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In-Class Project on Propaganda Techniques/Advertising:
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Invent a new product that has never been sold before. You will design the product, give it some special features, and be able to
describe how these features make your product special and different. Complete this step in your classwork spiral.
Create a large advertisement for your product on the large paper provided. Think of it as a billboard. Your advertisement MUST
have:
-a picture of the product
-special features labeled and explained
-persuasive language/advertising to sell it, using at least 2 of our 7 propaganda techniques effectively
and LABELED on the back of the advertisement
-a clear target AUDIENCE labeled on back or integrated into your advertisement
You may work with ONE partner of your choice. Be aware, however, that we are working in class and you will share your
project on Friday. Choose someone you will work well with and not waste time.
I will provide you with an index card telling you what category your invention will be. If you don’t like your category, you may
draw ONE additional time.
Your final project should look like a project; it should be complete, neat, colorful, and detailed, and free from spelling errors.
Neat does not mean that the entire page is covered with color and design. White space makes your ad more visually appealing
and focuses attention on your product.
Optional Extra Credit- presentation includes dramatic performance (scripted) and/or jingle, dance, etc.
Grading Rubric:







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Propaganda Technique #1 used effectively
Propaganda Technique #2 used effectively
Propaganda Techniques labeled correctly on back
Picture of product on advertisement
Special Features of product labeled on advertisement
Neatness (see above)
Clear Target Audience obvious
Detail in description, varieties, how to purchase one, etc
20 pts
20 pts
10 pts
10 pts
10 pts
10 pts
10 pts
10 pts
In-Class Project on Propaganda Techniques/Advertising:






Invent a new product that has never been sold before. You will design the product, give it some special features, and be able to
describe how these features make your product special and different. Complete this step in your classwork spiral.
Create a large advertisement for your product on the large paper provided. Think of it as a billboard. Your advertisement MUST
have:
-a picture of the product
-special features labeled and explained
-persuasive language/advertising to sell it, using at least 2 of our 7 propaganda techniques effectively
and LABELED on the back of the advertisement
-a clear target AUDIENCE labeled on back or integrated into your advertisement
You may work with ONE partner of your choice. Be aware, however, that we are working in class and you will share your
project on Friday. Choose someone you will work well with and not waste time.
I will provide you with an index card telling you what category your invention will be. If you don’t like your category, you may
draw ONE additional time.
Your final project should look like a project; it should be complete, neat, colorful, and detailed, and free from spelling errors.
Neat does not mean that the entire page is covered with color and design. White space makes your ad more visually appealing
and focuses attention on your product.
Optional Extra Credit- presentation includes dramatic performance (scripted) and/or jingle, dance, etc.
Grading Rubric:








Propaganda Technique #1 used effectively
Propaganda Technique #2 used effectively
Propaganda Techniques labeled correctly on back
Picture of product on advertisement
Special Features of product labeled on advertisement
Neatness (see above)
Clear Target Audience obvious
Detail in description, varieties, how to purchase one, etc
20 pts
20 pts
10 pts
10 pts
10 pts
10 pts
10 pts
10 pts