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COS 444
Internet Auctions:
Theory and Practice
Spring 2008
Ken Steiglitz
[email protected]
week 12
1
Multi-unit demand auctions
(Ausubel & Cramton 98, Morgan 01)
•
Examples: FCC spectrum, Treasury debt
securities, Eurosystem: multiple, identical
units
•
Issues: Pay-your-bid (discriminatory) prices
v. uniform-price; efficiency; optimality of
revenue
•
The problem: conventional, uniform-price
auctions provide incentives for demandreduction
week 12
2
Multi-unit demand auctions
Example 1: (Morgan) 2 units supply
Bidder 1: capacity 2, values $10, $10
Bidder 2: capacity 1, value $8
Suppose bidders bid truthfully; rank bids:
$10 bidder 1
10 bidder 1
8 bidder 2  first rejected bid
If buyers pay this, surplus (1) = $4
revenue = $16
week 12
3
Multi-unit demand auctions
Example 1: But bidder 1 can do better!
Bidder 1: capacity 2, values $10, $10
Bidder 2: capacity 1, value $8
Suppose bidder 1 shades her demand:
$10 bidder 1 for her first unit
8 bidder 2 for first unit
0 bidder 1 for her 2nd unit  first rej. bid
If buyers pay this, surplus (1) = $10
surplus (2) = $8 inefficient!
revenue
= $0!
week 12
4
Multi-unit demand auctions
Thus,
uniform price demand reduction inefficiency
The natural generalization of the Vickrey auction
(winners pay first rejected bid) is not incentive
compatible and not efficient
Lots of economists got this wrong!
week 12
5
Multi-unit demand auctions
Ausubel & Cramton prove, in a simplified model,
that this example is not pathological:
Proposition: There is no efficient equilibrium
strategy in a uniform-price, multi-unit demand
auction.
The appropriate generalization of the Vickrey
auction is the Vickrey-Clark-Groves (VCG)
mechanism…
week 12
6
The VCG auction for multi-unit demand
Return to example 1: 2 units supply
Bidder 1: capacity 2, values $10, $10
Bidder 2: capacity 1, value $8
Suppose bidders bid truthfully, and order bids:
$10 bidder 1
10 bidder 1
8 bidder 2
Award supply to the highest bidders
… How much does each bidder pay?
week 12
7
The VCG auction for multi-unit demand
Define:
social welfare = W ( v ) = total value received by
agents, where v is the vector of values
Then the VCG payment of i is
W-i ( 0, x-i ) − W-i ( x )
= welfare to others when i bids 0, minus that when i
bids truthfully
= sum of ki rejected bids (if bidder i gets ki items)
week 12
8
The VCG auction for multi-unit demand
Example 1: 2 units supply
Bidder 1: capacity 2, values $10, $10
Bidder 2: capacity 1, value $8
If bidder 1 bids 0, welfare = $8,
and is $0 when 1 bids truthfully…
 1 pays $8 for the 2 items
week 12
9
The VCG auction for multi-unit demand
Example 2: 3 units supply
Bidder 1: capacity 2, values $10, $10
Bidder 2: capacity 1, value $8
Bidder 3: capacity 1, value $6
$10 bidder 1
10 bidder 1  bidder 1 gets 2 items
8 bidder 2  bidder 2 gets 1 item
6 bidder 3
Welfare when 1 bids 0 = $14
Welfare when 1 bids truthfully = $8
 1 pays $6 for the 2 items
week 12
10
The VCG auction for multi-unit demand
Example 2, con’t
3 units supply
Bidder 1: capacity 2, values $10, $10
Bidder 2: capacity 1, value $8
Bidder 3: capacity 1, value $6
$10 bidder 1  bidder 1 gets 2 items
8 bidder 2  bidder 2 gets 1 item
6 bidder 3
Welfare when 2 bids 0 = $26
Welfare when 2 bids truthfully = $20
 2 pays $6 for the 1 item
(notice that revenue = $12 < $18 =3x$6 in uniformprice case, so not optimal)
week 12
11
VCG mechanisms
(Krishna 02)
VCG mechanisms are
• efficient
• incentive-compatible
(truthful is weakly dominant)
• individually rational
• max-revenue among all such mechanisms
… but not optimal revenue in general,
and prices are discriminatory, “murky”
week 12
12
Bilateral trading mechanisms
[Myerson & Satterthwaite 83]
An impossibility result:
The following desirable characteristics of
bilateral trade (not an auction):
1) efficient
2) incentive-compatible
3) individually rational
Cannot all be achieved simultaneously!
week 12
13
Bilateral trading mechanisms
The setup:
•
one seller, with private value v 1 ,
distributed with density f1 > 0 on [a1 , b1 ]
•
one buyer, with private value v 2 ,
distributed with density f2 > 0 on [a2 , b2 ]
•
risk neutral
… Notice: not an auction in Riley &
Samuelson’s class!
week 12
14
Bilateral trading mechanisms
Outline of proof: We use a direct
mechanism (p, x ):
where p (v1 , v2 ) = prob. of transfer 12
x (v1 , v2 ) = expected payment 12
b2
p1 (v1 )   p(v1 , t2 ) f 2 (t2 )dt2  prob. selling 1 to 2
a2
b2
x1 (v1 )   x(v1 , t2 ) f 2 (t2 )dt2  E[rev seller 1]
a2
U1(v1)  x1(v1)  v1  p1(v1)  E[profit 1]
week 12
15
Bilateral trading mechanisms
Main result: If
[a1, b1]  [a2 , b2 ]  
then no incentive-compatible individually rational
trading mechanism can be (ex post) efficient.
Furthermore,
b1
 [1  F (t )]  F (t ) dt
2
1
a2
is the smallest lump-sum subsidy to achieve
efficiency.
week 12
16
Bilateral trading mechanisms
Examples
1. f i > 0 is necessary: discrete probs.
2. Subsidy for efficiency: v 1 and v 2
both uniform on [0,1]
week 12
17
Auctions vs. Negotiations
(Bulow & Klemperer 96)
Simple example: IPV, uniform
Case 1) Optimal auction = optimal mechanism
with one buyer. Optimal entry value v* = 0.5;
revenue = 1/4
Case 2) Two buyers, no reserve; revenue = 1/3
>¼
 One more buyer is worth more than setting
reserve optimally!
week 12
18
Auctions vs. Negotiations, con’t
Bulow & Klemperer 96 generalize to any F,
any number of bidders…
A no-reserve auction with n +1 bidders
is more profitable than an optimal auction
(and hence optimal mechanism) with n
bidders
week 12
19
Auctions vs. Negotiations, con’t
Optimal reserve, n bidders:
1

v*
M (v) dF (v)
n
No reserve, n+1 bidders
1

0
week 12
M (v) dF (v)
n1
20
E[ M (v)]  0
Auctions vs. Negotiations, con’t
Facts:
1

v*
M (v) dF (v) n  E[max{ M (v1 ),..., M (vn ),0}]
1
 M (v) dF (v)
n1
0
E[ M (v)]  0
week 12
 E[max{ M (v1 ),...,M (vn1 )}]
… QED
21
Bidder rings (Graham & Marshall 87)
Stylized facts
1) They exist and are stable
2) They eliminate competition among ring
members; yet ensure ring member with
highest value is not undercut
3) Benefits shared by ring members
4) Have open membership
5) Auctioneer responds strategically
6) Try to hide their existence
week 12
22
Bidder rings
Graham & Marshall’s model: Second-price preauction knockout (PAKT)
i.
IPV, risk neutral
ii.
Value distributions F, common knowledge
iii. Identity of winner & price paid common
knowledge
iv. Membership of ring known only to ring
members
week 12
23
Bidder rings
Pre-auction knock-out (PAKT):
1) Appoint ring center, who pays P to each
ring member, P to be determined below
2) Each ring member submits a sealed bid to
the ring center
3) Winner is advised to submit her winning
bid at main auction; other ring members
submit only meaningless bids
4) If the winner at the sub-auction (subwinner) also wins main auction, she pays:
week 12
24
Bidder rings
If sub-winner wins main auction, she
pays:
o
Main auctioneer P* = SP at main
auction
o
Ring center δ = max{ P̃ − P* , 0 },
where P̃ = SP in PAKT
Thus: If the sub-winner wins main
auction, she pays SP among all bids
week 12
25
Bidder rings
The quantity δ is the amount “stolen” from the
main auctioneer, the “booty”
The ring center receives and distributes
E[δ | sub-winner wins main auction]
 so his budget is balanced
Each ring member receives
P = E[δ | sub-winner wins main auction]/K
week 12
26
Bidder rings
Graham and Marshall prove:
1)
Truthful bidding in the PAKT, and following the
recommendation of the ring center is SBNE &
weakly dominant strategy (incentive
compatible)
2)
Voluntary participation is advantageous
(individually rational)
3)
Efficient (buyer with highest value gets item)
In fact, the whole thing is equivalent to a Vickrey auction
week 12
27
Bidder rings
Main auctioneer responds strategically by
increasing reserves or shill-bidding
Graham& Marshall also prove that
1.
Optimal main reserve is an increasing function
of ring size K
2.
Expected surplus of ring member is a
decreasing function of reserve prices
3.
Expected surplus of ring member is an
increasing function of ring size K
So best to be secretive
week 12
28
Term papers due 5pm Tuesday
May 13 (Dean’s Date)
 Email me for office hours re term papers
week 12
29