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The Interpretation of Marketing Actions and Communications by the
The Interpretation of Marketing Actions and Communications by the

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Pharmaceutical Use Following Generic Entry: Paying Less and
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RE 3 (50) - Universitatea "Lucian Blaga" din Sibiu
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CSU, Chico University Farm Tentative Entry Form Due March 1, 2015

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... Many agricultural commodity groups have long had an interest in developing promotion programs of a generic nature to expand markets for their products., Indications are that this concept is being con­ sidered by more and more groups who are organized at state and national levels to take advantage of ...
Direct Marketing of Agri-Food in Atlantic Canada
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... separate markets for IP and NIP products. There is also a market for a product, S, that substitutes for the commodity NIP. We assume that there are two importing countries and one exporting one. The trade flows between the exporting and importing countries represent net exports and imports. Hence, w ...
Marketing Alliances, Firm Networks, and Firm Value Creation
Marketing Alliances, Firm Networks, and Firm Value Creation

... with access to new knowledge and skills (Rindfleisch and Heide 1997). Such access means that firms do not need to develop these internally. Thus, cash flow levels due to lower costs and cash flow speed increase because the firm is accessing existing resources. Despite these valuable contributions, l ...
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Foreign market entry modes

Foreign market entry modes (Participation strategy) differ in degree of risk they present, the control and commitment of resources they require and the return on investment they promise.There are two major types of entry modes: equity and non-equity modes. The non-equity modes category includes export and contractual agreements. The equity modes category includes: joint venture and wholly owned subsidiaries.
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