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presentation source
presentation source

... differentiated products), new entrants will take away market share from the incumbents • The drop in revenue caused by entry will reduce the economic profit • If there is price competition (where products that are not well differentiated) the market mimics pure competition and the erosion of economi ...
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Answers to ECMC02 First Test, October 28, 2006

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Unit 2 T EACHER - Council for Economic Education

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... cause a change in the same direction in the demand for the good under study. • Complementary good/service = a good/service in joint demand that is often consumed together. • A change in the price of a complementary good will cause a change in the opposite direction in demand for the good under study ...
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AP Micro Review Powerpoint

... The Basic Determinants of Demand are: 1) consumer tastes and preferences 2) number of consumers in the market 3) consumers’ money incomes 4) prices of related goods 5) consumer expectations about future prices and incomes ...
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Supply and demand



In microeconomics, supply and demand is an economic model of price determination in a market. It concludes that in a competitive market, the unit price for a particular good, or other traded item such as labor or liquid financial assets, will vary until it settles at a point where the quantity demanded (at the current price) will equal the quantity supplied (at the current price), resulting in an economic equilibrium for price and quantity transacted.The four basic laws of supply and demand are: If demand increases (demand curve shifts to the right) and supply remains unchanged, a shortage occurs, leading to a higher equilibrium price. If demand decreases (demand curve shifts to the left) and supply remains unchanged, a surplus occurs, leading to a lower equilibrium price. If demand remains unchanged and supply increases (supply curve shifts to the right), a surplus occurs, leading to a lower equilibrium price. If demand remains unchanged and supply decreases (supply curve shifts to the left), a shortage occurs, leading to a higher equilibrium price.↑
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