.
Q14. Lerato was told in advance that her blind date is uproariously funny and witty.
When Lerato met her date, she laughed at practically everything her blind date said.
The above statement illustrates…
a)
b)
c)
d)
Stereotyping
the halo effect
selective perception
her emotional sate.
Q15 As a child you were always told that your older brother is more intelligent than you
are and you still believe it is true. Which one of the following options is still supported
by this statement?
a) a self- fulfilling prophecy
b) the halo effect
c) nonassertive behaviour
d) stereotyping
Q16 Maslow’s hierarchy of needs…
a)
b)
c)
d)
gives us information about the functions of communication in our lives
encourages us to join clubs in order to satisfy our social needs
teaches us to identify our hidden needs
identifies the needs of different cultures.
Q17. According to research findings, the majority of wives prefer not to discuss the
cause of their unhappiness in marriage with their husbands because they fear their
husbands anger. These research findings confirms the reasons given in your prescribed
book for the…style of behaviour.
a)
b)
c)
d)
passive
assertive
selective
adaptable
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Q18. What combination of the quadrants of Johari’s window would represent a
relationship that is unwilling to share information and blind to feedback?
a)
b)
c)
d)
large hidden and small unknown
small hidden and small blind
large open and small blind
small blind and large hidden
Read the story below and answer questions 19 & 20
Your friend Sandra has been married for 3 years and she has two children. She confided
in you about an affair that she has with her colleague because her husband does not buy
her flowers anymore and he hardly takes her out. She tells you that her new boyfriend is
considerate and loving.
Q19. Which theorist called attention to this phenomenon?
a) Schutz
b) Homans
c) Buber
d) Johari
Q20. The theorist you have selected above says that …
a)
b)
c)
d)
Sandra calculated the rewards she is receiving in her new relationship
Sandra trusts her friend to an extent of telling her everything about her affair.
Sandra prefers a dialogical relationship where partners acknowledge each other
Sandra is tired of being unwanted, she wants to feel accepted and worthwhile.
Q21 Jack and Sarah go out on dates regularly. They never impose their views on each
other and reveal the person that they really are. According to Buber, Jack and Sarah are
involved in a / an ….relationship.
a)
b)
c)
d)
I- it
supportive
I – you
equal
Q 22 Which one of the following statements confirms Bubers theory?
a) The drive to develop interpersonal relationships with others is in order to satisfy three
basic human needs.
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b) the meaning that life holds for each of us arises from the type of relationships we
create.
c) some cultures value assertiveness more in their relationships than others.
d) We tend to calculate the rewards we are likely to receive and the costs we will incur in
our relationships.
Q23 The South African Democratic Teachers Union ( SADTU) is an example of a/an…
a)
b)
c)
d)
enterprise
bureaucracy
organisation
voluntary association
Read the story below and then answer questions 24 and 25
A young delegate at a board meeting nervously taps his pencil on his note pad whilst
continuously looking at his watch. The chairperson interprets this as boredom whilst, in
fact, the delegate is expecting a phone call about his wife going into labour at any minute.
Q24. Which nonverbal code is illustrated by the delegates behaviour?
a) body language
b) kinesics
c) chronemics
d) personal appearance
Q 25 The chairpersons interpretation of the delegates behaviour represents a / an
….barrier.
a)
b)
c)
d)
external
internal
occupational
semantic
Q26 Men who wear dark plain suits are perceived as being more authoritative and
reliable than those who do not.
This statement best describes …
a) self-fulfilling prophecies
b) the halo effect
c) stereotyping
d) selective perception
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Q27 Which does not fit in with the others?
a)
b)
c)
d)
interpersonal communication
linear communication
small group communication
mass communication
Q28 For effective communication to take place, a message must be ………. I) by the
recipient in a manner that is close to the way in which it was …………II) by the
communicator.
a)
b)
c)
d)
i.
i)
i)
i)
encoded
decoded
encoded
decoded
ii)
ii)
ii)
ii)
decoded
encoded
negotiated
interpreted
Q29 Unplanned distortion or interference in the communication process is known as…
a)
b)
c)
d)
feedback
noise
distraction
interruption
Q30 According to Maslow, the main purpose of communication is to…
a)
b)
c)
d)
satisfy a need
share ideas
make a decision
persuade
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MARK READING/ ANSWER SHEET
ACOM 111
PLEASE HAND IN
STUDENT NO:……………………………………….
SURNAME &
INITIALS:………………………………………….
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